Campaign Management Lead: Strategy & Execution

AT&T; El Segundo (CA); On-site; USD 128,000 - 216,000; Full time

Benefits offered by this job

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement program

Paid Time Off and Holidays

Paid Parental Leave

Employee discounts up to 50% off on AT

Employee discounts on AT&T plans

Job summary

AT&T is seeking a Lead Product Marketing professional to drive cross-functional go-to-market campaigns and governance within the Marketing & Growth Organization. You will apply data-driven insights to align product and brand efforts, manage complex initiatives, and enable scalable marketing processes.

This role requires 6+ years in marketing, strong executive presence, and the ability to navigate a large organization to deliver impact. Based in multiple U.S.

Qualifications

• Bachelor's degree in marketing or related field; 6+ years of experience.
• Experience in holistic marketing and go-to-market campaigns.
• Strong leadership, communication, and stakeholder management.

Responsibilities

• Campaign management and governance.
• Coordinate cross-functional marketing activities from planning to launch.
• Ensure timelines and executive communications are clear.
• Document progress, alerts, variances, and timelines.
• Plan and facilitate leadership checkpoints; ensure follow-through.
• Leverage Adobe Workfront or similar tools.
• Coordinate across product, brand marketing, and partners.
• Drive improvements and ensure adherence to marketing strategies.

Skills

Executive presence

Marketing strategy

Campaign governance

Cross-functional collaboration

Strong communicator

Strategic thinking

Organizational skills

Problem solving

Education

Bachelor's degree

MBA or Master's degree

Tools

Adobe Workfront

Microsoft Office

Job description

AT&T is seeking a Lead Product Marketing professional to drive cross-functional go-to-market campaigns and governance within the Marketing & Growth Organization. You will apply data-driven insights to align product and brand efforts, manage complex initiatives, and enable scalable marketing processes.

This role requires 6+ years in marketing, strong executive presence, and the ability to navigate a large organization to deliver impact. Based in multiple U.S.