B2B Marketing Lead – Corporate & Institutional Banking

PNC; Pittsburgh (Allegheny County); On-site; USD 65,000 - 149,500; Full time

Benefits offered by this job

Medical/prescription drug coverage

Dental and vision options

401(k) with PNC match

Educational assistance programs

Paid parental leave

Job summary

PNC is seeking a Marketing Lead to support Corporate & Institutional Banking. The role involves developing the marketing strategy, leveraging audience insights, and executing multi-channel campaigns to drive measurable business impact.

The Marketing Lead must have robust experience in B2B marketing and a solid understanding of customer solutions in the banking sector. If you’re passionate about marketing and want to make an impact, we want to hear from you.

Qualifications

• Experience in Institutional marketing or understanding of banking for corporate segments.
• 5+ years of marketing experience preferred.

Responsibilities

• Develop value proposition for marketing segments.
• Work with market research to identify audience insights.
• Lead multi-channel strategic marketing plans.

Skills

B2B Institutional Marketing

Data-Driven Marketing

Content Marketing

Digital Marketing

Customer Solutions

Education

Bachelor's degree

Job description

PNC is seeking a Marketing Lead to support Corporate & Institutional Banking. The role involves developing the marketing strategy, leveraging audience insights, and executing multi-channel campaigns to drive measurable business impact.

The Marketing Lead must have robust experience in B2B marketing and a solid understanding of customer solutions in the banking sector. If you’re passionate about marketing and want to make an impact, we want to hear from you.