Associate Director, Patient Services Marketing

Kyowa Kirin North America; United States; Remote; USD 185,000 - 220,000; Full time

Job summary

Kyowa Kirin North America is seeking an Associate Director, Patient Services Marketing to lead the development and execution of the patient services marketing strategy, aligning education for healthcare providers and patients with the overall brand plan.

The role emphasizes collaboration across Sales, Marketing, Medical, Analytics and Legal to ensure compliant, impactful programs, with travel up to 15% and a salary range of $185,000–$220,000.

Qualifications

• Minimum 5-7 years in pharmaceutical marketing.
• Rare Disease experience preferred.
• Experience with digital marketing is beneficial.
• Strong leadership and presentation skills.
• Proven ability to collaborate across functions.
• Curiosity and critical thinking to support innovation.

Responsibilities

• Plan and execute traditional and digital education strategies for providers and patients.
• Lead patient services initiatives empowering Case Managers and Clinical Educators.
• Align tactics with strategic objectives in a compliant, cross-functional manner.
• Collaborate with internal teams and vendors to support programs.
• Develop reports to monitor KPIs and manage budgets.
• Oversee the PRC process with teams and partner agencies.
• Represent Patient Services in annual brand and tactical planning and key initiatives.
• Manage budget and vendor oversight for the patient services agency of record.

Skills

Pharmaceutical marketing

Leadership

Cross-functional collaboration

Digital marketing

Communication skills

Education

Bachelor's Degree

MBA a plus

Tools

Microsoft Office

Job description

Kyowa Kirin is a fast-growing global specialty pharmaceutical company that applies state-of-the-art biotechnologies to discover and deliver novel medicines in four disease areas: bone and mineral; intractable hematologic; hematology oncology; and rare disease. A Japan-based company, our goal is to make people smile by delivering breakthroughs where no adequate treatments currently exist, working from drug discovery to product development and commercialization. In North America, we are headquartered in Princeton, NJ, with offices in California, Massachusetts, and Ontario.

Summary of Job

Associate Director, Patient Services Marketing, is responsible for the creation and implementation of the patient services marketing strategy and delivering tactics aligned to the overarching strategy..

Essential Functions

• Leads the collaborative planning, alignment, approval and execution of strategies and tactics (traditional and digital) designed to provide education to healthcare providers and patients by amplifying awareness of patient support programs.
• Develop and lead patient services initiatives that equip Case Managers, Clinical Educators, and Field Reimbursement Managers with the tools and resources needed to drive patient outreach, education, and program engagement.
• Drives alignment with strategic objectives and tactics across the organization in a compliant manner, partnering with Sales, Training, Marketing, business Insights & Analytics, Market Access, Patient Services, Legal, Regulatory, Medical, Compliance, and Public Affairs, etc.)
• Closely partners with other patient services operations team members including training & operations, data & analytics, & program governance
• Develop reports to monitor key metrics and ensure key programs are managed effectively achieving KPIs on time and on budget
• Facilitates a smooth running and compliant PRC process in concert with the PRC Team Members and partner agencies
• Serves as the primary Patient Services representative for cross-functional planning and engagement activities, including annual brand planning, tactical planning, sales meetings, conferences, and other key business initiatives.
• Responsible for budget management and vendor oversight for the patient services marketing agency of record (AOR), materials fulfillment partners, and other key program vendors.

Education

• Bachelor's Degree, MBA a plus

Experience

• Minimum 5-7 years pharmaceutical marketing. Rare Disease experience preferred
• Experience with digital approaches to marketing is optimal
• Outstanding leadership, and presentation skills
• Proven ability to collaborate across functions with intention
• Leads with curiosity to support innovation and critical thinking

Technical Skills

• Proficient in Microsoft Office Suite

Non-Technical Skills

• Highly motivated and great attention to detail. Strong ability to work under tight timelines and complex/changing situations. Excellent written and oral communication skills. Excellent problem-solving skills. Broad level of interpersonal skills and flexibility

Travel

Requires up to 15% domestic travel

Physical Demands

Normal office environment with prolonged sitting and extensive computer work

The anticipated salary for this position will be $185,000 – $220,000.

The listed salary is just one component of the overall compensation package. At Kyowa Kirin North America we provide a comprehensive range of benefits including:

• 401K with company match
• Annual Bonus Program (Sales Bonus for Sales Jobs)
• Generous PTO and Holiday Schedule which includes Summer and Winter Shut-Downs, Sick Days and, Volunteer Days
• Healthcare Benefits (Medical, Dental, Prescription Drugs and Vision)
• HSA & FSA Programs
• Well-Being and Work/Life Programs
• Life & Disability Insurance
• Concierge Services
• Long Term Incentive Program (subject to job level and performance)
• Pet Insurance
• Tuition Assistance
• Employee Referral Awards

The compensation and benefits information set forth in this posting applies to candidates hired in the United States. Candidates hired outside the United States will be eligible for compensation and benefits in accordance with their local market.

KKNA and all of its employees have an obligation to act in accordance with the law and with integrity in all our operations and interactions

It is the policy of Kyowa Kirin North America, Inc. to provide equal employment opportunity to all qualified persons without regard to race, religion, creed, color, pregnancy, sex, age, national origin, disability, genetic trait or predisposition, veteran status, marital status, sexual orientation or affection preference or citizenship status or any other category protected by law.

Recruitment & Staffing Agencies

Kyowa Kirin does not accept agency resumes unless contacted directly by internal Kyowa Kirin Talent Acquisition. Please do not forward resumes to Kyowa Kirin employees or any other company location; Kyowa Kirin is not responsible for any fees related to unsolicited resumes.