Brand Manager

Piping Rock Health Products; Bohemia (FL); On-site; USD 70,000 - 120,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K matching

Pet insurance

Company events

Job summary

Piping Rock Health Products in the United States is seeking a marketing leader to drive product/brand initiatives across Vitafusion lines, from concept to market.

You will manage vendor relationships, oversee advertising, events and public relations, and guide end-to-end marketing programs, distribution and promotions.

Qualifications

• Bachelor’s degree or equivalent experience is required.
• 5+ years in product/brand marketing in CPG is preferred.
• Ability to identify and interpret market trends.
• Strong analytic, strategic thinking with financial planning.
• Proven experience planning, delivering, and measuring direct marketing campaigns.
• Advanced Excel and PowerPoint skills required.

Responsibilities

• Lead development of new items from artwork kickoff and vendor coordination.
• Manage vendor relationships.
• Oversee advertising, events and public relations.
• Oversee end-to-end Vitafusion marketing, distribution and promotions.

Skills

Product/brand marketing

Trend analysis

Analytical thinking

Strategic thinking

Direct marketing campaigns

Excel

PowerPoint

Education

Bachelor’s degree or equivalent experience

Tools

Excel

PowerPoint

Job description

Lead the development of new items from artwork kick off and

Managing vendor relationships

May oversees advertising, events and public relationships

Managing the end-to-end process of Vitafusion marketing, distribution and promotional programs

To qualify for this position, your background must include:

• Bachelor’s degree or equivalent experience required
• 5+ years in product/brand marketing; experience in the CPG industry a plus
• Ability to understand how to identify/interpret trends
• Analytic & strategic thinking along with financial planning experience and creative thinking
• Proven experience in planning, delivering, and measuring direct marketing campaigns
• Advanced Excel and power point skills is a must

• We proudly offer: Medical, Dental, Vision, 401K with Company Match, Pet insurance and more!
• We reward the hard work of our team members with fun and exciting company events, Summer Picnic, Festive Packages, Holiday Celebrations, and associate referral bonuses!

Founded in 2011, Piping Rock Health Products has gone on to win Long Island’s Top Workplaces Award 8 years in a row & securing the spot as Top Supplement Manufacturing Company 2024 by Food Business Review! Supported by a group of vitamin visionaries with over 40 years of industry experience and a carefully curated team of talented associates. Piping Rock is a global vitamin and supplement manufacturer with an unwavering commitment to creating quality wellness products. We believe that family always comes first, and that the dedication of our associates is the key ingredient to our success.

We are a drug free workplace, regulated by the FDA, required to follow Federal Guidelines; therefore in order to start as well as maintain employment, you must be able to successfully clear drug screening processes, which include testing for all illegal substances per Federal Guidelines.

Piping Rock Health Products, INC. is an Equal Opportunity Employer.