Brand Designer
Bland AI
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Benefits offered by this job
Job summary
Bland AI in San Francisco is seeking a Brand Design Engineer to shape our marketing visual language and own the website end-to-end. You’ll work at the intersection of design and code, using Claude Code and AI tools to prototype and ship experiences that feel premium and cohesive.
The role emphasizes ownership, speed, and collaboration with marketing, product, and engineering to elevate Bland’s brand across web, campaigns, and events.
Qualifications
- Strong visual design skill with premium feel and systems.
- Experience shaping brand identity and web presence.
- Comfortable reading and editing code to implement designs.
Responsibilities
- Own Bland's marketing design language across channels.
- Own the marketing website end-to-end and keep it current.
- Design in code and prototype with AI tools for rapid iteration.
- Develop and evolve the brand system and visuals.
- Collaborate with product marketing to tell compelling stories.
- Create high-impact landing pages and interactive experiences.
- Maintain QA and ensure consistent quality across sites.
Skills
Education
Tools
Job description
We’re a Series C startup that has raised over $100M from Emergence Capital, Scale Venture Partners, Y Combinator, and the founders of PayPal and Twilio.
Our mission is to build the world's most human AI phone agents. Thousands of businesses rely on Bland AI to automate customer conversations while delivering an experience customers actually enjoy.
We're growing quickly, and marketing plays a critical role in how the world experiences Bland. Every website interaction, campaign, product launch, piece of content, and brand expression is an opportunity to make Bland feel differentiated, credible, and world-class.
We're looking for a Brand Design Engineer to help define what that looks like.
Bland is building one of the most ambitious companies in AI, and our brand needs to match the ambition of the product.
We're looking for someone with exceptional design taste who can own the visual quality of our marketing—from brand systems and creative direction to the website itself.
This is a hybrid design + technical role.
You should have a strong foundation in design and an obsessive eye for typography, composition, motion, interaction, and visual systems. But you should also be comfortable working directly in code.
Our website is custom-built, and we want the person who owns it to be able to actually make changes—not just write tickets for an engineer.
You’ll use modern AI coding tools like Claude Code to build, iterate, and ship design directly to the website.
You’ll work closely with Brand, Content, Product Marketing, Growth, and Engineering to make Bland’s entire marketing presence feel cohesive, polished, and unmistakably ours.
Own the visual design direction across the marketing organization.
Develop and maintain the systems, guidelines, templates, and visual language that make Bland consistently look exceptional across web, campaigns, events, content, social, and product launches.
Raise the creative bar across everything marketing produces.
Take end-to-end ownership of Bland's marketing website.
Keep it current with new products, launches, case studies, campaigns, and messaging.
Continuously improve its design, UX, performance, responsiveness, accessibility, and overall quality.
Identify things that feel broken, outdated, inconsistent, or mediocre—and fix them.
Work directly in our custom codebase to implement your designs.
Use tools like Claude Code and other AI development tools to rapidly prototype, iterate, and ship new experiences.
You don't need to be a traditional software engineer, but you should be comfortable understanding a codebase, making frontend changes, debugging issues, and turning a design into a polished production experience.
Develop and evolve Bland's visual identity across typography, color, layout, illustration, motion, photography, iconography, and interaction.
Create systems that allow the rest of the marketing team to move quickly without sacrificing quality.
Know when to create a reusable system and when to break the rules for something exceptional.
Work closely with Product Marketing to bring new products, features, launches, and narratives to life.
Turn positioning and messaging into compelling visual experiences across the website and broader marketing ecosystem.
Design landing pages, campaign experiences, launch pages, interactive experiences, event materials, social creative, and other high-visibility marketing assets.
Think beyond static design. Look for ways to use interaction, motion, and technology to make Bland's marketing memorable.
Own the quality bar for marketing design.
Establish QA processes for the website and other digital experiences.
Regularly audit the site for visual inconsistencies, broken experiences, outdated content, responsive issues, and opportunities to improve.
Don't wait for someone to tell you something needs fixing.
You have an unusually high bar for design.
You understand why something feels premium, modern, intentional, or generic.
You have strong instincts around typography, composition, hierarchy, spacing, interaction, and visual storytelling.
You have a strong foundation in traditional design principles and can explain the reasoning behind your decisions.
You understand systems—not just individual assets.
You're comfortable working with code and technology.
You don't need to be a full-stack engineer, but you should be able to navigate a frontend codebase, make changes, troubleshoot issues, and learn new technical tools quickly.
Experience with HTML/CSS/JavaScript, React, or similar technologies is a strong plus.
You understand how modern AI coding and creative tools can dramatically accelerate the design process.
You're excited to use Claude Code and other AI agents to go from idea prototype production without waiting on someone else.
You have extremely high agency.
If the website looks wrong, you fix it.
If the brand system is inconsistent, you improve it.
If there's a better way to present something, you build it.
You don't need a detailed spec to do great work.
You can move quickly without lowering the creative bar.
You know how to distinguish between work that needs another three hours of refinement and work that just needs to ship.
You can work closely with marketers, product marketers, engineers, copywriters, and creative teammates.
You're opinionated about design but collaborative about getting to the best answer.
Degree or formal training in design, graphic design, interaction design, or a related field
Experience designing for high-growth technology companies
Strong portfolio of brand and digital design work
Frontend development experience
Experience with React, Next.js, HTML/CSS, or similar technologies
Experience using Claude Code, Cursor, or other AI coding agents
Experience building or maintaining design systems
Experience with motion design or interactive web experiences
Experience working closely with engineers
Experience with Figma and modern creative tooling
Experience designing for B2B SaaS or enterprise technology
You notice bad kerning from across the room.
You care deeply about how things look and feel.
You'd rather build the thing yourself than write a 20-page spec explaining what someone else should build.
You get excited about a beautifully designed website.
You think the best designers should understand technology.
You love experimenting with new AI tools and figuring out what they make possible.
You have strong opinions, high standards, and low ego.
You enjoy working in ambiguity and turning rough ideas into polished experiences.
You want to help define the visual identity of one of the companies shaping the future of AI.
We care more about what you've made than where you've worked.
Show us the brands, websites, systems, and experiences you've built.
If you have exceptional design taste, a strong technical curiosity, and the ambition to raise the creative bar at one of the fastest-growing AI companies in the world, we'd love to meet you .
$120,000-170,000/yr
Meaningful equity + bonus
Comprehensive benefits
Beautiful office in Levi's Plaza, San Francisco
Work alongside one of the fastest-growing AI companies in the world
This job is an in person role in San Francisco – relocation packages are available as needed.
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