Brand Strategy & Communications Leader

Volt Edu; Washington (District of Columbia); On-site; USD 103,000 - 115,000; Full time

Benefits offered by this job

Competitive benefits package

Job summary

American University’s Kogod School of Business seeks a Senior Communications Leader to shape strategy, identity, and outreach. You will oversee content, media relations, and digital channels, aligning with university standards and campus partners. Direct reports include designers and social media staff.

You will manage budgets, vendor relationships, and multi-channel campaigns, ensuring high-impact messaging and brand integrity across all programs and publications.

Qualifications

• Bachelor’s degree and 8–10 years of relevant communications experience.
• Experience managing a communications team and budgets.
• Strong writing, editing, and brand-management skills.
• Ability to collaborate with multiple campus partners and external vendors.

Responsibilities

• Lead development and execution of comprehensive campus communications plans.
• Oversee branding and visual identity across materials.
• Direct content strategy for the school and coordinate publications.
• Manage kogod.american.edu and social media, emails, and websites.
• Coordinate media relations and provide media training.
• Oversee budgets, contracts, RFPs, and vendor management.
• Supervise communications staff and student workers.
• Liaise with AU Communications and other offices.

Skills

Acting Strategically

Evaluating and Implementing Ideas

Displaying Creativity

Developing Plans

Leading and Inspiring People

Education

Bachelor’s degree

Master’s degree (preferred)

Tools

HubSpot

Salesforce

Adobe Suite

Video editing

Web graphics

Microsoft Office

Job description

American University’s Kogod School of Business seeks a Senior Communications Leader to shape strategy, identity, and outreach. You will oversee content, media relations, and digital channels, aligning with university standards and campus partners. Direct reports include designers and social media staff.

You will manage budgets, vendor relationships, and multi-channel campaigns, ensuring high-impact messaging and brand integrity across all programs and publications.