Campaign Manager

Sitecore; Manchester, Northern (NH, KY); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance

401(k) plan

Paid time off

Parental leave

Disability insurance

Life insurance

Employee Assistance Program

Volunteer days

Job summary

Sitecore is seeking a Campaign Manager to own end-to-end marketing campaigns that drive awareness, engagement, and pipeline. You will partner with Product Marketing, Demand Generation, Content, Creative, SDRs, Sales, and Regional Field Marketing to translate priorities into executable campaigns.

The role requires exceptional organization and collaboration, managing timelines, blockers, and launches on schedule.

Qualifications

• 3–6 years of experience managing integrated marketing campaigns within a B2B SaaS or technology company.
• Proven success managing multiple campaigns simultaneously from planning through execution and reporting.
• Exceptional project management and organizational skills with strong attention to detail.
• Experience working cross-functionally with Product Marketing, Demand Generation, Digital Marketing, Sales, Content, Creative, and Operations teams.
• Experience managing campaign plans using project management tools such as Asana, Monday.com, Jira, or similar platforms.
• Strong understanding of integrated marketing channels including email, webinars, digital marketing, events, ABM, SDR campaigns, and nurture programs.
• Analytical mindset with experience using campaign data and reporting to improve marketing performance.
• Familiarity with Salesforce, Marketo, 6sense, LinkedIn Campaign Manager, or similar marketing technology platforms.

Responsibilities

• Own the planning, execution, and optimization of integrated marketing campaigns across digital, webinars, ABM, email, paid media, SDR outreach, and sales plays.
• Build comprehensive campaign execution plans that outline timelines, milestones, owners, dependencies, deliverables, messaging, and success metrics.
• Serve as the central point of coordination across Product Marketing, Demand Generation, Digital Marketing, Content, Creative, Sales Development, Sales, Partner Marketing, and Regional Marketing teams.
• Drive campaign execution through Asana by managing project plans, tracking deliverables, resolving blockers, and ensuring work stays on schedule.
• Partner with Product Marketing to translate go-to-market priorities into executable marketing campaigns that align messaging, content, and customer journeys.
• Coordinate campaign launches across multiple channels, ensuring a consistent customer experience from awareness through pipeline generation.
• Facilitate campaign planning meetings, weekly execution reviews, and cross-functional status updates while proactively identifying and mitigating risks.
• Monitor campaign performance, communicate results to stakeholders, and recommend optimizations based on engagement, conversion, and pipeline performance.
• Build repeatable campaign processes, templates, and best practices that improve speed, consistency, and operational excellence.
• Identify opportunities to leverage AI and automation to streamline campaign planning, execution, reporting, and optimization.

Skills

Campaign management

Project management

Cross-functional collaboration

Data-driven decision making

Marketing analytics

Tools

Asana

Monday.com

Jira

Salesforce

Marketo

Job description

Job Title: Campaign Manager

Location: US - Remote

About Us:

At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalised digital experiences that connect the world. We empower the world’s most iconic brands to build lifelong relationships with their customers—seamlessly, smartly, and at scale

As the leading provider of agentic digital experience software, Sitecore brings together content, commerce, and data into one composable platform that enables brands to deliver millions of meaningful, adaptive experiences every day. Trusted by global leaders such as American Express, Porsche, Starbucks, and L’Oréal, Sitecore helps brands transform engagement through experiences that are not only personalised but predictive and dynamic.

Our foundation is our people—a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values guide how we lead, innovate, and connect. They are the behaviours that bring our mission and vision to life, every day, in every interaction.

As we continue to evolve, we are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight. From engineering to customer experience, AI capabilities are becoming integral to how we design, build, and deliver the next generation of digital experiences.

Learn more at Sitecore.com.

