Who We Are
Kontoor Brands is a portfolio of three of the world’s most iconic lifestyle, outdoor and workwear brands: Wrangler®, Lee® and Helly Hansen®. Kontoor Brands is a purpose-led organization focused on leveraging its global platform, strategic sourcing model and best-in-class supply chain to drive brand growth and deliver long-term value for its stakeholders.
Business Intelligence Analyst – Scintilla
The Business Intelligence Analyst – Scintilla supports Kontoor’s Analytics & Reporting and Commercial Insights agenda by transforming retail, POS, inventory, assortment, supply chain, and shopper/category data into clear insights that improve business decisions and enable growth. This role will be a key analytical partner for Scintilla-related reporting and insight development, helping convert complex data into dashboards, reports, models, and executive-ready narratives for Sales, Category Management, Marketing, Supply Chain, and leadership stakeholders. The role requires strong technical capability paired with commercial curiosity and the ability to explain what changed, why it changed, and what actions the business should take next. The analyst mines, processes, validates, and analyzes data using KPIs, business results, retailer/customer data, industry sources, competitor intelligence, and internal performance information. The analyst works both independently and collaboratively, contributes to moderately complex projects, supports department applications, and serves as a liaison between business teams and technology partners.
Key Responsibilities
Scintilla / Retail Analytics & Insight Generation
- Analyze Scintilla and related retailer datasets, including POS, inventory, sell-through, shipments, assortment, distribution, pricing, promotions, and category performance.
- Turn data into actionable insights that support sales growth, category strategy, assortment productivity, retail execution, and customer planning.
- Identify root causes of changes in revenue, market share, velocity, distribution, inventory health, and other key performance indicators.
- Support competitive, customer, and category analyses by combining retailer data, industry sources, consumer/shopper context, and internal business performance.
Dashboarding, Reporting & Data Visualization
- Develop, enhance, and maintain dashboards, infographics, reports, data files, and models using relevant tools and data sets.
- Translate reporting outputs into clear business narratives for cross-functional teams and leadership audiences.
- Bring forward innovative reporting and visualization approaches that improve speed, usability, and decision quality.
Data Management, Modeling & Governance
- Support data load management, ETL processes, multi-dimensional data modeling, validation, and governance for Scintilla and related reporting environments.
- Proactively diagnose data integrity issues, communication gaps, process inefficiencies, and reporting inconsistencies.
- Document data flows, metric definitions, assumptions, refresh processes, and analytical methodologies.
- Partner with IT and technical support teams to troubleshoot, enhance, and scale reporting systems and department applications.
Business Partnership, Training & Support
- Partner with Sales, Category Management, Marketing, Supply Chain, Analytics, and leadership stakeholders to define business questions and convert them into structured analytical approaches.
- Support customer-facing and internal storytelling with credible, data-backed recommendations, particularly where Scintilla insights inform retailer engagement.
- Train and support end users through one-on-one coaching, group sessions, documentation, testing, and validation.
- Manage multiple projects of varying complexity, balancing urgency, accuracy, business value, and stakeholder needs.
Responsibilities
- Report Creation, Analysis, Storytelling & Data Visualization
- Load Management, Data Modeling, Validation & Governance
- Scintilla / Retail Performance Analytics, Ad Hoc Analysis, Enhancements & Innovation
Experience
- Microsoft Office Suite, with advanced Excel and PowerPoint skills
- Data mining, data warehousing, data collection, data summarization, and data validation
- ETL software or equivalent data preparation / transformation processes
- SQL, DAX, Python, R, or equivalent query / scripting / analytical languages
- Retailer data environments such as Scintilla, Retail Link / Luminate, Vendor Central, Workbench, SPS Commerce, POL, or equivalent retail portals
- Retail, CPG, apparel, category management, commercial analytics, supply chain analytics, or consumer/shopper insights
- Presentation development and delivery to groups of varying sizes and multiple leadership levels
Education
Bachelor’s degree in Business, Computer Information Science, Data Analytics, Statistics, Economics, Mathematics, or similar field required. Master’s degree may be considered in lieu of some experience requirements.
Scintilla experience strongly preferred
Prior Scintilla Experience strongly preferred, though will consider strong business and data analytics skills also.
Skills
- Technical skills and desire for continued advancement in BI, analytics, data visualization, and automation.
- Critical and analytical thinking with a resolution mindset.
- Strong written and verbal communication skills, including presentation development and delivery.
- Strong problem-solving skills; ability to solve complex business issues from strategy to execution with minimal supervision.
- Commercial curiosity and ability to connect data insights to business decisions and growth opportunities.
- Passion for results, high degree of personal work ethic, and positive attitude.
- Proven ability to work autonomously with demonstrated care for accuracy, efficiency, and data integrity.
- Advanced data visualization and dashboard development experience.
- Stakeholder management and ability to communicate appropriately across business, technical, and leadership audiences.
- Retail analytics fluency, including POS, inventory, assortment, share, pricing/promotion, customer, and category performance.
- Project/time management with ability to prioritize work based on business value and urgency.
- Training, documentation, testing, validation, and end-user support capability.
Success Profile / What Good Looks Like
Moves beyond reporting to explain business drivers and recommended actions. Builds confidence in Scintilla data through strong validation, documentation, and stakeholder education. Becomes a trusted analytical partner to Sales, Category Management, Marketing, Supply Chain, and leadership teams. Balances speed, rigor, and usability in a fast-paced retail environment. Proactively surfaces risks, opportunities, and performance inflection points before stakeholders ask.
Leadership Competencies Expected for this Role
- Emerging Leader Global Agility – Open to diverse views, adapts to new ways of working
- Purposeful Integrity – Demonstrates ethical behavior, follows through on commitments
- Strategic Foresight – Understands team goals, asks strategic questions
- Customer Centric Innovation – Suggests improvements from customer feedback, tries new methods
- Urgency for Impact – Act quickly and take ownership of outcomes
- Bold Accountability – Own your work and deliver consistently strong results
- Empowered Collaboration – Share ideas, listens well, collaborates with peers
Why Kontoor Brands?
When our employees are healthy, secure, and well, they bring their best selves to work. Kontoor Brands supports you with a competitive benefits program that provides choice and flexibility to meet your and your family’s needs – now and in the future. We offer resources to support your physical, emotional, social, and financial wellbeing, plus benefits like discounts on our apparel. Kontoor Brands also provides four weeks of Paid Parental Leave to eligible employees who are new parents, Flexible Fridays, and Tuition Reimbursement.
- Competitive benefits program that provides choice and flexibility to meet your and your family’s needs – now and in the future.
- Resources to support your physical, emotional, social, and financial wellbeing, plus benefits like discounts on our apparel.
- Four weeks of Paid Parental Leave to eligible employees who are new parents.
- Flexible Fridays.
- Tuition Reimbursement.
Kontoor Brands, Inc.
Kontoor Brands is a lifestyle apparel company with a strong established global footprint. We operate in more than 50 countries, with corporate offices in the United States, Europe and Asia, as well as internal manufacturing facilities located in the Western Hemisphere. This is an exciting time to be a part of Kontoor Brands globally, as we are focused on leveraging our global platform to drive brand growth and are committed to further geographic expansion.
Kontoor Brands, Inc. Diversity Vision Statement
Kontoor Brands is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of Kontoor Brands is enhanced through initiatives that promote diversity throughout Kontoor Brands around the world.
Kontoor Brands is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. Kontoor Brands is committed to providing equal opportunities in employment, and treating our Kontoor Brands associates and Kontoor Brands applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.