Brand Creative Director — Luxury Hospitality & Experiences

EOS; New York (NY); On-site; USD 170,000 - 190,000; Full time

Job summary

EOS Hospitality seeks a Creative Director, Brand to shape and evolve the brand foundation across independent hotels, restaurants, amenities, and corporate initiatives. You will lead brand strategy, establish standards, and personally execute high-value creative work.

Based in New York City with regular travel to EOS properties, you will drive brand concept development, audits, and creative direction across teams, agencies, and partners, ensuring cohesive guest experiences.

Qualifications

• 10+ years of progressive experience in creative direction or brand development.
• Strong background in hospitality, luxury lifestyle, or experience-led consumer categories.
• Demonstrated ability to lead brand development across multiple assets and units.
• Portfolio showing strategic concepts and hands-on design across identity, print, digital, and campaigns.
• Advanced proficiency in professional design tools and ability to produce presentation-ready work.
• Ability to connect brand thinking to commercial objectives and guest insights.

Responsibilities

• Create and evolve brand positioning, visual identities, design systems, voice principles, and storytelling.
• Lead brand baseline development for acquisitions, transitions, repositionings, and new concepts.
• Partner with Marketing, Commercial, Operations, Development, and ownership to align brand strategy.
• Identify distinctive, place-specific experiences and signature moments for guests.
• Personally develop high-value creative work including identity systems, templates, and launch materials.
• Set visual language for photography, video, campaigns, and on-property materials.

Job description

EOS Hospitality seeks a Creative Director, Brand to shape and evolve the brand foundation across independent hotels, restaurants, amenities, and corporate initiatives. You will lead brand strategy, establish standards, and personally execute high-value creative work.

Based in New York City with regular travel to EOS properties, you will drive brand concept development, audits, and creative direction across teams, agencies, and partners, ensuring cohesive guest experiences.