Business Development Analyst

Marten Transport, Ltd.; Northern (KY); Hybrid; USD 65,000 - 95,000; Full time

Job summary

Marten Transport seeks a highly analytical Marketing & Sales Operations professional to partner with Sales, Marketing, Operations and executives to craft customer-facing materials, manage RFIs/RFPs, onboarding, analytics, and system administration. You’ll own presentations, branding, and content across channels, while driving process improvements and training across teams.

Responsibilities include CRM and SlideHub administration, reporting, and supporting social media and campaign assets, with a

Qualifications

• Bachelor's degree in Business, Marketing, Communications, Analytics, or related field, or equivalent experience.
• Advanced PowerPoint skills, including professional presentation design.
• Advanced Excel skills, including PivotTables, formulas, charts, and data analysis.
• Experience with Canva or similar design software.
• Excellent written and verbal communication skills.
• Strong organizational and project management abilities.
• Ability to manage multiple competing priorities while meeting deadlines.
• Exceptional attention to detail and commitment to producing accurate, high-quality work.
• Strong analytical and critical thinking skills.
• Ability to work independently while collaborating across departments.
• Professional presence with executives and customers.

Responsibilities

• Create, maintain, and improve sales presentations, marketing materials, customer proposals, and executive presentations.
• Use PowerPoint, Canva, and other design tools to develop professional, visually compelling materials.
• Ensure customer-facing materials are accurate, brand compliant, and up to date.
• Partner with Sales, Marketing, Operations, and Executive Leadership to communicate Marten's capabilities.
• Support social media initiatives, including development and coordination of content, graphics, and announcements.
• Assist with maintaining branding across presentations, marketing materials, social media, and other communications.
• Provide administrative support for Marten's CRM, including data quality, reporting, and basic system administration.
• Assist with CRM updates, user training, process documentation, and adoption of sales processes and tools.
• Serve as an administrator for SlideHub, including maintenance of presentation libraries and templates.
• Help ensure sales and marketing systems contain accurate, organized information.
• Support implementation and improvement of tools and technology used by Sales, Marketing, and Business Development.
• Complete RFIs, RFPS, sustainability questionnaires, security surveys, and other customer documentation.
• Coordinate information gathering across departments.
• Maintain a centralized library of approved responses and supporting documentation.
• Ensure submissions accurately represent Marten's capabilities and strengths.
• Manage multiple projects with milestones and deadlines.
• Coordinate cross-functional efforts to ensure timely deliverables.
• Proactively communicate project status and elevate issues when necessary.
• Work with executives and leaders across all business functions.
• Support strategic initiatives through research, data analysis, reporting, and presentation development.
• Prepare executive-ready reports, dashboards, and presentation materials.
• Support onboarding activities for new customers.
• Coordinate onboarding documentation and internal readiness.
• Assist in developing customer implementation materials and training resources.
• Develop and maintain analytical reports using Excel and other reporting tools.
• Analyze operational and sales data to identify trends, opportunities, and performance metrics.
• Produce recurring and ad hoc reports for leadership.
• Support CRM reporting, dashboards, and sales activity analysis.
• Develop training materials and documentation.
• Train and cross-train employees on systems, processes, and best practices.
• Provide user support and training for CRM, SlideHub, and other tools.
• Maintain SOPs and identify efficiencies.

Skills

Analytical thinking

Organization

Project management

Creativity

Communication

Attention to detail

Independence

Collaboration

Problem solving

Professional presence

Education

Bachelor's or equivalent experience

Tools

PowerPoint

Excel

Canva

SlideHub

CRM systems

Job description

This role supports Marten Transport's sales, marketing, and business development initiatives. This position partners with employees at all levels of the organization, including executive leadership, to develop professional customer-facing materials, manage strategic projects, support customer onboarding, complete customer RFI/RFP responses, maintain business analytics, support key sales and marketing systems, and drive operational excellence through training and process improvement.

This role requires an individual who is highly analytical, exceptionally organized, detail-oriented, creative, and capable of managing multiple priorities while consistently producing polished, high-quality work under tight deadlines.

• Create, maintain, and continuously improve sales presentations, marketing materials, customer proposals, and executive presentations.
• Use PowerPoint, Canva, and other design tools to develop professional, visually compelling materials.
• Ensure customer-facing materials are accurate, visually consistent, brand compliant, and up to date.
• Partner with Sales, Marketing, Operations, and Executive Leadership to effectively communicate Marten's capabilities.
• Support social media initiatives, including development and coordination of content, graphics, announcements, and other materials as needed.
• Assist with maintaining consistent branding across presentations, marketing materials, social media, and other communications.

