Brand & New Media Lead: Social & Creator Strategy

Deepgram

United States

Remoto

USD 140.000 - 200.000

Tempo pieno

4 giorni fa
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Descrizione del lavoro

Deepgram is hiring a Brand Social Lead to build our new media, social, and creator program from the ground up, and to make Deepgram a brand people want showing up in their feed. You’re a new media strategist.

Brand-first, social-first, and very online. You know that a Substack post, a creator collab, a 30-second demo clip, a sharp X thread, and a founder’s LinkedIn post are different instruments, and you know which one to play and when.

Competenze

  • 7+ years in social, content, and new media.
  • Proven track record building programs or creator networks.
  • Fluency across platforms including Substack and newsletters.
  • Video instincts for short-form content.

Mansioni

  • Define Deepgram’s social and new media strategy, channels, and governance.
  • Set baselines, goals, and channel-by-channel measurement.
  • Establish a visible operating calendar for publishing and reporting.
  • Coordinate social calendar with product marketing, comms, and leadership.
  • Own LinkedIn, X, Instagram, YouTube, and emerging channels.
  • Apply a social-first voice and adapt content by channel performance.
  • Drive employee advocacy with AI-native tools and scalable programs.
  • Lead short-form video strategy: demos, explainers, clips, live moments.
  • Create new formats: collabs, series, stunts, and AI experiments.
  • Build a repeatable video engine with design and producers.
  • Turn launches and events into native social content.
  • Build a creator program and manage relationships with developers.
  • Lead brand-taste: own visuals and timely cultural moments.
  • Use AI tools for research, drafting, clipping, reporting.

Conoscenze

Social strategy
Creator networks
Platform fluency
Video instincts
Creator relationships
Developer credibility
Brand thinking
Data fluency
Lead execution

Descrizione del lavoro

Deepgram is hiring a Brand Social Lead to build our new media, social, and creator program from the ground up, and to make Deepgram a brand people want showing up in their feed. You’re a new media strategist.

Brand-first, social-first, and very online. You know that a Substack post, a creator collab, a 30-second demo clip, a sharp X thread, and a founder’s LinkedIn post are different instruments, and you know which one to play and when.

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