Binance Accelerator Program - CRM Operations (APAC Based)

Binance; United States; Remote; USD 21,000 - 34,000; Full time

Benefits offered by this job

Remote-first work-from-home

Job summary

Binance Accelerator Program (BAP) is a 3-6 month internship designed for Early Career talent to gain hands-on experience in the digital assets space. You’ll develop your skills at Binance and learn what it’s like to work at a world-leading blockchain ecosystem, with networking and development opportunities.

As an intern, you’ll support reward hub execution, customer inquiries, dashboard insights, and localisation efforts to scale global campaigns while collaborating with overseas partners.

Qualifications

• Relevant experience in digital marketing planning and execution within tech, gaming, internet, or e-commerce.
• Ability to coordinate with overseas partners and stakeholders (English/Mandarin).
• Strong problem-solving, initiative, and attention to detail.

Responsibilities

• Reward hub execution to boost key points user conversion.
• Support customer inquiries and improve chat efficiency.
• Promote process improvements through better communication and SOPs.
• Deliver activities for BU/Local based on user characteristics.
• Localise processes and execute global campaigns.
• Maintain campaigns for active users to boost DAU/MAU.
• Generate insights via dashboards and data analysis.
• Manage key features to coordinate company-wide user communications.

Skills

Digital marketing

CRM platforms

Bilingual English/Mandarin

Tools

Braze

Salesforce Marketing Cloud

HubSpot

Job description

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world.

About Binance Accelerator Program

Binance Accelerator Program (BAP) is a 3-6 month internship program designed for Early Career talent to have firsthand experience in the rapidly expanding digital assets space. You will be given the opportunity to develop your skills at Binance and understand what it’s like to work at the world’s leading blockchain ecosystem. As part of your internship in the BAP, there will also be opportunities for networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about the BAP Program HERE.

What You’ll Do:

• Reward hub execution to boost key points user conversion.
• Support customer inquiry, improve the chat efficiency, reduce total solve time to 12 hours at least.
• Better the communication & SOPs to promote process improvement.
• Delivery activities for BU/Local based on user characteristics.
• Focus on localisation process and execution to scale up global campaigns.
• Maintenance routine campaigns for active users to boost DAU and MAU.
• Pull ideas and insights by focusing on dashboard optimisation and data analysis for key barriers.
• Key feature management to facilitate company-wide teams for user comms.

What We’re Looking For:

• Relevant experience in digital marketing planning and execution within the tech, gaming, internet, or e-commerce sectors.
• Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.
• The capability to work independently, exercising sound judgment and demonstrating strong initiative, in addition to possessing excellent problem-solving skills, a keen attention to detail, and a results-oriented mindset.

Nice to Haves:

• Prior experience in implementing and configuring marketing automation and/or CRM platforms such as Braze, Salesforce Marketing Cloud, Hubspot, or similar systems.
• A deep understanding of and a strong inclination towards the rapidly evolving crypto, blockchain, and technology industries, accompanied by the ability to adapt to market developments and apply current trends in digital marketing to achieve growth objectives.
• Demonstrated success in growing and managing a robust user base, utilizing advanced digital marketing strategies, tools, and techniques to effectively engage, nurture, and retain customers.

Why Binance

• Shape the future of finance
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle challenging projects in a fast-paced and innovative enviornment with autonomy
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.