Campaign Analytics, Data Analyst New York City

FanDuel; New York (NY); On-site; USD 90,000 - 112,000; Full time

Benefits offered by this job

Health plans

Bonus

401k matching

Paid time off

Stock program

Job summary

FanDuel is seeking a Data Analyst to support the Generosity Intelligence team, focusing on performance analytics, reporting, and data analysis across all generosity campaigns. You will play a key role in understanding impact and effectiveness of spend, with a culture that rewards curiosity and independent problem solving.

Ideal candidates will have a head for numbers, a passion for learning, and the ability to develop their own solutions to business problems.

Qualifications

• 1+ years in a similar analytics role.
• Proficient in SQL and Excel with large datasets.
• Knowledge of at least one statistical or programming language (Python preferred).
• Undergraduate degree in numerate or technical discipline or equivalent experience.

Responsibilities

• Deliver high-quality analysis, reporting, and customer segmentation for generosity campaigns.
• Analyze customer behavior and promotional engagement to uncover trends.
• Conduct exploratory analyses to support optimization of generosity initiatives.
• Maintain reporting, validate data quality, and contribute to performance evaluations.

Skills

SQL

Excel

Python

Tableau

Sports interest

Education

Bachelors degree

Tools

Tableau

Job description

THE POSITION

FanDuel is looking for a Data Analyst to support our recently established Generosity Intelligence team. In this role you will be responsible for performance analytics, reporting and data analysis across all areas of our Sportsbook generosity campaigns. Using your numerical skills, analytical mindset and technological capabilities, you will play a key role in understanding the impact and effectiveness of our spend. This is a great opportunity for somebody who wants to work in an environment where curiosity is rewarded, and people are empowered to make decisions. The ideal candidate will have a passion for learning and development, have a head for numbers, and be motivated to develop their own solutions to business problems. The successful candidate will be tasked with a wide range of responsibilities, making this an excellent opportunity for someone looking to learn a lot and fast! If you would like to play a key role in an emerging US Sports Betting market opportunity, then this could be the role for you. Integrity, low ego and collaboration are key values in the Generosity Intelligence department.

In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN

Everyone on our team has a part to play

• Deliver high-quality analysis, reporting, and customer segmentation to help enhance visibility into the performance of our generosity campaigns.
• Analyze customer behavior and promotional engagement to uncover trends, identify opportunities, and provide actionable insights to stakeholders.
• Conduct exploratory analyses and develop hypotheses that support ongoing optimization of generosity initiatives.
• Support campaign measurement efforts by maintaining reporting, validating data quality, and contributing to performance evaluations.
• Leverage AI to accelerate and enhance your work, taking care to ensure high integrity, manage AI risk of error, and maintain an excellent understanding of AI output to avoid blind trust.
• Demonstrate accurate insights using easy-to-interpret visualizations and clear explanations of results, recommendations, methods, biases, and limitations.
• Take responsibility to learn the necessary skills and techniques, in order to work with independence, integrity and accuracy.
• Collaborate with key stakeholders to effectively identify new value‑add projects and areas for improvement to support their strategic objectives.

THE STATS

What we’re looking for in our next teammate

• Minimum of 1+ years of previous experience in a similar role
• Proficient in SQL & Microsoft Excel with experience manipulating large datasets
• Knowledge of at least one statistical or programming language a plus, ideally Python
• Undergraduate degree in a numerate or technical discipline or equivalent professional experience
• Experience working with data visualization tools like Tableau an advantage
• Interest in sports an advantage
• Interest or experience in the sports betting industry is an advantage

ABOUT FANDUEL

FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance‑deposit wagering, FanDuel Racing; and its daily fantasy sports product.

In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct‑to‑consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.

The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.

FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).

PLAYER BENEFITS

We treat our team right

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long‑term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more – check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.

FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.

FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email [e-mail].

The applicable salary range for this position is $90,000 - $112,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short‑term or long‑term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.