Boating & Outdoors Social Media & Events Lead

Bass Pro Outdoor World; Gainesville (FL); On-site; USD 42,000 - 65,000; Full time

Job summary

Bass Pro Shops is seeking a creative Social Media Content Creator & Events Coordinator for Tracker Marine Boat Center and Bass Pro Shops retail store. You will produce engaging short-form videos, manage daily social channels, and coordinate in-store and community events to drive traffic and leads.

Responsibilities include planning and editing videos, maintaining a premium visual style, and supporting influencer partnerships to expand reach.

Qualifications

• High School diploma or equivalent required.
• 0–2 years in marketing, social media, retail, events, or related field.
• Must be 21+ and able to pass MVR background check.

Responsibilities

• Create and manage engaging short-form video content across multiple brands.
• Develop a cross-brand content calendar aligned with promotions.
• Plan, shoot, edit, and post videos (Reels/TikTok/Shorts).
• Manage organic growth and engage with followers daily on social platforms.
• Coordinate in-store, on-water, and community events to drive traffic and leads.
• Support influencer partnerships and local collaborations.

Skills

Short-form video editing

Platform knowledge

On-camera presence

Communication

Organization

Driver's license

Education

Associate or Bachelor’s degree in Marketing/Communications/Public Relations/Digital Media/Business

High School Diploma or equivalent

Tools

CapCut

InShot

Premiere Rush

Canva

Adobe Creative Suite

Job description

Bass Pro Shops is seeking a creative Social Media Content Creator & Events Coordinator for Tracker Marine Boat Center and Bass Pro Shops retail store. You will produce engaging short-form videos, manage daily social channels, and coordinate in-store and community events to drive traffic and leads.

Responsibilities include planning and editing videos, maintaining a premium visual style, and supporting influencer partnerships to expand reach.