Sales Technology & System Administration

• Provide administrative support for Marten's CRM, including maintaining data quality, user support, reporting, and basic system administration.
• Assist with CRM updates, user training, process documentation, and adoption of sales processes and tools.
• Serve as an administrator and internal resource for SlideHub, including maintaining presentation libraries, templates, approved slides, and other shared content.
• Help ensure sales and marketing systems contain accurate, organized, and current information.
• Support implementation and improvement of tools and technology used by Sales, Marketing, and Business Development.

Customer RFI/RFP Management

• Complete customer Requests for Information (RFIs), Requests for Proposal (RFPs), sustainability questionnaires, security surveys, and other customer documentation.
• Coordinate information gathering across departments.
• Maintain a centralized library of approved responses and supporting documentation.
• Ensure submissions accurately represent Marten's capabilities and competitive strengths.

Project & Deadline Management

• Manage multiple projects simultaneously while tracking milestones and critical deadlines.
• Coordinate cross-functional efforts to ensure deliverables are completed accurately and on time.
• Proactively communicate project status and elevate issues when necessary.

Executive & Cross-Functional Support

• Work directly with executives and leaders across all business functions.
• Support strategic initiatives through research, data analysis, reporting, and presentation development.
• Prepare executive-ready reports, dashboards, and presentation materials.

Customer Onboarding

• Support new customer implementation activities.
• Coordinate onboarding documentation and internal readiness.
• Assist in developing customer implementation materials and training resources.

Reporting & Analytics

• Develop and maintain analytical reports using Excel and other reporting tools.
• Analyze operational and sales data to identify trends, opportunities, and performance metrics.
• Produce recurring and ad hoc reports for leadership.
• Support CRM reporting, dashboards, and sales activity analysis.

Training & Process Improvement

• Develop training materials and documentation.
• Train and cross-train employees on systems, processes, and best practices.
• Provide user support and training for CRM, SlideHub, and other sales and marketing tools.
• Maintain standard operating procedures and continuously identify opportunities to improve efficiency and consistency.

Qualifications

Required

• Bachelor's degree in Business, Marketing, Communications, Analytics, or a related field, or equivalent experience.
• Advanced Microsoft PowerPoint skills, including professional presentation design.
• Advanced Microsoft Excel skills, including PivotTables, formulas, charts, and data analysis.
• Experience with Canva or similar graphic design/presentation software.
• Excellent written and verbal communication skills.
• Strong organizational and project management abilities.
• Ability to manage multiple competing priorities while meeting deadlines.
• Exceptional attention to detail and commitment to producing accurate, high-quality work.
• Strong analytical and critical thinking skills.
• Ability to work independently while collaborating effectively across departments.
• Professional presence with the ability to interact confidently with executives and customers.

Preferred

• Experience responding to customer RFIs, RFPs, or business questionnaires.
• Experience supporting sales, marketing, or business development teams.
• Experience with CRM systems, including user support, reporting, data management, or system administration.
• Experience with presentation/content management platforms such as SlideHub.
• Experience supporting corporate social media or digital marketing initiatives.
• Experience creating professional graphics, presentations, or marketing materials using Canva or related design software.
• Knowledge of the transportation, logistics, or supply chain industry.
• Analytical Thinking
• Attention to Detail
• Project Management
• Executive Communication
• Customer Focus
• Creativity & Design
• Initiative
• Organization
• Problem Solving
• Professional Presentation Development

What Success Looks Like

• Delivers polished, executive-quality presentations and customer-facing materials.
• Creates professional, visually compelling content that consistently represents the Marten brand.
• Completes RFIs, onboarding projects, and strategic initiatives accurately and on time.
• Maintains organized project timelines and proactively manages deadlines.
• Produces meaningful analytical reports that support business decisions.
• Helps maintain accurate, organized, and effective CRM and SlideHub environments.
• Provides responsive support and training to employees using sales and marketing tools.
• Effectively supports marketing and social media initiatives when needed.
• Builds strong relationships across all levels of the organization.
• Helps position Marten professionally with customers through high-quality documentation, presentations, and communications.
• Serves as a trusted resource who improves processes, supports growth initiatives, and contributes to the overall success of the organization.

This position is ideal for someone who enjoys working in a fast-paced environment where every day is different, combines analytical skills with creativity and organization, enjoys learning and supporting technology, and takes pride in producing high-quality work that directly contributes to Marten's growth and customer success.