Branding & Creative Manager

The Goodkind Group, LLC; New York (NY); On-site; USD 120,000 - 190,000; Full time

Job summary

The Goodkind Group, LLC, a leading international law firm, is seeking a Branding & Creative Manager to lead a talented creative team and shape the firm’s brand across a global platform.

This role blends strategic leadership with hands-on design, requiring collaboration with senior attorneys and business professionals to deliver sophisticated branding initiatives, campaigns, presentations, events, and digital experiences.

All applicants must have a portfolio to be submitted.

Qualifications

• Portfolio demonstrating branding and design work across formats.
• 10+ years of professional creative experience with team leadership.
• Experience managing and mentoring creative professionals.
• Bachelor's degree in Graphic Design, Visual Communications, Marketing, or related field, or equivalent experience.

Responsibilities

• Lead a multidisciplinary creative team and mentor individual team members.
• Set creative direction and maintain a high standard of design across the organization.
• Develop concepts and deliver major visual communications, campaigns, presentations, events, publications, and digital experiences.
• Collaborate with attorneys and business professionals to understand goals and develop compelling creative solutions.
• Partner with Marketing, Communications, Business Development, Events, Recruiting, and other internal teams.
• Maintain and strengthen the firm’s visual identity across a global organization.
• Manage design standards, templates, digital assets, photography, presentation materials, and other brand resources.
• Establish efficient creative processes, manage priorities, and allocate resources across multiple projects.
• Coordinate with outside agencies, freelancers, and other creative partners.
• Stay current with emerging design technologies and identify practical applications for AI and other tools.
• Work with colleagues across international offices to support a cohesive global brand experience.

Skills

Branding

Team Leadership

Adobe Creative Suite

PowerPoint

Typography

Information Design

Communication

Education

Bachelor's degree in Graphic Design or related field

Tools

Adobe InDesign

Illustrator

Photoshop

Job description

A leading international law firm is looking for a Branding & Creative Manager to lead a talented creative team and help shape the firm’s brand across a global platform.

This role is ideal for a creative leader who enjoys being both strategic and hands-on, someone who can guide a team, partner with senior stakeholders, and personally contribute to sophisticated design and branding initiatives.

All applicants must have a portfolio to be submitted.

Key areas of focus include:

• Managing and mentoring a multidisciplinary creative team and supporting the growth of individual team members.
• Setting creative direction and maintaining a high standard of design across the organization.
• Developing concepts and delivering major visual communications, campaigns, presentations, events, publications, and digital experiences.
• Working directly with attorneys and business professionals to understand their goals and develop compelling creative solutions.
• Partnering with Marketing, Communications, Business Development, Events, Recruiting, and other internal teams.
• Maintaining and strengthening the firm’s visual identity across a global organization.
• Managing design standards, templates, digital assets, photography, presentation materials, and other brand resources.
• Helping establish efficient creative processes, manage priorities, and allocate resources across multiple projects.
• Coordinating with outside agencies, freelancers, and other creative partners.
• Staying current with emerging design technologies and identifying practical applications for AI and other tools within the creative function.
• Working with colleagues across international offices to support a cohesive global brand experience.

The ideal candidate will bring:

• 10+ years of professional creative experience, with significant team leadership experience.
• A strong portfolio demonstrating sophisticated branding and design work across multiple formats.
• Experience managing, mentoring, and motivating creative professionals.
• Advanced knowledge of Adobe Creative Suite and strong proficiency with PowerPoint and Word.
• Deep understanding of typography, composition, visual identity, information design, imagery, and brand development.
• Strong organizational and project management abilities, with the ability to juggle multiple high-priority initiatives.
• Excellent communication skills and the confidence to collaborate with senior-level stakeholders.
• Experience working with agencies, vendors, freelancers, or other external creative resources.
• Professionalism, discretion, and strong attention to detail.
• A bachelor’s degree in Graphic Design, Visual Communications, Marketing, Communications, or a related discipline, or equivalent experience.