Brand Engagement Manager I

Skill

New York (NY)

On-site

USD 52,000 - 62,000

Full time

5 days ago
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Benefits offered by this job

Subsidized health, vision, and dental
Paid sick leave
Retirement plan with match
Free online training via Aquent Gymnas
Professional development resources

Job summary

Skill in New York, NY is seeking a temporary Brand Engagement Specialist to shape a distinctive beauty brand’s presence. You will drive earned media, build media relationships, and translate brand personality into compelling narratives across platforms.

You'll execute PR programs around product launches, manage events, liaise with agencies, monitor coverage, and prepare weekly reports. A Bachelor's in PR/Marketing and 1–3 years of consumer-brand PR are expected; a network in beauty media is a

Qualifications

  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
  • 1–3 years of experience in public relations, communications, or influencer marketing.
  • Proven success managing PR campaigns for consumer-facing brands.
  • Established network in press, influencers, events, social media, and the beauty industry.
  • Strong organizational skills and excellent project management abilities.
  • Excellent written and verbal communication; proficient with PR monitoring tools and MS Office.

Responsibilities

  • Execute strategic public relations and brand partnership programs supporting launches and initiatives.
  • Assist with press events, product launches, previews, and influencer trips.
  • Manage relationships with agencies, brand partners, and media contacts.
  • Coordinate with internal and external teams for on-brand executions.
  • Monitor analytics, generate insights, and compile weekly coverage reports.

Skills

Public relations
Communications
Influencer marketing
Media relations
Project management
MS Office

Education

Bachelor's degree in Public Relations, Communications, Marketing, or related field

Tools

PR monitoring tools
Microsoft Office Suite

Job description

Overview

Placement Type:

Temporary

Salary:

$29.43 Hourly

up to $29.43

Start Date:

Sep 1, 2026

The company, a global leader in the beauty industry and an esteemed partner of Aquent, is dedicated to offering exceptional products and brand experiences. With a rich history spanning over a century, they are committed to innovation, scientific excellence, and satisfying diverse consumer needs worldwide. They manage a portfolio of highly aspirational and multi-expert brands, striving to provide unique and high-quality offerings to consumers.

Step into a pivotal role where your expertise will significantly shape a distinctive brand's presence in the market. As a key member of the brand engagement team, you will be instrumental in enhancing visibility, fostering strong media relationships, and executing impactful earned media campaigns. Your work will directly influence how the brand connects with its audience, translating its unique personality into compelling narratives across various platforms. You'll be at the heart of dynamic campaigns, driving brand recognition and engagement in a fast-paced, creative environment, making a tangible impact on the brand's success and consumer connection.

What You'll Do
  • Execute comprehensive, strategic public relations and brand partnership programs supporting product launches, key brand initiatives, and community efforts aligned with the brand's unique identity.
  • Assist with the execution of press events, product launches, press previews, and influencer trips.
  • Manage relationships with external agencies, brand partners, and media contacts, ensuring open and consistent communication.
  • Liaise with internal and external teams to ensure on-brand execution of product launches, press events, and brand initiatives.
  • Support internal press opportunities.
  • Manage agency invoices, budget tracking, inventory, and general department coordination.
  • Monitor and analyze web analytics dashboards, social reporting tools, and earned media metrics; translate data into actionable insights and recommendations.
  • Compile weekly and campaign-specific coverage reports, clipping highlights, and track Earned Media Value (EMV) metrics.
What You'll Bring
  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
  • 1- 3 years of experience in public relations, communications, or influencer marketing.
  • Demonstrated success managing public relations campaigns for consumer-facing brands.
  • Established network in press, influencers, events, social media, and the beauty industry.
  • Strong organizational skills, meticulous attention to detail, and excellent project management skills are essential for managing multiple projects in a fast-paced, creative environment.
  • Excellent written and verbal communication skills.
  • Proficiency in public relations monitoring tools and Microsoft Office Suite.
Bonus Points For
  • Experience in the beauty or luxury fashion sector.
  • Knowledge of the fragrance industry and competitor landscape.
About Aquent Talent

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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