Business Generation Manager

Gartner; Charlotte (NC); Hybrid; USD 79,000 - 109,000; Full time

Benefits offered by this job

Hybrid work

Generous PTO

401k matching

Stock purchase plan

Job summary

Gartner is seeking a dynamic Lead Generation / Sales Support professional to partner with Consulting VPs and drive client-centric marketing initiatives. You will mine daily inquiries for leads, qualify opportunities with the Sales channel, and craft concise marketing content for Account Executives under VP guidance.

You will also support campaign activities for Gartner Conferences, assist VPs with territory management, and serve as the primary liaison for internal departments while maintaining

Qualifications

• Bachelor's degree preferred.
• 4+ years work experience in Lead Generation / Customer Services role preferred.
• Experience in the technology sector preferred but not essential.
• Expertise in brand journalism, editorial content creation, and integrated marketing techniques a plus.

Responsibilities

• Lead Generation / Sales Support.
• Daily client inquiry mining for potential leads.
• Qualify leads directly with Sales channel (MSE, LE, GE) Size, Scope, 'access to the power' before escalating to VPs.
• Produce sales and marketing materials, creating marketing emails and providing succinct wordage for AEs for ad-hoc client situations under the guidance of VP and management.
• Support campaign management for client attendance at Gartner Conferences.
• Support selected number of VPs with Gartner Sales territory management, meeting scheduling, identifying/targeting/monitoring key accounts for potential opportunities.
• Be the main 'go to' person for all departmental inquiries from internal groups: Sales (GTS/GBS), EXP, EITL, Research Board, CSO and Gartner Research.
• Other ad-hoc and strategic project initiatives as the needs arise.
• Salesforce CRM System - helping to keep territory pipeline up to date for biweekly reporting/forecasting

Skills

Lead generation

Sales support

Client management

Marketing content creation

Brand journalism

Editorial content

Integrated marketing

Pivot tables

VLOOKUPs

Education

Bachelor's degree

Tools

Salesforce CRM

Excel

PowerPoint

Outlook

Job description

What will you do

Partner with Consulting VPs to provide support with a client-centric marketing perspective using previously demonstrated experience of a positive and energetic approach to both internal and external clients.

Major Responsibilities/ Accountabilities

• Lead Generation / Sales Support

• Daily Client Inquiry mining for potential leads.

• Qualify leads directly with Sales channel (MSE, LE, GE) Size, Scope, 'access to the power' before escalating to VPs

• Produce sales and marketing materials, creating marketing emails and providing succinct wordage for AEs for ad-hoc client situations under the guidance of VP and management.

• Support campaign management for client attendance at Gartner Conferences

• Support selected number of VPs with Gartner Sales territory management, meeting scheduling, identifying/targeting/monitoring key accounts for potential opportunities.

• Be the main "go to" person for all departmental Inquiries from internal groups: Sales (GTS/GBS), EXP, EITL, Research Board, CSO and Gartner Research

• Other ad-hoc and strategic project initiatives as the needs arise.

• Salesforce CRM System - helping to keep territory pipeline up to date for biweekly reporting/forecasting

Impact of Role: Expected Results

• Increased qualified leads

• Increased volume of active engagements

Relationships: Internal/External

• All levels of Gartner associates across all business groups

• External relationships; Clients, Prospects, CIOs, Line of Business Leaders, Technology Professionals, Marketing Organizations, Associations, Candidates, Recruiters

Education

• Bachelor's degree preferred

Professional Experience

• 4+ years work experience in a Lead Generation / Customer Services role preferred.

• Experience working in the technology sector preferred but not essential.

• Expertise in brand journalism, editorial content creation, and integrated marketing techniques a plus.

Technical/ Professional Skills & Competencies

• Self-starter and innovative thinker required.

• Strong proficiency with Microsoft Excel (ability to create pivot tables and vlookups)

• Strong proficiency in Microsoft PowerPoint and Outlook.

• Interest or experience in an IT related industry.

• Ability to work in a fast-paced work environment and a willingness to think out of the box

Who are we?

At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979, we've grown to 20,000 associates globally who support over 13,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That's why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work?

Our vast, virtually untapped market potential offers limitless opportunities - opportunities that may not even exist right now - for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.

Gartner is the world authority on AI

At Gartner, you'll join a company at the very center of the AI revolution. Gartner has proactive, objective guidance throughout clients' AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. You'll have access to unmatched resources, expertise, and technology, and play a key role in helping Gartner and our clients innovate and grow as we leverage AI to transform business and technology landscapes.

It's an exciting time to be at Gartner, with limitless opportunities to make a real impact, grow your skills, and build a lasting, meaningful career in a field that’s reshaping the way we operate. If you're passionate about AI and want to be part of a team that’s guiding the leaders who shape the world, Gartner is the place for you.

What do we offer?

Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment, we provide the flexibility and support for you to thrive - working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

Gartner believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is 79,000 USD - 109,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates. We also offer market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.

The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity.

Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company's career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at or by sending an email .