Business Development Manager

GYMGUYZ North Columbus, Ohio; Reston (VA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

Dental insurance

Health insurance

Vision insurance

Free uniforms

Employee discounts

Flexible schedule

Opportunity for advancement

Training & development

Job summary

GYMGUYZ is seeking a Business Development Manager to drive revenue growth across B2B and B2C channels, owning development strategy, community networking, and sales performance. You’ll mentor Master Trainers and lead partnerships to expand local market presence.

You’ll manage a full sales cycle, build partnerships with schools, healthcare, and residential communities, and push for client acquisitions while maintaining CRM discipline and team accountability.

Qualifications

• Demonstrated success in sales, business development, or revenue generation.
• Strong track record of achieving sales goals.
• Experience with B2B sales, networking, and community engagement.
• Leadership experience coaching or mentoring sales professionals preferred.
• Excellent communication, presentation, and relationship-building skills.
• Comfortable with prospecting, cold outreach, networking, and closing sales.
• Self-motivated and commission-driven.
• Strong organization and CRM management skills.
• Proficiency with Microsoft Office and CRM platforms.
• Reliable transportation and a valid driver’s license.

Responsibilities

• Drive monthly B2B and B2C sales goals and revenue targets.
• Develop and execute local sales strategies that generate lead flow.
• Build, manage, and maintain an active sales pipeline through prospecting, networking, referrals, outreach, and lead follow-up.
• Make high-volume outbound and inbound lead calls to prospective B2B and B2C clients.
• Confidently close sales calls by converting leads into scheduled appointments, assessments, and business meetings.
• Schedule and secure B2B partnership meetings with decision-makers in corporations, schools, healthcare organizations, residential communities, and local businesses.
• Book initial fitness assessments for prospective B2C clients and ensure a seamless handoff to the Master Trainer team.
• Follow up consistently with warm leads, inactive prospects, referral opportunities, and community contacts to maximize conversion opportunities.
• Conduct sales presentations, partnership meetings, and discovery conversations.
• Identify upselling and cross-selling opportunities to maximize client value.
• Track and report all sales activity, lead conversion metrics, booked assessments, and revenue performance within CRM systems.
• Maintain accountability for individual and team sales performance.
• Take ownership of the full sales cycle from lead generation through closing and onboarding.

Skills

Sales experience

Business development

B2B sales

Leadership coaching

Account management

CRM proficiency

Communication

Relationship-building

Prospecting & closing

Driver’s license

Tools

CRM platforms

Job description

Benefits

• Competitive salary
• Dental insurance
• Employee discounts
• Flexible schedule
• Free uniforms
• Health insurance
• Opportunity for advancement
• Training & development
• Vision insurance

What’s In It For You

• Competitive base compensation plus commission opportunities
• Performance bonuses tied directly to revenue growth and sales success
• Leadership opportunity with direct impact on company growth
• Career advancement opportunities within a rapidly growing brand
• Flexible schedule with autonomy in the field
• Collaborative, high-energy culture focused on results and growth
• Opportunity to build strategic partnerships throughout the community

Position Overview

The Business Development Manager is directly responsible for driving revenue growth across both B2B and B2C channels. This role owns business development strategy, community networking, lead generation, partnership development, and sales performance.

In addition, this individual is responsible for mentoring, coaching, and holding Master Trainers accountable for assessment conversion performance, client acquisition success, and overall sales effectiveness.

