Associate Product Manager- Clinical Insights

bdx; Covington (GA); On-site; USD 70,000 - 95,000; Full time

Job summary

BD is seeking an Associate Global Product Manager to support ArcticGel Pads and Arctic Sun Vital Insights Portal on a worldwide scale. You will assist in lifecycle marketing, customer insights, and strategic go-to-market activities across regions, ensuring brand consistency and performance.

Responsibilities include market analyses, product positioning, cross-functional alignment, and development of sales tools and campaigns to drive adoption and growth.

Qualifications

• Bachelor's degree required in business-related field or equivalent.
• 1+ years experience in marketing campaigns or sales preferred.
• Strong project management with attention to detail and follow-through.
• Excellent interpersonal and communication skills.
• Proficiency in Microsoft Office Suite.

Responsibilities

• Support development and execution of product marketing strategies across the lifecycle.
• Conduct market, customer, and competitive analyses to inform strategy.
• Develop product positioning and value propositions grounded in clinical and customer value.
• Collaborate cross-functionally with Sales, Clinical, R&D, Quality, Supply Chain, Operations, Regulatory, and Marketing Communications to align on initiatives.
• Contribute to go-to-market strategy and product launch execution, including readiness and sales enablement.
• Support development of commercial tools and collateral to support field effectiveness.
• Monitor product performance, market dynamics, and customer feedback for optimization.
• Assist with forecasting, demand planning, and SKU management.
• Enable field success with tools, training, and insights.

Skills

Project management

Interpersonal skills

Communication skills

Microsoft Office

Education

Bachelor's degree in Business Administration, Marketing, Communications or equivalent

Job description

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

The Associate Global Product Manager will be responsible for supporting the utilization strategy, development, marketing and performance of the ArcticGel™ Pads and Arctic Sun™ Vital Insights Portal ensuring adoption and success on a worldwide scale.

This person will support all aspects of product life cycle and will be responsible for developing a deep clinical understanding of internal/external customer needs including therapy prescribing habits, identifying and driving prioritized product enhancements, strategic positioning, as well as supporting the development of go-to-market strategies for various regions while maintaining brand consistency and integrity.

• Support development and execution of product marketing strategies across the product lifecycle to drive market awareness, adoption, and profitable growth
• Conduct market, customer, and competitive analyses to identify trends, unmet needs, and opportunities that inform product strategy and commercialization
• Develop and maintain compelling product positioning, messaging, and value propositions grounded in clinical, economic, and customer value
• Partner cross-functionally with Sales, Clinical, R&D, Quality, Supply Chain, Operations, Regulatory, and Marketing Communications to align on product initiatives and ensure execution against business objectives
• Contribute to go-to-market strategy and product launch execution, including launch readiness, cross-functional coordination, and sales enablement
• Support development and maintenance of commercial tools and collateral (e.g., sales presentations, training materials, customer-facing content) to support field effectiveness and customer engagement
• Monitor product performance, market dynamics, and customer feedback to identify opportunities for optimization and continuous improvement
• Support development of product strategy, roadmap, and prioritization of enhancements based on customer insights, competitive landscape, and business priorities
• Assist with forecasting, demand planning, and SKU/inventory management to support product availability and financial performance
• Enable field success by ensuring sales teams are equipped with effective tools, training, and insights to drive product utilization
• Support execution of marketing campaigns and content development aligned to commercial objectives and growth priorities
• Build and maintain relationships with key customers, internal stakeholders, and Key Opinion Leaders (KOLs) to strengthen market understanding and inform decision-making
• Collaborate across teams to enhance the customer experience, proactively address issues, and ensure timely delivery of high-quality solutions

Minimum Requirements:

• Bachelor's degree in Business Administration, Marketing, Communications or equivalent required.
• 1+ years experience developing and implementing successful marketing campaigns or sales experience preferred.
• Strong project management skills with attention to detail and follow through preferred
• Excellent interpersonal and communication skills.
• Ability to effectively communicate complex concepts to others.
• Proficiency in Microsoft Office Suite.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visit https://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Primary Work Location

USA GA - Covington BMD