Athletics Creative Director & Brand Storytelling

Norfolk State University; Norfolk (VA); On-site; USD 52,000 - 70,000; Full time

Job summary

Norfolk State University Athletics is seeking a Director of Creative Services to provide strategic and hands-on leadership for visual content across digital, print, in-venue, and recruiting platforms. You will supervise staff and interns, establish workflows, ensure brand consistency, and collaborate with marketing, partnerships, coaches, and administrators.

The role requires balance between strategic leadership and hands-on production in a fast-paced intercollegiate setting, with evening,

Qualifications

• Bachelor’s degree in graphic design, visual communications, digital media, marketing, or related field.
• Demonstrated professional experience in graphic design, creative services, or related field.
• Advanced proficiency in Adobe Photoshop and independently creating professional-quality graphics.
• Strong portfolio demonstrating graphic design, visual storytelling, and digital content capabilities.
• Experience developing creative content for social media and digital platforms.
• Demonstrated photography and/or videography capabilities.
• Ability to manage multiple projects and deadlines simultaneously.
• Strong organizational, communication, collaboration, and problem-solving skills.
• Ability to work evenings, weekends, athletic competitions, and postseason activities as required.

Responsibilities

• Serve as the lead creative professional for Norfolk State Athletics and establish the visual direction for departmental creative content.
• Conceptualize, design, and produce high-quality graphics for social media, digital platforms, websites, print materials, game-day presentations, marketing campaigns, recruiting, special events, ticket sales, fundraising, sponsor materials, and other initiatives.
• Maintain templates and design systems to improve efficiency while upholding quality.
• Provide creative direction and quality control for work produced by staff, interns, freelancers, and vendors.
• Ensure materials adhere to NSU Athletics and partner brand standards.

Skills

Advanced Photoshop

Graphic design

Visual storytelling

Leadership

Project management

Brand management

Communication

Education

Bachelor’s degree in graphic design or related field

Tools

Adobe Creative Cloud

Adobe Photoshop

Job description

Norfolk State University Athletics is seeking a Director of Creative Services to provide strategic and hands-on leadership for visual content across digital, print, in-venue, and recruiting platforms. You will supervise staff and interns, establish workflows, ensure brand consistency, and collaborate with marketing, partnerships, coaches, and administrators.

The role requires balance between strategic leadership and hands-on production in a fast-paced intercollegiate setting, with evening,