Campaign Coordinator

Martin Retail Group; Troy (MI); On-site; USD 40,000 - 51,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Job summary

Martin Retail Group in the United States seeks a Campaign Coordinator to oversee accounts, plan, execute and optimize digital campaigns for automotive brands. You will collaborate with Campaign Management to implement campaigns and manage insertion orders, ensuring accurate reporting and invoicing.

Requirements include a 4-year degree in advertising or marketing and 1 year agency experience preferred; Publicis Groupe benefits are included for eligible roles.

Qualifications

• Proven interpersonal skills to work with diverse teams and external vendors.
• Outstanding organizational and communication skills for a fast-paced environment.
• Experience with digital media planning and programmatic buying preferred.

Responsibilities

• Work closely with Campaign Management to implement campaigns and provide media solutions.
• Create and manage insertion orders including reconciling invoices for payment.
• Understand agency’s digital and audience strategy and communicate with partners and clients.
• Maintain campaign materials and handle daily campaign maintenance and reporting.
• Assist in development of client-facing campaign performance reports as needed.
• QA campaign taxonomy, implementation, pacing, and performance.

Skills

Interpersonal skills

Team collaboration

Organizational skills

Communication skills

Analytical skills

Attention to detail

Urgency and pace

Microsoft Office

Excel proficiency

Education

4-year degree in advertising, marketing, or relevant field

Tools

Microsoft Office

Excel

Job description

Company Description

Martin Retail Group is a leading force in local retail marketing, specializing in strategic, turn-key solutions for global automotive brands. Since our founding in 1977, we've grown to 400+ team members across the United States, representing thousands of dealerships and placing over $1B of media annually - all focused on helping our clients sell more cars and trucks. We pride ourselves on being more than a traditional “ad agency,” delivering targeted results. We’re also backed by the incredible resources of Publicis Groupe, offering unparalleled world-class technology and capabilities. If you’re looking to make a significant impact in a dynamic, specialized field, explore a career with us.

Overview

The Campaign Coordinator will play a critical role overseeing accounts that he or she will plan, execute and optimize digital campaigns.

Responsibilities

• Work closely with Campaign Management team to implement campaigns and provide media solutions
• Create and manage Insertion Orders including reconciling invoices for payment
• Understand agency’s digital and audience strategy to be able to effectively communicate with agency partners, clients and stakeholders and integrate into media plans
• Demonstrate diligence, attention to detail and adherence to programmatic and addressable best practices throughout the full programmatic campaign life cycle
• Maintain and organize campaign-specific materials in team’s shared document repository
• Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns utilizing Media Ops reporting, email correspondence, and/or Teams communication channels
• Assist in the development of client-facing campaign performance reports as needed
• Manage the creation, QA, and delivery of insertion orders based on client requests
• Assist in monitoring the delivery of campaign assets from Traffic / Ad Ops teams and responsible for providing additional relevant campaign documentation to trading teams in preparation for campaign launch
• Responsible for campaign QA process to ensure accurate campaign taxonomy, implementation, pacing, and performance
• Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing
• Work with media partners to share media performance reporting and to ensure accurate platform implementation

Education

• 4-year degree in advertising, marketing, or relevant field

Experience

• 1 year agency and media experience in fast-paced, live, programmatic offerings preferred

Skills

• Proven track record of interpersonal skills to work with a variety of people in different internal departments, as well as and external vendors and clients across the US
• Must contribute positively to team culture and thrives in both collaborative and independent work environments
• Outstanding organizational and communication skills and enjoys working in a fast-paced environment
• Exceptional experience with digital media planning and buying including programmatic
• Strong communication skills, verbal and written, and presentation skills
• Strong analytical and data-driven decision-making skills
• Great work ethic and detail oriented
• Client-focused with a strong sense of urgency
• Working knowledge in Microsoft Office Suite with intermediate to advanced understanding of Excel, or willingness to expand skillset

Additional Information

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.

• medical coverage
• dental
• vision
• disability
• 401K
• parental and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off

Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $40,280.00 - USD $50,900.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/29/2026.