Category Manager-Tobacco-Cigarettes and OTP

Nouria; Savannah, Northern (GA, KY); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Enmarket seeks an experienced Tobacco Category Manager to lead Cigarettes and OTP strategies across our stores. You will analyze sales, market share, profitability, and shopper insights to drive growth and optimize assortment and pricing in a fast-paced convenience channel.

You will negotiate with manufacturers, manage supplier partnerships, and ensure compliance with FDA and local tobacco laws while collaborating with cross-functional teams to execute plans that boost category performance and

Qualifications

• Bachelor's degree in Business, Marketing, Finance, Economics, or related field.
• 5+ years of Tobacco Category Management experience.
• Strong analytical and financial acumen.
• Advanced proficiency in Microsoft Excel.
• Experience with syndicated data sources Circana (IRI), NielsenIQ.
• Experience with PDI and Market Link.

Responsibilities

• Develop and execute category strategies for Cigarettes and OTP.
• Analyze sales, market share, profitability, and shopper insights.
• Establish category objectives, KPIs, and annual business plans.
• Monitor competitive activity, industry trends, and emerging nicotine products.
• Lead assortment decisions based on consumer demand and performance metrics.
• Balance national, regional, and value-tier offerings.
• Develop pricing strategies to maximize category profitability.
• Negotiate promotional programs with manufacturers and distributors.
• Manage supplier relationships and joint business planning sessions.
• Develop planograms and merchandising standards.
• Maintain compliance with FDA regulations and tobacco laws.

Skills

Analytical thinking

Financial acumen

Excel proficiency

Data analysis

Education

Bachelor's degree in Business, Marketing, Finance, Economics, or related field

Tools

Circana (IRI)

NielsenIQ

PDI

Market Link

Job description

Our customers can find fresh food, healthy snack choices, and helpful employees. We strive to serve our local communities through kind and clean in-store service and community involvement. Enmarket is passionate about bringing healthy options to our customers and promoting healthy initiatives.We have 128 locations across Georgia, North Carolina, and South Carolina and we are continuing to grow, which means new career opportunities!Enmarket is looking for fresh and friendly faces to help us enrich life. If you are customer service oriented and highly motivated with a positive attitude, we hope you’ll consider joining our team.The Tobacco Category Manager is responsible for developing and executing category strategies for Cigarettes and Other Tobacco Products (OTP), including cigars, smokeless tobacco, modern oral nicotine, and related products within the convenience store channel. This role drives category growth, profitability, space optimization, assortment decisions, promotional planning, and supplier partnerships while ensuring compliance with all federal, state, and local regulations.The ideal candidate combines strong analytical skills, category management expertise, and deep knowledge of the tobacco industry to deliver sales, margin, and market share growth.**Key Responsibilities****Category Strategy & Performance*** Develop and execute short-term and long-term category strategies for Cigarettes and OTP.* Analyze sales, market share, profitability, and shopper insights to identify growth opportunities.* Establish category objectives, KPIs, and annual business plans.* Monitor competitive activity, industry trends, and emerging nicotine products.**Assortment Management*** Lead assortment decisions based on consumer demand, market conditions, and performance metrics.* Optimize SKU productivity and shelf allocation.* Manage new item introductions, item rationalization, and product lifecycle planning.* Balance national brand, regional, and value-tier offerings.**Pricing & Promotion*** Develop pricing strategies to maximize category profitability and competitiveness.* Negotiate promotional programs with manufacturers and distributors.* Evaluate promotion effectiveness and return on investment.* Manage manufacturer contracts, allowances, rebates, and funding opportunities.**Supplier Relationship Management*** Build strategic partnerships with key tobacco manufacturers and distributors.* Lead business reviews and joint business planning sessions.* Negotiate trade investments, rebates, and merchandising programs.* Ensure alignment between supplier initiatives and company objectives.**Space & Merchandising*** Develop planograms and merchandising standards.* Optimize category placement and inventory levels.* Identify opportunities to improve shopper engagement and category performance.* Collaborate with operations teams to ensure execution excellence.**Compliance & Regulatory Management*** Maintain compliance with FDA regulations and all federal, state, and local tobacco laws.* Monitor changes in tobacco legislation and assess business impacts.* Ensure all promotional and merchandising activities comply with regulatory requirements.* Partner with legal and compliance teams when necessary.**Qualifications*** Bachelor's degree in Business, Marketing, Finance, Economics, or related field.* 5+ years of Tobacco Category Management experience.* Strong analytical and financial acumen.* Advanced proficiency in Microsoft Excel* Experience with syndicated data sources such as Circana (IRI), NielsenIQ,* Experience with PDI and Market LinkEnmarket is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.