Associate Manager, Segment & Innovation Marketing

SC Johnson Professional; Charlotte (NC); Hybrid; USD 90,000 - 120,000; Full time

Job summary

SC Johnson Professional in Charlotte, NC is seeking a results-oriented Product Marketing professional to drive growth across Skin Care, Industrial, Floor & Surface Care markets. You will partner with customers, distributors, sales teams, and cross-functional stakeholders to develop insight-driven marketing strategies that accelerate growth.

The role requires 5+ years in product marketing, including NPD/EPD, with a proven ability to translate data into compelling value propositions and campaign

Qualifications

• Bachelor’s degree in Marketing, Business or related field.
• 5+ years of product marketing experience, including innovation, new product development, and portfolio strategy.
• 2+ years of direct experience developing and commercializing physical products.
• Must be legally authorized to work in the United States without sponsorship.

Responsibilities

• Lead the strategy and growth plan for an assigned segment aligned with North American objectives.
• Develop understanding of end-user needs, market trends and performance to uncover growth opportunities.
• Own end-to-end innovation process with RD&E for NPD and EPD projects.
• Create segment value propositions, messaging and claims with cross-functional teams.
• Manage the product portfolio including lifecycle, mix and margin support.
• Translate strategy into campaign briefs, messaging frameworks and materials.
• Support segment training across sales, marketing and customer teams.
• Collaborate with local and regional stakeholders to align priorities.
• Monitor performance and recommend actions to improve growth.

Skills

Analytical skills

Communication

Stakeholder management

Organization

Understanding of customer journeys

Education

Bachelor’s degree in Marketing, Business or related field

Tools

Microsoft Office

Teams

SharePoint

Job description

Joining the team at SC Johnson Professional® makes you part of a family company with a deep history in the professional market as a leading manufacturer of skincare, cleaning and hygiene products, and smart technologies. We provide solutions to Healthcare, Clean Industrial, Industrial, Office & Institutional, Hospitality & Travel, and Retail & Entertainment markets. SC Johnson Professional® is a business unit within SC Johnson, a family-owned and led company and leading manufacturer of quality, trusted products since 1886.

ABOUT THE ROLE

Join SC Johnson Professional's high-impact marketing team and help drive growth across a diverse portfolio of category-leading brands and solutions, including Skin Care, Industrial, Floor & Surface Care, and trusted brands such as Raid®, Glade®, OFF!®, Windex®, and Ziploc® in the away-from-home marketplace. In this customer-facing role, you'll partner with customers, distributors, sales teams, and cross-functional stakeholders to develop insight-driven marketing strategies that accelerate growth and deliver measurable business results. This is an exciting opportunity to influence go-to-market execution, strengthen customer relationships, and shape how iconic brands connect with institutional, industrial, and commercial users.

KEY RESPONSIBILITIES

• Lead the development and delivery of the strategy and growth plan for an assigned segment, ensuring clear innovation priorities in line with wider North American objectives.
• Build a strong understanding of end-user needs, market trends, competitor activity and commercial performance to identify growth opportunities and where-to-play/how-to-win choices.
• Lead the end-to-end innovation process for the assigned segment, working closely with RD&E to identify, prioritize, develop and deliver New Product Development (NPD) and Existing Product Development (EPD) projects through the stage-gate process in line with business goals.
• Develop segment-specific value propositions, messaging and claims for innovation and portfolio priorities in partnership with RD&E, Regulatory, Legal and commercial teams.
• Own the product portfolio for the assigned segment, including portfolio priorities, lifecycle recommendations, mix optimization and support for margin improvement.
• Translate segment strategy into strategic campaign briefs, messaging frameworks and marketing materials.
• Support segment training and capability building across sales, marketing and customer teams to drive understanding and consistent execution.
• Partner closely with local and regional stakeholders to align segment priorities with commercial needs and market opportunities.
• Monitor segment performance, track key initiatives and recommend actions to improve growth, portfolio performance and market impact.

REQUIRED EXPERIENCE YOU’LL BRING

• Bachelor’s degree in Marketing, Business or related field
• 5+ years of product marketing experience, including innovation, new product development, and portfolio strategy, with at least 2+ years of direct experience developing and commercializing physical products.
• Qualified candidates must be legally authorized to work in the United States without the need for current or future sponsorship for full-time employment.

PREFERRED EXPERIENCES AND SKILLS

• Strong technical aptitude: Microsoft Office + Teams + Sharepoint
• Experience leading innovation and end-to-end NPD/EPD processes within a multi-country or regional environment.
• Strong analytical skills, with the ability to convert data and insight into clear innovation, portfolio and growth recommendations.
• Strong communication and stakeholder management skills, with the ability to work effectively across functions and geographies.
• Good organizational discipline, with the ability to manage multiple priorities and deadlines.
• Understanding of customer journeys, campaign development principles and digital performance metrics.

JOB REQUIREMENTS

• Full-time position, regular business hours, Monday-Friday
• This role is located at the SC Johnson Professional Corporate Office in Charlotte, NC
• Remote work available once a week after 90-day onboarding period
• Domestic relocation is not available for this role
• Travel up to 10%
• Other duties, responsibilities and activities may change or be assigned at any time with or without notice as assigned by the Manager.
• The job description does not constitute a contract of employment and the position remains at-will.

INCLUSION & DIVERSITY

We believe Inclusion and Diversity is more than a program. We embed inclusive practices in our day-to-day work, the way we relate to our colleagues, collaborate and make decisions. We value the collective richness of the differences people bring to the organization, including style, personality, thoughts, race, ethnicity, culture, religion, gender, gender identity, sexual orientation, age, and disability – that enables all to bring their full contributions to the organization

EQUAL OPPORTUNITY EMPLOYER

The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.

Accommodation Requests

If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to [e-mail].