Brand Partnerships Manager - CPG Care - New York - GBS

TikTok Inc.; New York (NY); Sur place; USD 117 000 - 175 000; Plein temps

Résumé du poste

TikTok's Global Business Solutions (GBS) Enterprise Ad Sales team drives revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results. You will help businesses grow on a global platform, building relationships that turn advertisers into long-term partners and delivering data-driven insights to inform strategy.

Join a dynamic team that values creativity, collaboration, and results as you expand partnerships with global brands

Qualifications

• 5+ years of experience in media sales, digital marketing, brand advertising, and/or online advertising.
• Experience with digital media (i.e., Digital TV, CTV, OTT, social media, etc.).
• Knowledge of the self-serve platform, auction, and biddable form of digital advertising buying.

Responsabilités

• Analyze account performance data to offer clients data-driven business insights, and to improve our account and advertising offerings.
• Sustain close communication with clients and internal stakeholders to maximize strategies and foster trust and collaboration.
• Develop and maintain C-level relationships with regional executives at a portfolio of global brands to educate and inform on TikTok's platform and drive revenue opportunities.
• Conduct regular business reviews and take a consultative, long-term approach to building productive client relationships, in collaboration with global sales teams and cross-functional stakeholders.
• Work with cross-functional teams across Consumer, Content, Product, and Revenue units to drive KPIs.
• Lead the account planning process aligning brand and TikTok resources to maximize opportunities.
• Grow revenue, educate, and lead strategic conversations with clients and navigate complex relationships.

Connaissances

Media sales

Digital advertising

Brand advertising

Online advertising

Digital media experience

Description du poste

Responsibilities

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results.

Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners.

TikTok's Global Business Solutions (GBS) team is at the forefront of driving advertising innovation, offering scalable solutions for brands to connect with audiences in meaningful ways. Our Enterprise Ad Sales team partners with some of the largest global brands, enabling them to leverage TikTok's unique platform to drive business impact. The GBS team thrives on creativity, collaboration, and results.

The Brand Partnerships Manager (BPM) is responsible for hitting revenue goals, building relationships with key enterprise accounts, and helping clients drive business results on TikTok through product consultation, education, and support. Success as a BPM requires strong sales skills, a strong partnership with the Client Solutions Manager (CSM), problem-solving skills, attention to detail, and the ability to thrive in an ever-changing environment.

• Analyze account performance data to offer clients data-driven business insights, and at the same time, use those insights to improve our account and advertising offerings.


• Sustain close communication and alignment with clients and internal stakeholders to maximize client strategies and foster trust and collaboration.


• Develop and maintain C-level relationships with regional executives at a portfolio of global brands to educate and inform on the power of TikTok's platform and drive revenue opportunities.


• Conduct regular business reviews and take a consultative, long-term approach to building productive client relationships, in collaboration with global sales teams, sales operations, and other key cross-functional stakeholders.


• Work and collaborate with a diverse group of internal cross-functional teams across the Consumer, Content, Product, and Revenue business units to drive organizational KPIs.


• Lead the account planning process that aligns brand and TikTok resources to maximize opportunities.


• Grow revenue, educate, and lead strategic conversations with clients and navigate complex relationships.

Qualifications

Minimum Qualifications:

• 5+ years of experience in media sales, digital marketing, brand advertising, and/or online advertising.


• Experience with digital media (i.e., Digital TV, CTV, OTT, social media, etc.).


• Knowledge of the self-serve platform, auction, and biddable form of digital advertising buying.

Preferred Qualifications:

• Track record of building compelling presentations leveraging industry and internal proof points.


• Understanding of 1P and 3P Measurement capabilities and how to leverage each for your clients (BLS, SLS, Nielsen, Samba, etc.).


• Proven ability to establish relationships with advertisers, agencies, and C-level relationships.


• Track record of delivering and exceeding revenue goals.


• Creative, outside-the-box thinker, strategist, and a team player and collaborator.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

Job Information

【For Pay Transparency】Compensation Description (Annually)

The base salary range for this position in the selected city is $116572 - $174858 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

• Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:


• 1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;


• 2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;


• 3. Exercising sound judgment.