Associate Director, Integrated Investment (Wine & Spirits Client)

PHD; United States; Hybrid; USD 70,000 - 125,000; Full time

Benefits offered by this job

Health insurance

401(k) plan

Flexible Spending Accounts

Paid sick and personal days

Paid parental and medical leave

Job summary

A global media agency is seeking an Associate Director, Integrated Investment to manage client relationships and lead integrated campaigns across multiple media platforms. Candidates should have a minimum of 5 years of experience in advertising and media, strong communication skills, and knowledge of advanced buying-related technologies. The role offers a hybrid work model with competitive compensation and benefits.

Qualifications

• Minimum of 5 years of industry experience in advertising, marketing, or media.
• Ability to foster a cohesive working team, providing leadership.
• Advanced understanding of marketplace dynamics.

Responsibilities

• Manage large-scale partner relationships to support client needs.
• Create and articulate performance metrics to measure KPIs.
• Oversee the buying and implementation of integrated campaigns.

Skills

Advertising principles

Media dynamics

Buying-related technologies

Integrated campaign management

Strong communication skills

Tools

Prisma

MediaOcean OX

3rd-party Ad Servers

Double Verify

Nielsen

Job description

Associate Director, Integrated Investment (Wine & Spirits Client)

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world's leading brands. Brilliant media thinking is in our DNA. A culture of thought‑leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award‑winning work for some of the world’s largest advertisers.

Role Overview

The Associate Director of Integrated Investment has mastered all of the skills of the Supervisor role and is additionally responsible for managerial input and decision making, as well as more senior client and vendor relationships. The Associate Director will work with the Group Director in setting priorities, allocating responsibility, and measuring performance of the Integrated Investment team. Building upon the Supervisor role with regard to the interpretation of strategy through a video, TV, streaming, podcast, audio, print, and content partnerships lens, the Associate is also called upon to further develop the client and media owner relationships that will ultimately serve to enhance all aspects of the Investment team’s deliverables.

Responsibilities

Managerial Rigor & a Relationship Building Focus

• Without losing sight of ongoing client deliverables, the Associate Director is building upon their knowledge base by broadening and strengthening their business relationships beyond PHD
• Along with Group Director, creates and maintains team dynamics with a focus on learning and innovation
• Actively ensures strategic consistency across all elements of plan development and implementation

Relationship + Knowledge Cultivator

• Proactively explore and recommend ways to further service and grow client relationships
• Along with Group Director, manages large‑scale partner relationships to foresee future needs and provide client support
• Provide thought leadership for the junior team in the areas of video marketing and technology

Analytical Thinker

• Create and articulate clear performance metrics and develop associated reports that measure KPIs
• Analyze historical and current campaign results to optimize learning and ensure continuous improvement
• Process and analyze competitive media activity in the marketplace

Team Focused

• Oversee the buying & implementation of Integrated campaigns, coordinating internal resources, setting best practice, and working on planning frameworks

Qualifications

• Knowledge of the principles of advertising, marketing, and media (minimum of 5 years of industry experience)
• Knowledge of the dynamics of media – how each media element performs alone, how they perform together, and how they are constantly changing
• Understanding of the skills and functions of the Investment side of the business, as well as the Strategic Business Units’ competencies
• Advanced knowledge of buying‑related technologies Prisma, MediaOcean OX, 3rd‑party Ad Servers (e.g. DCM) and Verification/Reporting partners (e.g. Double Verify, Nielsen)
• Experience managing & optimizing integrated campaigns; TV, streaming, podcast, audio, print, content partnerships
• Ability to foster a strong, cohesive working team, providing leadership and instruction
• Understanding of marketplace dynamics, working with Group Director to formulate marketplace strategies
• Strong overall communication skills with a focus on presentation excellence

Pay Range: $70,000 – $125,000. This range reflects the Company’s current compensation for this position, determined by experience, qualifications, and geographic location. Benefits include health, vision, and dental insurance, 401(k), Healthcare & Dependent Care Flexible Spending Accounts, vacation, sick, personal days, paid parental and medical leave, and STD/LTD insurance.

Hybrid Work: Requires three (3) days per week in the office with flexibility for remote work. Specific in‑office days will be discussed during the interview process and may adjust over time.

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

Advertising

Industries

Advertising Services