Brand + Content Manager

Forgepoint Inc.; New York, Northern (NY, KY); Hybrid; USD 120,000 - 200,000; Full time

Benefits offered by this job

Healthcare coverage

Dinner provided at the office

Unlimited Celsius

Equity opportunity

Job summary

Forgepoint Inc. is seeking a hands-on marketing lead to own brand and content end-to-end. You’ll define our voice, craft campaigns, and produce LinkedIn, blogs, website copy, videos, launches, and sales collateral that tell our story to manufacturers in the US.

You’ll act as a maker, not just a strategist, learning the manufacturing space deeply to write credibly, move fast, and leverage AI tools to punch above weight, collaborating closely with the founders in NYC.

Qualifications

• Strong writer with a distinct, credible voice across formats.
• Able to ship high-quality content quickly from idea to publish.
• Sense for brand, design, and how work reads.
• Comfortable owning the whole funnel: content, brand, and systems.

Responsibilities

• Define and evolve Forgepoint voice and category narrative across AI, software, and American manufacturing.
• Create and publish content across LinkedIn, blogs, website, video, email, launches, and other channels.
• Turn customer conversations and product releases into stories, case studies, and campaigns.
• Own editorial calendar and distribution; repurpose ideas across formats and measure attention and pipeline impact.
• Build sales collateral: decks, one-pagers, customer stories, launch assets, and clear product messaging.
• Collaborate with founders, sales, and product; use AI, design, and video tools to move from idea to output quickly.

Skills

Brand Voice

Content Marketing

Copywriting

Editorial Calendar

Sales Enablement

Product Messaging

Tools

AI tools

Job description

The Role

This is a true 0-1 marketing role. You'll own brand and content end-to-end. You set the direction, and you do the work. You'll ship LinkedIn posts, blog articles, website copy, launch campaigns, videos, social posts, and sales collateral that tell our story - and our customer's. As our first dedicated marketer, you'll work directly with the founders to define our voice and put it in front of the manufacturers we serve.

This is a seat for a maker, not just a strategist. You'll learn the manufacturing world deeply enough to write about it credibly, move fast, and use every AI tool available to punch far above your weight.

What You'll Do

• Define and evolve the Forgepoint voice and category narrative across AI, software, and American manufacturing.




• Create and publish exceptional content across LinkedIn, blogs, the website, video, email, launches, and other emerging channels.




• Turn customer conversations, shop-floor visits, product releases, and measurable outcomes into credible stories, case studies, and campaigns.




• Own the editorial calendar and distribution engine; repurpose strong ideas across formats and measure what earns attention and drives pipeline.




• Build the collateral that helps sales win, including decks, one-pagers, customer stories, launch assets, and clear product messaging.




• Work directly with the founders, sales, and product; use AI, design, and video tools to move from idea to polished output quickly.

Who you are

• You're a strong writer who can maintain a distinct, credible voice across formats




• You ship high-quality content fast and independently, from idea to published




• You have a sense for brand and design, and care how the work looks and reads




• You're comfortable owning the whole funnel: content, brand, and the systems around them




• You care about our mission, and you want to see the American manufacturing base get stronger




• You're excited to work in person 5 days a week in our NYC office




• You have a founder and growth mindset, and you use AI tooling obsessively to move faster and do more

Bonus points

• B2B or startup marketing experience




• You've grown a brand, audience, or newsletter from scratch




• Basic design chops (Figma, Canva, or similar)




• Familiarity with industrial, technical, or otherwise \"unsexy\" audiences

About Forgepoint

Revitalize an industry. Rebuild America's manufacturing backbone.

America builds satellites, jet engines, and semiconductors with world-class precision, but the software running factory offices is decades behind. Estimators, procurement teams, and accountants still lose hours to spreadsheets, PDFs, and manual data entry.

Forgepoint builds AI workers for back office departments like quoting, purchasing, invoicing, and sales coordination. By removing back-office bottlenecks, we help US manufacturers move faster, grow, and compete globally.

We're backed by a16z speedrun and angels from Brex, Xwing, and Betterment. Join us in rebuilding the digital foundation of American manufacturing.

Our Founders

Jack Strauss — Co-Founder & CEO

Jack began his career at Acer and Northrop Grumman, then advised industrial companies at Bain. At Xwing, he helped scale the company and led GTM through its acquisition by Joby Aviation. He holds an MBA from Stanford and a BA from USC.

Alex Pareto — Co-Founder & CTO

Alex began his career at Meta, founded YC-backed Demeanor, and joined NTWRK after its acquisition. He later became a founding engineer on Brex Spend Management and led its engineering organization. He holds a BS in Computer Science from USC.

How we work

• In person every day in NYC for high-bandwidth collaboration




• Talk to users constantly: we build with manufacturers, not for them




• Own outcomes end-to-end and drive solutions without waiting for permission

Our Values

• We're Here to Win: We are building to help American manufacturers, our customers, our company, and our teammates win at the highest level.




• There's Always a Way: We are relentlessly resourceful, take ownership of constraints, and find a path forward when others stop.




• Truth Over Comfort: We choose honesty over ego, surface reality quickly, and change course when the facts demand it.




• Act Now: We move fast, trust our instincts, and correct course as we go.




• Step Up: We act like founders, fill gaps, fix problems, and follow through until the work is done.




• The Team. The Team. The Team.: We put the team first, push and support each other, share wins, and own failures together.

Comp & Benefits

• Base salary $120,000-$200,000 depending on level and experience, plus the opportunity to receive meaningful early-stage equity ($30,000-$70,000 per year) in Forgepoint. You'll also have great healthcare coverage, dinner provided at the office, and unlimited Celsius.

Location

• You'll be in our NYC office five days a week.