Success In This Role Is Measured By

• Monthly sales production
• B2B account acquisition
• New client conversions
• Community engagement activity
• Lead pipeline growth
• Master Trainer sales performance
• Revenue retention and expansion

What You’ll Do

Revenue Generation & Sales Leadership

• Drive monthly B2B and B2C sales goals and revenue targets
• Develop and execute local sales strategies that generate consistent lead flow
• Build, manage, and maintain an active sales pipeline through prospecting, networking, referrals, outreach, and lead follow-up
• Make high-volume outbound and inbound lead calls to prospective B2B and B2C clients
• Confidently close sales calls by converting leads into scheduled appointments, assessments, and business meetings
• Schedule and secure B2B partnership meetings with decision-makers in corporations, schools, healthcare organizations, residential communities, and local businesses
• Book initial fitness assessments for prospective B2C clients and ensure a seamless handoff to the Master Trainer team
• Follow up consistently with warm leads, inactive prospects, referral opportunities, and community contacts to maximize conversion opportunities
• Conduct sales presentations, partnership meetings, and discovery conversations
• Identify upselling and cross-selling opportunities to maximize client value
• Track and report all sales activity, lead conversion metrics, booked assessments, and revenue performance within CRM systems
• Maintain accountability for individual and team sales performance
• Take ownership of the full sales cycle from lead generation through closing and onboarding

B2B Business Development & Community Engagement

• Develop strategic partnerships with businesses, corporations, residential communities, assisted living facilities, healthcare providers, schools, and wellness organizations
• Generate corporate wellness opportunities and recurring business accounts
• Represent GYMGUYZ at networking events, health fairs, chamber events, and community initiatives
• Build and maintain a strong referral network within the local market
• Increase local brand awareness through grassroots marketing and relationship-building efforts
• Create opportunities that drive long-term business growth and community visibility

Master Trainer Coaching & Sales Accountability

• Create opportunities that drive long-term business growth and community visibility
• Mentor and coach Master Trainers on consultation delivery, assessment effectiveness, and sales conversion strategies.
• Review assessment performance, conversion rates, and sales metrics with Master Trainers regularly.
• Support Master Trainers in improving communication, objection handling, and client relationship development.
• Ensure Master Trainers understand and communicate the value of GYMGUYZ services effectively.
• Promote accountability and consistent sales standards throughout the assessment process.
• Partner with leadership to improve client onboarding, assessment systems, and retention strategies.
• Support team development through ongoing coaching, accountability conversations, and performance feedback.

Leadership & Operational Excellence

• Maintain accurate reporting on pipeline activity, partnerships, revenue, and monthly goals
• Collaborate with leadership on growth initiatives and local market opportunities
• Ensure professionalism and exceptional client experience in every interaction
• Represent GYMGUYZ’s core values - Determination, Respect, Integrity, Versatility, and Excellence (DRIVE) - in all business relationships and team interactions

What You Bring

• Proven experience in sales, business development, account management, or revenue generation
• Strong track record of achieving or exceeding sales goals
• Experience with B2B sales, networking, and community engagement required
• Leadership experience coaching or mentoring sales professionals preferred
• Excellent communication, presentation, and relationship-building skills
• Comfortable with prospecting, cold outreach, networking, and closing sales
• Self-motivated, competitive, and highly driven by performance incentives and commissions
• Strong organization and CRM management skills
• Proficiency with Microsoft Office and CRM platforms
• Reliable transportation and valid driver’s license

Who You Are

You are not afraid to ask for the sale.

You thrive in environments where performance matters, goals are clear, and effort directly impacts earnings. You enjoy being in the community, building relationships face-to-face, and turning opportunities into long-term business partnerships.

You Are

• Motivated by commissions, growth, and measurable results
• A confident relationship builder and communicator
• Competitive, goal-oriented, and self-disciplined
• Comfortable leading and coaching others to improve sales performance
• Energetic, proactive, and resourceful
• Passionate about health, wellness, and helping people improve their lives
• Driven to build something bigger than yourself

Why GYMGUYZ

GYMGUYZ is redefining personal training by bringing fitness directly to homes, workplaces, schools, and communities. As a Business Development Manager, you will play a direct role in expanding our reach, growing our revenue, and developing a high-performing sales culture.

This is an opportunity to join a fast-growing brand where your ability to generate business, lead people, and drive results will directly impact your success and career growth.

If you’re hungry to grow revenue, build partnerships, lead sales performance, and make a meaningful impact in your community — we want to hear from you.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to GYMGUYZ Corporate.