About the Role:

We're looking for a Campaign Manager to serve as the quarterback for some of Sitecore's highest-priority go-to-market campaigns. In this role, you'll own the end-to-end execution of integrated marketing campaigns that drive awareness, engagement, and pipeline. You'll partner closely with Product Marketing, Demand Generation, Content, Creative, SDRs, Sales, and Regional Field Marketing teams to transform strategic priorities into well-executed campaigns.

Success in this role comes from exceptional organization, collaboration, and execution. You'll keep teams aligned, manage campaign timelines, remove blockers, and ensure every campaign launches on time with measurable business impact. If you love bringing cross-functional teams together, managing complex projects, and seeing campaigns come to life, we'd love to meet you.

What You’ll Do:

• Own the planning, execution, and optimization of integrated marketing campaigns across digital, webinars, ABM, email, paid media, SDR outreach, and sales plays
• Build comprehensive campaign execution plans that outline timelines, milestones, owners, dependencies, deliverables, messaging, and success metrics.
• Serve as the central point of coordination across Product Marketing, Demand Generation, Digital Marketing, Content, Creative, Sales Development, Sales, Partner Marketing, and Regional Marketing teams
• Drive campaign execution through Asana by managing project plans, tracking deliverables, resolving blockers, and ensuring work stays on schedule
• Partner with Product Marketing to translate go-to-market priorities into executable marketing campaigns that align messaging, content, and customer journeys
• Coordinate campaign launches across multiple channels, ensuring a consistent customer experience from awareness through pipeline generation
• Facilitate campaign planning meetings, weekly execution reviews, and cross-functional status updates while proactively identifying and mitigating risks
• Monitor campaign performance, communicate results to stakeholders, and recommend optimizations based on engagement, conversion, and pipeline performance
• Build repeatable campaign processes, templates, and best practices that improve speed, consistency, and operational excellence
• Identify opportunities to leverage AI and automation to streamline campaign planning, execution, reporting, and optimization

What You Need to Succeed:

• 3–6 years of experience managing integrated marketing campaigns within a B2B SaaS or technology company
• Proven success managing multiple campaigns simultaneously from planning through execution and reporting
• Exceptional project management and organizational skills with strong attention to detail
• Experience working cross-functionally with Product Marketing, Demand Generation, Digital Marketing, Sales, Content, Creative, and Operations teams
• Experience managing campaign plans using project management tools such as Asana, Monday.com, Jira, or similar platforms
• Strong understanding of integrated marketing channels including email, webinars, digital marketing, events, ABM, SDR campaigns, and nurture programs
• Analytical mindset with experience using campaign data and reporting to improve marketing performance
• Familiarity with Salesforce, Marketo, 6sense, LinkedIn Campaign Manager, or similar marketing technology platforms

Additional Skills That Could Set You Apart:

• Experience supporting enterprise B2B SaaS organizations
• Experience managing go-to-market campaigns
• Experience working within an account-based marketing strategy
• Familiarity with Agile marketing or sprint-based campaign planning
• Experience using AI tools to improve campaign planning, execution, content development, or reporting.

Why Join Sitecore?

You'll play a central role in bringing Sitecore's marketing strategy to life. Working alongside Product Marketing, Sales, and Marketing leaders, you'll help launch integrated campaigns that directly influence pipeline, accelerate revenue growth, and shape how one of the industry's leading AI-powered digital experience companies goes to market.

If you're energized by collaboration, thrive on execution, and enjoy turning ideas into measurable business results, we'd love to hear from you.

Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status or any other local legally protected characteristic.

Compensation details:

the base salary for this role ranges from $90k to $120k, plus a 15% bonus structure

Sitecore offers a comprehensive benefits package, including multiple health insurance options (medical, dental, and vision coverage), a 401(k) retirement plan with company matching contributions, generous paid time off (vacation/PTO, paid sick leave, and paid holidays, as well as paid volunteer days), fully paid parental leave for new parents, company-paid disability insurance (short-term & long-term coverage) and life insurance, and an Employee Assistance Program supporting employees’ well-being, and a number of voluntary benefits to choose from available upon date of hire.