AVP Brand and Creative Marketing

Design Observer; Renton (WA); Presencial; USD 180.000 - 230.000; Jornada completa

Descripción de la vacante

Providence in Renton, WA seeks an AVP, Brand and Creative Marketing to define enterprise-wide brand strategy and lead a distributed creative organization. You will align brand expression across markets, partners, and channels, driving growth, trust, and equity through high-quality creative execution.

The role requires 10+ years in design or advertising, strong leadership in matrixed environments, and experience managing budgets and agency partnerships to deliver measurable business impact.

Formación

• 10+ years in design, brand development or advertising, with leadership experience.
• Experience leading enterprise-scale creative or marketing functions across multiple markets.
• Experience managing budgets, agency partnerships and enterprise-level resources.

Conocimientos

Brand leadership

Creative strategy

Cross-functional leadership

Budget management

Agency partnerships

Educación

Bachelor’s degree in graphic design/communications

Master’s degree (preferred)

Herramientas

CRM platforms

Marketing automation

Content management systems

Descripción del empleo

AVP Brand and Creative Marketing - Renton, WA

Renton, WA, United States (On-site)

Calling all Esteemed Leaders! Are you a visionary brand and creative leader who excels at building enterprise-wide brand systems, leading high-performing creative organizations, and translating strategy into meaningful consumer experiences? Do you thrive in highly matrixed environments where creative excellence, operational discipline, innovation, and measurable business impact intersect? This leadership opportunity invites your expertise.

The Role

The Associate Vice President (AVP), Brand and Creative is accountable for defining and leading the enterprise-wide creative strategy, execution, and operating model across Providence. This role establishes the standards, priorities, and direction for how the organization's brand is expressed across multiple business lines, markets, regions, divisions and consumer-facing channels. Reporting to the SVP Chief Marketing Officer Digital Experience, this role ensures consistent, differentiated, and high-quality creative execution that drives measurable impact on enterprise growth, consumer trust, and brand equity. The AVP leads a distributed creative ecosystem spanning internal teams, agency partners, and cross-functional stakeholders, ensuring alignment to enterprise strategy and operational priorities. This leader holds enterprise accountability for creative investment decisions, including agency spend, production resources, and prioritization frameworks, ensuring resources are deployed toward the highest-impact initiatives. The role carries enterprise decision-making authority for creative standards, brand expression, and campaign direction, including tradeoff decisions that influence organizational reputation, regulatory risk, and business outcomes.

What You'll Do

Enterprise Scope and Brand Leadership

Creative Strategy and Execution

Enterprise Decision Authority and Prioritization

Financial and Resource Stewardship

Leadership and Organizational Effectiveness

Cross-Functional Leadership and Influence

Creative Operating Model and Innovation

Performance and Impact Accountability

Governance and Enterprise Participation

What You'll Bring

Education & Credentials

• Bachelor's Degree in Graphic Design, Art, Communications, Film and Video Production, or related field; or equivalent education/experience
• Master's Degree; or equivalent education/experience (preferred)

Experience & Expertise

• 10 or more years of strategic experience in design, brand development or advertising, including 10 years creative management.
• 10 or more years of progressive leadership experience in brand, creative strategy, advertising, or integrated marketing.
• Leading enterprise-scale creative or marketing functions across multiple markets or business lines.
• Leading leaders and managing distributed teams in complex, matrixed organizations.
• Experience overseeing budgets, agency partnerships, and enterprise-level resource allocation (preferred).

Professional & Leadership Capabilities

• Strong leadership capabilities with experience managing creative teams in complex, matrixed organizations.
• Ability to balance brand storytelling with performance-driven marketing objectives.
• Familiarity with modern marketing technology ecosystems including CRM platforms, marketing automation tools, digital experience platforms and content management systems.
• Ability to manage multiple priorities while maintaining creative excellence in a fast-paced environment.
• Strong collaboration and relationship-building skills with the ability to influence stakeholders across organizational levels.
• Strong strategic thinking and communication skills with the ability to translate business priorities into compelling creative strategies.
• Ability to analyze marketing performance and apply insights to improve creative effectiveness.

Why Join Us?

• Enterprise Brand Leadership: Shape how Providence's brand is expressed across markets, regions, business lines, and consumer experiences.
• Creative Strategy at Scale: Lead enterprise creative strategy, governance, and execution that influence growth, trust, reputation, and engagement.
• Innovation & Modernization: Advance creative operations through AI-enabled tools, scalable production systems, and modern operating models.
• Executive Influence: Partner closely with enterprise leaders across marketing, communications, digital experience, analytics, legal, clinical, and operational teams.
• Mission-Driven Work: Help tell the Providence story in ways that inspire trust, deepen engagement, and support healthier communities.