Brand Activation Manager

MrBeast; Greenville (NC); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Generous Medical, Dental, Vision insurance

401(k) Plan with Safe Harbor matching

Flexible vacation policy

Company technology package

HSA contributions

401(k) matching

Flexible vacation

Company tech package

Relocation assistance

Job summary

A leading media and entertainment company based in Greenville, NC is seeking a Brand Activation Manager who will play a crucial role in managing complex campaigns and client relations. This in-office position requires 4-6 years of project management experience, proficiency in tools like Monday.com and Google Analytics, as well as expertise in navigating the digital media landscape. Candidates must have strong logistical and data management skills to thrive in fast-paced creative environments. Competitive benefits and relocation assistance are offered.

Qualifications

• 4‑6 years of project management or production experience in digital media or entertainment.
• Proven ability to manage complex timelines with multiple deliverables.
• Deep knowledge of the digital advertising ecosystem.
• Experience managing sweepstakes and contest administration, including official rules, affidavits, and COPPA and FTC compliance.
• Experience managing physical production logistics such as shipping, inventory, and asset tracking at scale.
• Track record of maintaining clean, audit‑ready data in project management or CRM systems.

Responsibilities

• Track campaign elements from pre-production through final wrap.
• Manage physical logistics of productions including deliveries and compliance.
• Act as backup to Brand Activation Lead during shoots.
• Serve as primary post‑sale liaison to Legal for rules, scope changes, amended terms, and client approvals.
• Enforce data integrity across Monday.com and Boostr with clean, properly tagged inputs.
• Manage physical production logistics including product deliveries to set and inventory tracking.
• Oversee compliance requirements from third parties such as streamers (legal clearances, music cue sheets, talent releases).
• Coordinate with editors post‑production to ensure all client deliverables are met and timelines are kept.
• Use AI tools (Gemini Pro, Nano, Veo, Canvas) to streamline workflows and asset management.
• Act as backup to Brand Activation Lead during shoots and manage on‑set hospitality for clients.

Skills

Project management

Digital media experience

Data integrity

Logistical management

AI tools proficiency

Client management

Tools

Monday.com

Google Analytics

Google Slides

Google Sheets

Slack

Google Analytics

Nielsen

Viewstats

YouTube Data APIs

Gemini Pro

Nano

Ve o

Canvas

Job description

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

About the Role

As the Brand Activation Manager at MrBeast, you are the operational engine and the “hot standby” for our Brand Activation Leads. We produce high-stakes, unscripted content where plans change by the minute. Your job is to stabilize that chaos.

You manage the logistical and executional reality of complex campaigns end to end, spanning legal compliance, physical logistics, data integrity, and on-set client management. While creative plans may evolve in real time, you ensure that every contractual “must-have” is delivered.

This role is preferably based in the Greenville, NC area and operates 100% in-office, five days per week, except during weeks when production requires weekend work. You will work closely with Production, Legal, Sales, and external clients under tight timelines and shifting conditions.

What You’ll Do

• Track every campaign element from pre-production through final wrap using Monday.com and own the status of complex, high-value deliverables
• Own the Campaign Wrap Report process for internal archives and external client presentations
• Collect and validate performance data from internal and external sources (Viewstats, Google Analytics) to update the central KPI database
• Serve as the primary post-sale liaison to Legal, including sweepstakes and contest rules, scope changes, amended terms, and written client approvals
• Enforce data integrity across Monday.com and Boostr, ensuring all inputs are clean, standardized, and properly tagged
• Production Logistics & Asset Management:
• Manage the physical logistics of productions, including product deliveries to set, contest prizing fulfillment, and inventory tracking
• Oversee compliance requirements from third parties such as streamers, including legal clearances, music cue sheets, and talent releases
• Coordinate with editors post‑production to ensure all client deliverables are met and timelines are maintained
• Use AI tools (Gemini Pro, Nano, Veo, Canvas) to streamline administrative workflows and asset management
• On-Set Execution & Client Management:
• Act as the immediate backup and right hand to the Brand Activation Lead during shoots, troubleshooting issues so Leads can remain focused on strategy
• Manage on‑set client hospitality and experience with professionalism under pressure
• Navigate unscripted production environments, guiding clients through necessary pivots while ensuring all contractual deliverables are captured

What We’re Looking For

• 4‑6 years of experience in project management or production within high‑volume digital media or entertainment
• Proven ability to manage complex timelines with 50+ simultaneous deliverables
• Experience managing sweepstakes and contest administration, including official rules, affidavits, and COPPA and FTC compliance
• Experience managing physical production logistics such as shipping, inventory, and asset tracking at scale
• Track record of maintaining clean, audit‑ready data in project management or CRM systems
• Deep working knowledge of the digital advertising ecosystem, including YouTube, Instagram, and TikTok formats and constraints
• Comfort using AI and automation tools (Gemini, ChatGPT, NotebookLM, etc.) to improve speed, accuracy, and scalability
• Expert‑level proficiency in Monday.com
• Proficiency in Google Slides (required)
• Working knowledge of Google Sheets, Slack, and Boostr
• Data fluency across Google Analytics (required), Nielsen, Viewstats, and YouTube Data APIs
• Ability to work in‑office five days per week with flexibility for weekend and irregular hours driven by production schedules
• Valid U.S. driver’s license and willingness to drive for production needs
• Preferred location within driving distance of Greenville, NC; open to NYC or LA‑based candidates in a virtual‑only capacity

The Perks, Why Work On the MrBeast Team

We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.

• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company‑paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401(k) Plan with Safe Harbor company‑matching
• Flexible vacation policy and paid company holidays
• Company‑provided technology package
• Relocation assistance where applicable, including travel and company‑provided housing for the first 90 days

As set forth in MrBeast’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.