AVP, Paid Search Strategy — Higher Education Growth

Skydrop; Springfield (VA); On-site; USD 140,000 - 160,000; Full time

Benefits offered by this job

Unlimited PTO

Excellent medical, dental, and vision coverage

Employee Equity

Employee Discounts

Virtual Wellness Classes

Pet Insurance

Job summary

Skydrop is seeking an Associate Vice President (AVP) of Paid Search to lead the strategy, performance, and growth across a portfolio of Higher Education clients. The successful candidate will have over 12 years of relevant paid search experience, deep expertise in performance marketing, and the ability to manage multimillion-dollar budgets.

This role requires exceptional client communication skills and a proven track record in driving measurable business outcomes. Benefits include unlimited PTO, excellent medical coverage, and equity opportunities.

Qualifications

• 12+ years of relevant paid search experience.
• Deep expertise in lead generation and performance marketing, ideally within Higher Education.
• Ability to manage and grow multimillion-dollar budgets across Google Ads and Microsoft Ads.
• Strong track record of driving measurable business outcomes.

Responsibilities

• Lead strategy for Paid Search across Higher Education clients.
• Guide long-term strategy and investment decisions with key clients.
• Ensure delivery against key performance indicators (KPIs).
• Mentor and develop the search team for strong performance.

Skills

Paid Search Experience

Lead Generation

Performance Marketing

Client Communication

Data Analysis

Job description

Skydrop is seeking an Associate Vice President (AVP) of Paid Search to lead the strategy, performance, and growth across a portfolio of Higher Education clients. The successful candidate will have over 12 years of relevant paid search experience, deep expertise in performance marketing, and the ability to manage multimillion-dollar budgets.

This role requires exceptional client communication skills and a proven track record in driving measurable business outcomes. Benefits include unlimited PTO, excellent medical coverage, and equity opportunities.