Associate Strategy Director

Monks; Los Angeles (CA); Hybrid; USD 90,000 - 108,000; Full time

Benefits offered by this job

Excellent health insurance

Paid time off

401(k) with company contribution

Parental leave

Work-life balance

Career growth opportunities

Diversity & inclusion culture

Job summary

Monks is seeking an Associate Strategy Director in Los Angeles to lead bilingual social and content strategies for a CA state government agency. You will translate marketing objectives into channel plans across TV and social platforms, with a focus on Spanish-language ideation and content.

You'll manage multiple projects with senior stakeholders, collaborate with creatives and data teams, and contribute strategic insights to deliver impactful work in a fast-paced environment.

Qualifications

• Must have bilingual Spanish and English fluency.
• 7+ years in marketing, strategy and community management with multicultural accounts.
• Ability to develop dual-language social and campaign strategies across TV and social.
• Experience coordinating with cross-functional teams and multiple stakeholders.
• Strong collaboration with creatives to bring ideas to life.
• Excellent verbal and written communication skills.
• Excellent attention to detail and presentation abilities.
• Based in California.

Responsibilities

• Plan, manage and execute multi-channel strategy for a CA government agency across TV and social platforms in English and Spanish.
• Develop creative briefs for product and seasonal campaigns.
• Collaborate with creative teams to craft briefs, messaging and assets.
• Translate insights into concise language to inspire creative development.
• Lead with strategy and provide client-ready recommendations.
• Collaborate with data/analytics to analyze performance and optimize content.
• Track feedback across social channels and present actionable insights.
• Ensure content aligns with brand guidelines across teams.

Skills

Bilingual Spanish/English

Marketing strategy

Community management

Cross-functional teamwork

Creative collaboration

Communication skills

Writing skills

Attention to detail

Presentation skills

California-based

Education

Bachelor's degree or equivalent

Tools

Social listening tools

Job description

About The Role

• This role requires being onsite at our Los Angeles office twice a week.

As an Associate Strategy Director, you’ll set and implement social media and other creative and content strategies to align with communication campaigns across multiple channels. The ideal candidate is a fast, flexible, culturally-savvy go-getter who jumps on new opportunities to create impactful work. Additionally, the ideal candidate feels comfortable leading projects and isn’t afraid to share a POV. You’ll translate marketing objectives into channel strategy and social content ecosystems in both English and Spanish with ease.

This role requires the ability to successfully manage relationships with both external client stakeholders and internal agency teams as they work together to bring social strategies and content to life for a CA state government agency. The ideal candidate is someone who can work autonomously in a fast-paced, strategic role with heavy Spanish language writing and ideation proficiency.

Responsibilities

• Absolutely must be able to plan, manage, and execute multi-channel (TV, social and more) strategy for a Californian government agency across multiple mediums and social platforms, in both EL & SL.
• Develop creative briefs for product and seasonal campaigns.
• Work with creative teams to develop briefs, comms/messaging and creative assets.
• Distill insights into compact, easy to understand language that inspires conceptual creative development.
• Collaborate with cross-agency team to oversee research and creative testing; provide insights and align with creative on optimizations.
• Provide thought leadership to clients as well as recommendations for best practices and opportunities for improvement.
• Identify opportunities and clearly communicate strategic recommendations both internally and to the client.
• Collaborate with the data & analytics team to analyze performance metrics, uncover trends and optimize content strategies.
• Identify key insights to inform content creation and enhance engagement strategies.
• Track and report feedback and reviews across social platforms, providing actionable insights for improvement.
• Collaborate with strategy, account, and creative teams to ensure all social media content aligns with brand guidelines.
• Stay informed on digital trends, cultural shifts, and best practices to adapt strategies and improve community management efforts.
• Maintain Hispanic/Latine market and cultural expertise.

About You

The essentials:

• Proficient if not fully fluent in both Spanish and English. Bachelor's degree or equivalent practical experience required.
• 7+ years of marketing, strategy and community management experience working with multicultural and/or Latine accounts.
• Independently develop dual language social and campaign strategies that will flex across multiple media channels from TV to social platforms such as Facebook, Instagram and TikTok.
• Work on a highly-cross functional team with ability to manage multiple projects with multiple stakeholders and priorities.
• Collaborate closely with creatives to inspire them in bringing ideas to life.
• You're a team player, bring a positive attitude, meeting challenges with resilience and humor.
• Strong communication and presentation skills.
• Knowledge of social media good practices in terms of formats, features and tone.
• Knowledge of metrics, social listening tools and digital reports.
• Excellent verbal communication skills.
• Excellent writing skills.
• Strong attention to detail.
• Must be based in California.

Not a Must, But a Plus

• Embrace working in a fast-paced, continually-evolving environment.
• Creative agency experience a plus.

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company’s then-current RTO policy, which is subject to change from time to time.

Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.

Salary Range: $90,000-108,000 USD

Benefits

• Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
• A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
• Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)

About Monks

Monks is the global, digital-first, data-driven, unitary operating brand of S4 Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to redefine how brands interact with the world. Through Monks.Flow, its flagship AI ecosystem for marketing orchestration, Monks transforms marketing into a growth engine, collapsing timelines and connecting brands to culture in real time. By deploying bespoke intelligent agents across disciplines and delivering culturally relevant, high-impact creative and digital solutions, Monks solves key critical business challenges across the entire brand enterprise to help brands sustain long-term impact.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services, ranks among Cannes Lions' Top 10 Creative Companies (2022-25) and remains the only partner featured in AdExchangers' Programmatic Power Players list every year (2020-24). Named Adweeks first AI Agency of the Year (2023) and The One Shows inaugural AI Pioneer Organization, Monks was also awarded Business Intelligence Groups 2025 Excellence in Artificial Intelligence Award in both the Organizational and AI Product categories. As a trusted partner to cutting-edge innovators in tech, Monks earned titles such as Optimizely Experimentation Partner of the Year (2025), runner-up for the Adobe Firefly Partner Award (2024), and Workatos AI Visionary Customer Impact Award (2024). Additionally, Monks achieved a record-breaking number of FWAs and continues to hold the most of any partner.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves among colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents - and resonates with - the world around us.