Brand Social Manager — Cross-Platform Storytelling

Versant Media; Englewood Cliffs (NJ); Hybrid; USD 85,000 - 100,000; Full time

Benefits offered by this job

Onsite fitness center

Gourmet cafeteria

Dry cleaning

Free shuttle to Manhattan

Job summary

CNBC is seeking a creative, social-first Manager of Communications to lead the strategy and execution of CNBC's brand social channels.

You will shape content across LinkedIn, Instagram, TikTok, X, YouTube, and emerging platforms, collaborating with Editorial, Marketing, Product, Events, Partnerships, Talent, and leadership to tell CNBC's story and strengthen its brand through people, journalism, culture, and innovation.

Qualifications

• 5+ years in communications, social media, content strategy, digital marketing or journalism.
• Exceptional storytelling with editorial judgment.
• Strong practices on LinkedIn, Instagram, TikTok, X, YouTube.
• Excellent writing and copy-editing.
• Strong project management with multiple priorities.
• Experience using analytics to inform content strategy.
• Familiarity with Adobe Creative Suite, Premiere, CapCut, Canva.
• Passion for business news and storytelling.

Responsibilities

• Oversee CNBC's brand storytelling strategy across social channels.
• Develop editorial calendar aligned with priorities, launches, partnerships, events.
• Identify storytelling opportunities to showcase people, journalism, culture, and experiences.
• Create and edit platform-native content for LinkedIn, Instagram, TikTok, X, YouTube.
• Collaborate to extend PR campaigns through social storytelling and launches.
• Build cross-functional relationships to align messaging and voice.
• Measure and optimize performance using analytics to refine strategy.

Skills

Social media strategy

Storytelling

Writing & editing

Project management

Analytics

Cross-functional collaboration

Education

Bachelor's in Communications/Journalism/Marketing

Tools

Adobe Creative Suite

Premiere

CapCut

Canva

Job description

CNBC is seeking a creative, social-first Manager of Communications to lead the strategy and execution of CNBC's brand social channels.

You will shape content across LinkedIn, Instagram, TikTok, X, YouTube, and emerging platforms, collaborating with Editorial, Marketing, Product, Events, Partnerships, Talent, and leadership to tell CNBC's story and strengthen its brand through people, journalism, culture, and innovation.