Cannabis Advisor

Verano; St. Charles (IL); On-site; USD 32,000 - 42,000; Full time

Job summary

Verano is seeking a Cannabis Advisor to deliver exceptional customer service and educational guidance in a retail cannabis setting. You will help customers and patients navigate product options, document interactions, and support inventory compliance using METRC and other tracking systems.

A friendly, accurate, and compliant service approach is essential. The role requires readiness to learn about cannabinoids, maintain a tidy store, and collaborate with team members in a fast-paced environment

Qualifications

• High school diploma or equivalent required.
• 1–2 years of retail or hospitality experience preferred.
• Willingness to learn about cannabinoids and product applications.
• Ability to operate computers, printers, and basic software (Word/Excel/email).
• Knowledge of applicable state/local cannabis regulations and safety rules.

Responsibilities

• Greet customers and patients with a positive attitude.
• Educate customers on cannabis products and usage without medical advice.
• Build rapport to promote repeat business and high customer satisfaction.
• Process transactions at the POS accurately and manage inventory in METRC/BioTrack.
• Maintain clean, organized storefronts and stock displays.
• Ensure compliance with state/local regulations and company policies.

Skills

Retail experience

Customer service

Basic computer skills

Education

High School Diploma or equivalent

Tools

METRC

BioTrack

POS system

Job description

Job Summary

The Cannabis Advisor is responsible for providing exceptional individualized customer service, educational consulting, and in some cases patient record management.

Essential Duties and Responsibilities

• Possess a positive attitude while greeting customers and patients.
• Be an advocate of cannabis customer care.
• Help customers and patients navigate through cannabis and educate them on how it can be used as a wellness product.
• Build rapport with regular patients/customers to promote repeat business.
• Work well with others in a fast-paced, dynamic retail environment.
• Provide patients and customers alike with information on types, methods and efficacy of various cannabis products (we do not provide medical advice).
• Be open to continued, on-going cannabis education and training.
• Provide support to managers and other Cannabis Advisors as needed.
• Maintain a clean, organize, and sanitize workstation/store front.
• Ensure accuracy of online orders before pick-up.
• Understand and apply detailed compliance regulations as required by local and state laws.
• Stock, merchandise, and replenish displays of regulated and unregulated inventory.
• Complete transactions at the POS and ensure the state monitored inventory system (METRC, BioTrack, etc.) accurately updates the amount of product available.
• Responsible for other duties as assigned.

Minimum Qualifications

• High School Diploma or equivalent.
• 1-2 years of retail or hospitality experience.
• Must be 21 years of age and comply with all local, state, and company regulations.
• Required to undergo a criminal background check and appropriate state badging (as directed by state ordinances).
• Desire to learn about cannabinoids, terpenes and product application/consumption methods.
• Ability to use office equipment (computers and printers) and their included software i.e. Word, Excel, email, etc.
• Learn and understand Federal, State, and local laws relating to the cannabis industry and safety regulations.

Preferred Qualifications

None specified.

Physical and Mental Demands

While performing the duties of this job, the employee is frequently required to remain in a stationary position, move and/or position oneself, communicate, operate and/or prepare, place, position objects, tools, or controls. The employee must occasionally move packages weighing up to 20 lb. Able to stand up to 90% of the time. Specific hearing abilities required by this job include hearing in the normal audio range with or without correction. Specific vision abilities required by this job include close observation and the ability to adjust focus. The mental and physical requirements described here are representative of those that must be met by an individual, with or without reasonable accommodation, to successfully perform the essential functions of this position.

Working Environment

Work is performed in a retail environment. The noise level in the work environment is usually moderate. The work environment characteristics described here are representative of those an individual encounter while performing the essential functions of this position.