Associate Director - US HIV Payer Marketing

Merck

North Wales (Montgomery County)

Hybrid

USD 142,400 - 224,100

Full time

14 days+
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Benefits offered by this job

Comprehensive medical, dental, and vision insurance
401(k) retirement benefits
Paid holidays and vacation
Sick leave

Job summary

A global biopharmaceutical company located in United States is seeking an Associate Director for US HIV Payer Marketing. This role focuses on developing and executing market-access strategies, engaging with cross-functional teams, and directing promotional campaigns for various payer segments. Candidates must have at least 5 years of related experience. The position offers a competitive salary range between $142,400 and $224,100 and includes comprehensive benefits. The preferred location is hybrid in Upper Gwynedd, PA.

Qualifications

  • 5+ years in market-access or marketing/sales leadership roles in healthcare.
  • Experience in developing brand marketing strategies.
  • Ability to understand U.S. healthcare trends and policies.

Responsibilities

  • Develop market-access strategies for assigned brands.
  • Collaborate with cross-functional teams on insights and strategies.
  • Shape market-access strategies using customer insights.

Skills

Market access
Marketing/sales leadership
Account management
Strategic thinking
Communication skills
Project management

Education

BA/BS degree
MBA, MPH or other advanced degree

Job description

Associate Director – US HIV Payer Marketing

Our company is dedicated to delivering innovations that extend and improve the lives of patients worldwide. Our team of forward‑thinking individuals achieves this through an unwavering commitment to supporting accessibility to medicine, providing new therapeutic options, and collaborating with payers and government to ensure that people who need medicines have access to them. At our company, our focus is on innovation and launch‑execution excellence; we translate breakthrough science into innovative medicines that help people around the globe.

The Associate Director, US HIV Payer Marketing, is responsible for developing market‑access strategies and solutions for the assigned brands. This role collaborates across functions—including Brand Marketing, Integrated Account Management, Outcomes Research and Policy—to incorporate market/customer insights into payer customer‑segment strategies and value‑evidence planning. The Associate Director also collaborates with Global Market Access and Pricing teams on pricing and contracting strategies. The role is part of the team responsible for Payer Marketing of the US HIV portfolio, covering both in‑line, pipeline and launch products. It reports to the Director, US HIV & Infectious Disease Payer Marketing.

Responsibilities
  • Provide U.S. payer input into Brand Marketing, Business Unit Leadership, Global Market Access, Research Laboratories, Integrated Account Management, Legal, Compliance and Finance.
  • Actively participate in the development of value‑evidence strategies; coordinate with Outcomes Research / Value & Implementation (V&I).
  • Leverage market and customer insights to shape market‑access strategies.
  • Develop payer customer‑segment strategy, promotional campaigns and value messaging for all U.S. payer customer segments (health plan, PBM, ADAP, Medicaid, Medicare, federal, pharmacy, hospital and GPO).
  • Develop pricing and contracting strategies for pipeline forecasting.
  • Support appropriate pull‑through activities and payer‑related solutions for field sales and account management teams.
  • Work with Senior Specialist to develop and deploy resources to support managed‑care strategy.
Location

Preferred location is hybrid in Upper Gwynedd, PA but may consider Rahway, NJ or another site if the candidate is willing to travel to Upper Gwynedd as needed (up to 25 % of the time).

Education
  • Required: BA/BS degree.
  • Preferred: MBA, MPH or other advanced degree.
Required Experience and Skills
  • Minimum of 5 years combined market‑access, marketing/sales leadership, account management or consulting in the healthcare industry.
  • Demonstrated ability to develop and execute brand and customer marketing strategies, including innovative and digital engagement.
  • Strong knowledge of marketing principles and activating market‑research insights.
  • Ability to translate market trends and customer needs into customer resources or tactics.
  • Understanding of the mechanics and economics of the U.S. healthcare ecosystem, including payer segments.
  • Understanding of U.S. healthcare trends and policy issues and their potential impact on business opportunities.
  • Strong strategic, problem‑solving and analytical thinking.
  • Excellent leadership and communication skills.
  • Successful track record of establishing, developing and maintaining business relationships.
  • Strong collaboration, project management and organizational skills; ability to prioritize activities and manage multiple tasks within deadlines.
Preferred Experience and Skills
  • Product launch or launch planning.
  • Consulting/Stakeholder Management experience in a cross‑functional capacity.
  • Previous experience in HIV.
Salary and Benefits

Salary range: $142,400.00 – $224,100.00.

Benefits include medical, dental, vision, health‑care and other insurance for employees and families; retirement benefits including 401(k); paid holidays; vacation; compassionate and sick days. Detailed benefit information is available at https://jobs.merck.com/us/en/compensation-and-benefits.

Application Process

Apply through https://jobs.merck.com/us/en (or via the Workday Jobs Hub if you are a current employee). The application deadline is stated on this posting.

EEO Statement

As an Equal Employment Opportunity Employer, we provide equal opportunities for all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. We also comply with California, Colorado, and other U.S. state acts relating to equal opportunity. We are proud of our diverse workforce and encourage inclusive practices.

San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance.

Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

Requisition ID: R380810

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