Brand Strategy Lead for Global Growth

Darktrace; Dallas (TX); On-site; USD 130,000 - 150,000; Full time

Benefits offered by this job

100% medical, dental and vision insurance, plus dependents

Paid parental leave

Pet insurance Discount

Life insurance

401(k)

Employee Assistance Program

Job summary

A leading cybersecurity firm seeks a Brand Manager in Dallas to develop and execute brand strategies that align with business objectives. The ideal candidate will have over 5 years of experience in brand management and marketing strategy. Responsibilities include overseeing marketing campaigns, conducting market research, and collaborating with cross-functional teams. The role offers a competitive salary ranging from $130,000 to $150,000 and includes comprehensive health coverage and other benefits.

Qualifications

• 5+ years of experience in brand management, marketing strategy, or related role.
• Proven success managing integrated campaigns and building strong brands.
• Experience with creative development, media planning, and digital marketing.

Responsibilities

• Develop and execute brand strategies aligned with overall business objectives.
• Oversee integrated marketing campaigns that drive awareness, engagement, and conversion.
• Conduct market research to understand audience behaviors and trends.

Skills

Brand management

Marketing strategy

Analytical skills

Communication skills

Project management

Project management

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

MBA (preferred)

Tools

Google Analytics

Market research tools

Brandwatch

Job description

A leading cybersecurity firm seeks a Brand Manager in Dallas to develop and execute brand strategies that align with business objectives. The ideal candidate will have over 5 years of experience in brand management and marketing strategy. Responsibilities include overseeing marketing campaigns, conducting market research, and collaborating with cross-functional teams. The role offers a competitive salary ranging from $130,000 to $150,000 and includes comprehensive health coverage and other benefits.