Brand & Creative Program Manager

Socket.dev; Madison (WI); Hybrid; USD 50,000 - 57,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits package

Job summary

The Program Manager, Creative Services at United Way of Dane County leads as the in-house graphic designer, turning marketing strategies into compelling visual experiences across print, digital and multimedia channels. Reporting to the Supervisory Director, Communications, this role translates goals into campaigns and ensures the brand is consistently applied.

You will manage projects from concept through production, maintain the visual identity toolkit, work with printers and vendors, and

Qualifications

• Bachelor’s degree in graphic design, visual communications, digital media or a related field, with a minimum of five years of professional experience in graphic design, creative services or visual communications; or an equivalent combination of education and professional experience.
• Strong portfolio demonstrating high-quality creative work across print, digital and multimedia platforms.
• Advanced proficiency with Adobe Creative Cloud, particularly InDesign, Illustrator and Photoshop.
• Advanced proficiency with WordPress required.
• Experience with Elementor is a plus.
• Proficiency with Microsoft Office Suite, particularly PowerPoint needed.
• Strong knowledge of design principles, including typography, layout, color, visual hierarchy and brand identity.
• Experience designing across multiple channels, including print, web, email, social media, digital advertising, presentations and events.
• Demonstrated ability to translate marketing and communications objectives into compelling creative concepts and visual solutions.
• Demonstrated experience managing multiple creative projects from concept through final production, including timelines, feedback, approvals, deadlines and vendor coordination.
• Strong organizational, communication and collaboration skills, with the ability to manage competing priorities, work independently and deliver high-quality work in a fast-paced environment.
• Valid Wisconsin driver's license and reliable transportation.

Responsibilities

• Lead in-house graphic design and produce visual communications across print and digital channels.
• Design campaign materials, annual reports, brochures, donor communications, advertisements, social media graphics, presentations, email graphics, signage, event collateral, infographics and other marketing materials.
• Manage creative projects from concept through final production, coordinating timelines, feedback, revisions, approvals and delivery.
• Provide creative direction and production support for organizational events, including event identity, signage, environmental graphics, presentations and supporting materials.
• Maintain brand standards across materials and evolve the brand toolkit.
• Develop templates and tools to enable departments to create materials while maintaining brand integrity.
• Maintain a digital library of assets, photography, video, templates and final files.
• Incorporate United Way Worldwide brand standards and resources into creative execution.
• Design assets for website, email marketing, social media, digital advertising and other platforms.
• Create and edit multimedia content, including photography, video and motion graphics.
• Manage website content, design and page updates using approved digital tools.

Skills

Project management

Creative thinking

Team collaboration

Communication skills

Education

Bachelor's degree in graphic design

Tools

Adobe InDesign

Adobe Illustrator

Adobe Photoshop

WordPress

Elementor

Microsoft PowerPoint

Job description

The Program Manager, Creative Services at United Way of Dane County leads as the in-house graphic designer, turning marketing strategies into compelling visual experiences across print, digital and multimedia channels. Reporting to the Supervisory Director, Communications, this role translates goals into campaigns and ensures the brand is consistently applied.

You will manage projects from concept through production, maintain the visual identity toolkit, work with printers and vendors, and