Associate Marketing Manager I, Paid Media

Learning Resources; Vernon Hills (IL); On-site; USD 68,000 - 78,000; Full time

Benefits offered by this job

Profit sharing bonus potential

401k matching

Benefits package

Job summary

Learning Resources in Vernon Hills, IL is seeking a Marketing Coordinator, Paid Media to support digital media programs across US and international retailer sites and D2C channels. You will collaborate with internal teams and agency partners to drive growth for our brands, including hand2mind, Learning Resources, Brightkins and Educational Insights.

The role focuses on executing campaigns, QA validation, reporting, and optimization, with a path to lead paid media initiatives across multiple

Qualifications

• Bachelor's degree or equivalent in Marketing, Business, Advertising, or related field.
• 1–2 years of paid media experience in digital advertising campaigns.
• Ability to manage programs across multiple retailers and produce reports.
• Strong organizational skills and attention to detail.

Responsibilities

• Execute and support paid media campaigns across digital channels.
• Perform pre-launch QA reviews to validate tracking, creative, and reporting.
• Coordinate campaigns directly and via agency partners to meet timelines and goals.
• Monitor performance, attribution, and optimization opportunities with partners.
• Develop recurring performance reports and translate data into insights for stakeholders.
• Monitor budgets, pacing, and spend, aligning with approved plans and flagging discrepancies.
• Support various digital advertising initiatives including DSP, retail media, paid search, and paid social.
• Maintain campaign documentation, budgets, and tracking frameworks; resolve issues proactively.
• Research emerging advertising channels and AI-powered tools to drive optimization.
• Respond promptly to questions and issues with a focus on customer service.

Skills

Attention to detail

Organizational skills

Proactive problem solving

Relationship management

Education

Bachelor's degree or equivalent in Marketing/Business/Advertising

Tools

Amazon DSP

Campaign management tools

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

SS Marketing Regular Full-Time Learning Resources, Vernon Hills, IL, US

2 days ago Requisition ID: 1987

Salary Range: $68,000.00 To $78,000.00 Annually

About our family of companies:

We’re on a mission to bring learning to life! Across our family of companies— Learning Resources® , Educational Insights , and hand2mind —we create children’s toys, pet toys, educational products, and supplemental curriculum trusted by teachers and loved by families. As a growing, family-owned business and a Chicago Tribune Top Workplace, we are dedicated to helping kids succeed in school and develop a lifelong love of learning. If you’re curious, collaborative, and a kid at heart, you’ll feel right at home here. Join us in shaping the future of learning with our award-winning team!

Team & Position Description:

We are currently seeking a Marketing Coordinator, Paid Media to join our team! This role supports the execution of digital media programs across US & International retailer sites and our D2C channels. This individual will collaborate across internal teams and external agency partners to drive growth for our portfolio of brands - including hand2mind, Learning Resources, Brightkins and Educational Insights.

What you’ll do day to day (Responsibilities):

• Execute and support paid media campaigns across digital channels, managing campaign setup, tracking implementation, creative trafficking, platform configuration, and launch readiness.
• Conduct pre-launch and in-flight QA reviews to validate campaign accuracy, tracking functionality, creative approvals, and reporting integrity.
• Support both direct campaign execution within advertising platforms and coordination of agency-managed campaigns, ensuring deliverables, timelines, and performance expectations are met.
• Monitor campaign performance, attribution, and conversion metrics, partnering with agencies and platform partners to identify optimization opportunities.
• Develop recurring performance reports and translate campaign data into actionable insights and recommendations for marketing stakeholders.
• Monitor campaign budgets, pacing, and spend performance, ensuring alignment with approved plans and promptly escalating discrepancies.
• Support Amazon DSP, retail media, paid search, paid social, display, programmatic, and other digital advertising initiatives through execution, reporting, and optimization.
• Maintain accurate campaign documentation, budgets, project records, and tracking frameworks while proactively identifying and resolving execution issues.
• Assist in researching emerging advertising channels, audience strategies, AI-powered media tools, reporting automation solutions, and industry trends to support continuous improvement.
• Respond promptly to questions, alerts, and campaign issues with a strong customer focus and sense of urgency.

What Success looks like in this role (Key Performance Objectives):

• Within the first 90 days, successfully support paid media campaigns across assigned channels, ensuring campaign assets, tracking, timelines, and reporting are completed accurately and on schedule.
• Effectively manage campaign operations across assigned paid media programs, including setup, trafficking, QA, tracking implementation, budget monitoring, and partner communication while proactively identifying and resolving issues.
• Establish and maintain a consistent reporting cadence within the first 6 months, delivering timely performance reporting, actionable insights, and optimization recommendations to marketing stakeholders.
• Maintain accurate budget pacing and campaign documentation, helping ensure spending aligns with approved plans, and reporting remains reliable and actionable.

What we’re looking for:

• Bachelor's degree or equivalent relevant experience in Marketing, Business, Advertising, or a related field.
• 1-2 years of relevant paid media experience, including internships and/or agency experience, supporting digital advertising campaigns.
• Ability to track and manage programs across multiple retailers, and campaign reporting.
• Understanding and ability to navigate retailer systems and the experience help to resolve retailer issues.
• Ability to build and maintain effective relationships with management, sales teams, peers and agency partners and manage those relationships to achieve objectives.
• Detail-oriented with strong organizational skills.
• Proactive and resourceful in solving problems.

We are a drug-free workplace and an EEO employer.

Please note

This role will be filled by our internal recruitment team, so no assistance is needed from any outside staffing agency at this time.

Compensation Range: $68,000 – $78,000 annual salary – Actual compensation may vary due to other factors such as: years of experience, skill set and location. Total compensation includes profit sharing bonus potential, 401k matching, and a variety of other benefits (details can be found here).