Business Analyst/Data Analyst Lead Management and Marketing Automation

NXP Semiconductors; Chandler (AZ); On-site; USD 90,000 - 120,000; Full time

Job summary

NXP Semiconductors N.V. is seeking an experienced Business System Analyst for the GoToMarket IT domain in Chandler, AZ.

You will bridge Marketing, Sales and IT, helping transform customer engagement and demand-to-opportunity processes using Agile methods and modern SaaS/cloud solutions. You will collaborate with the Lead Management Architect, drive governance, requirements, and automations across platforms like Salesforce, Eloqua/Marketo, and ZoomInfo, delivering fast, high-value improvements

Qualifications

• BS or MS in Project Management, Computer Science or related technical discipline.
• 3-5 years of experience in business analysis, data analysis and IT project management with a lead management/marketing automation and AI/ML focus.
• Experience with demand creation (e.g., ZoomInfo), lead management (Nova Silva), virtual sales (Salesforce) and marketing automation (Eloqua, Marketo).
• Knowledge of software development lifecycle: requirements, analysis, design, prototyping, development, testing, implementation.
• Experience using Agile methodologies and Jira or similar tools.
• Excellent communication and ability to work with a geographically dispersed, multicultural team.

Responsibilities

• Manage IT projects in Lead Management/Marketing Automation using Scaled Agile.
• Develop project plans with Business Team and Lead Management Architect.
• Mitigate risks and address obstacles to delivery on time and budget.
• Drive implementation with onshore/offshore development teams.
• Coordinate testing and IT acceptance with users and stakeholders.
• Coordinate project deployment with release management.

Skills

Business analysis

Data analysis

IT project management

AI/ML focus

Lead management/marketing automation

Education

BS or MS in Project Management, Computer Science or related field

Tools

Jira

Salesforce

Eloqua

Marketo

ZoomInfo

Nova Silva

Job description

We are seeking an experienced business system analyst with project management skills to join our team in the GoToMarket IT domain. In this role, you work alongside the Lead Management System Architect, and are the glue between Marketing, Sales and IT. Our team members help transform NXP customer engagement online, with a passion for technology and relentless drive to make the demand creation to opportunity process better, faster and smarter.

Your team

NXP IT is well recognized as a modern IT organization with a DevOps way of working. We are a diversified global team with high energy, an open collaboration environment and eagerness for continuous improvement.

Within the GoToMarket IT domain, we focus on internal and external applications to support the Customer journey. We collaborate with our business teams daily on strategic improvements, innovating and developing the next generation of capabilities to provide a global, best-in-class online customer experience.

GTM IT works with vendor partners including software developers and project leads to design and implement easy to use, customer-ready solutions leveraging SaaS, cloud services and custom development where needed.

Job Responsibilities

Manage IT projects in the Lead Management/Marketing Automation domain using Scaled Agile in a fast-paced environment ensuring on-time and on-budget delivery

• Develop overall project plans and approach in collaboration with the business team and Lead Management Architect
• Mitigate risks and address project obstacles as needed
• Drive implementation with the onshore/offshore software development team
• Effectively engage and communicate with project team, management, project stakeholders and business team to share project status and identification/resolution of any project issues
• Conduct IT acceptance testing and coordinate testing with users
• Coordinate project deployment with the release management team

Collaborate and partner with business and IT in defining, preparing and executing projects and change programs

• Gather and analyze business requirements
• Understand the needs of the business on a strategic and operational level
• Develop high-level functional design and create business workflows and user flows as needed
• Analyse varying solutions and recommend strategy with an eye on automation, AI/ML, functionality, cost, technology and value as appropriate

Qualifications

BS or MS degree in Project Management, Computer Science or related technical discipline

3-5 years of experience in business analysis, data analysis and IT project management, with a lead management/marketing automation and AI/ML focus

Experience with one or more of the following functional domains and associated applications: demand creation (e.g., ZoomInfo), lead management (Nova Silva), virtual sales (Salesforce) and marketing automation (Eloqua, Marketo)

Knowledge of software development fundamentals crossing all phases of the software development lifecycle: requirements, analysis, design, prototyping, development, testing, implementation

Experience using Agile methodologies and familiarity with tools for Agile project management and software development e.g. Jira

Excellent communication with good presentation skills and ability to work with a geographically dispersed, multi-cultural team

Ability to solve complex problems through creative solutions and drive successful negotiations with project stakeholders

NXP Introduction

NXP Semiconductors N.V. (NASDAQ: NXPI) enables a smarter, safer and more sustainable world through innovation. As the world leader in secure connectivity solutions for embedded applications, NXP is pushing boundaries in the automotive, industrial & IoT, mobile, and communication infrastructure markets. For more information, please visit our website https://www.nxp.com

Career Development Opportunities

The future starts here. Bright Minds. Bright Futures.

We believe that a key component to growing our business is to develop our people. To enable you to grow your career at NXP, we offer online and offline learning opportunities to help you develop some of your core and professional skills. We Are NXP! Visit our careers website for more job information.

Commitment At NXP

We recognize we can be a powerful change agent as we continue to deliver innovative solutions that advance a more sustainable future. We remain steadfast in our commitment to sustainability and making measurable year-on-year progress. Also, we aim to create an inclusive work environment and we will not tolerate racism, discrimination or harassment of any kind. We have programs in place focused on diversity, inclusion and equality

NXP is an Equal Opportunity/Affirmative Action Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, NXP will provide reasonable accommodations for otherwise qualified disabled individuals.

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