Associate Director / Director, Data Strategy & Measurement

Acceleration Partners; Boston, Northern (MA, KY); Hybrid; USD 125,000 - 150,000; Full time

Benefits offered by this job

100% remote work

Medical, dental, vision coverage

401K with matching

Open Paid Time Off

Wellness breaks

Volunteer time off

Parental leave

Sabbatical & donation matching

Base salary $125-150K

Job summary

Acceleration Partners is seeking an Associate Director / Director, Data Strategy & Measurement to define and lead our data, analytics and measurement capability. The role collaborates with client teams to understand data ecosystems and design frameworks tying partnership activity to business outcomes.

The successful candidate will drive data products, governance, and thought leadership while coaching teams and strengthening AP's market position in affiliate and influencer measurement.

Qualifications

• 8–12+ years of analytics, measurement, marketing science, consulting or data strategy.
• Experience with enterprise clients and executive stakeholders.
• Strong understanding of MMM, attribution methodologies and incrementality.
• Familiarity with data warehousing concepts and AI-enabled analytics.
• SQL and data querying experience preferred.

Responsibilities

• Serve as AP's senior advisor on measurement, analytics and reporting.
• Design measurement frameworks connecting partnership marketing to business outcomes.
• Advise clients on how affiliate and influencer activity should be measured with paid media.
• Own AP's point of view on measurement, collaborating with vendors.
• Lead analytical workstreams for enterprise clients and strategic reviews.
• Translate complex datasets into actionable commercial recommendations.
• Represent AP externally as a thought leader on measurement and analytics.

Skills

Analytics leadership

Executive communication

Affiliate & influencer marketing

Data strategy

Stakeholder management

Tools

Google Analytics

Customer Data Platforms

Tableau

Power BI

Looker

Job description

Associate Director / Director, Data Strategy & Measurement

Associate Director / Director, Data Strategy & Measurement

Location: Remote — this is a remote, work-from-home role, as are all positions at Acceleration Partners. Some travel is required for client meetings, internal meetings, conferences, and industry events.

The Role

The Associate Director / Director, Data Strategy & Measurement is responsible for defining and leading Acceleration Partners' data, analytics and measurement capability. This role sits at the intersection of client strategy, data science, measurement, AI-enabled insights and commercial growth. The Director will work directly with enterprise clients to understand their marketing and business data ecosystem, develop measurement strategies, and help clients make better decisions through data. Internally, the role will partner with Client Services, Strategy, Sales and AI Automation teams to build AP's data capability, improve decision-making, develop new services and products, and raise data literacy across the organization. As a senior leader, the Director will also develop AP's market position as a leading authority on affiliate, influencer and partnership measurement.

Top Responsibilities:

Client Measurement & Data Strategy

• Serve as AP's senior advisor on measurement, analytics and reporting.
• Understand client data ecosystems including affiliate networks, influencer platforms, Google Analytics, CRM systems, customer databases, MMM outputs and business intelligence tools.
• Design measurement frameworks that connect partnership marketing activity to broader business outcomes, spanning attribution, incrementality, customer acquisition and lifetime value.
• Advise clients on how affiliate and influencer activity should be measured alongside paid media, brand marketing and broader customer acquisition strategies.
• Own AP's point of view on measurement, partnering with MMM providers, analytics platforms and measurement vendors to keep AP at the forefront of measurement innovation.

Strategic Consulting & Problem Solving

• Lead analytical workstreams for enterprise clients, including programme audits and strategic reviews.
• Support growth strategies, forecasting, partner valuation models and opportunity assessments.
• Translate complex datasets into actionable commercial recommendations.
• Partner with senior client stakeholders across Marketing, Analytics, Finance and Data Science teams.

Data Products & Capability Development

Define and own AP's data and analytics roadmap.

• Partner with Strategy and AI teams to identify opportunities for automation and AI-enabled insights.
• Lead development of scalable reporting frameworks, dashboards, benchmarking products and measurement tools.
• Drive innovation across APVision and future analytical capabilities.

Data Enablement & Industry Thought Leadership

• Increase data literacy across Account Management, Strategy and Sales teams through training programmes, workshops and playbooks.
• Coach teams to ask better questions, interpret data effectively and communicate insights to clients.
• Represent AP externally as a thought leader on measurement and analytics, speaking at conferences, webinars and client forums.
• Produce thought leadership on attribution, incrementality, MMM, AI and partnership measurement, and build relationships with key industry vendors and platforms.

What Success Looks Like:

By 6 Months

The Director has built strong relationships with key enterprise client stakeholders and is actively advising on measurement strategy and programme audits. They have an established working relationship with their Data Strategist and a clear view of AP's data and analytics roadmap. Early training and enablement sessions have begun to raise data literacy across Account Management and Strategy teams.

By 1 Year

The Director is recognized internally and externally as AP's leading voice on measurement and analytics. Clients are adopting AP's measurement recommendations, and client satisfaction and retention have improved. The Director has contributed to new business wins, launched at least one new analytical product or framework, and represented AP at industry events. Data literacy and standardized analytical frameworks are visible across the organization, and the Data Strategist is developing well under their mentorship.

Qualities of the Ideal Candidate

• Strategic thinker, comfortable operating with ambiguity
• Strong communicator and storyteller, able to simplify complex concepts for non-technical audiences
• Commercially minded
• Collaborative and influential across teams and seniority levels
• Naturally curious and innovative
• Confident representing AP as an external thought leader

Minimum Qualifications & Skills

• 8–12+ years of experience in analytics, measurement, marketing science, consulting or data strategy
• Experience working with enterprise clients and advising senior stakeholders and executive teams
• Strong understanding of affiliate, influencer, digital marketing or performance marketing
• Experience leading teams and developing talent
• Strong understanding of Marketing Mix Modelling (MMM), attribution methodologies and incrementality testing
• Proficiency with Google Analytics, Customer Data Platforms (CDPs) and Business Intelligence/dashboarding tools (Tableau, Power BI, Looker or similar)
• Familiarity with data warehousing concepts and AI-enabled analytics
• SQL and data querying experience preferred

WHY ACCELERATION PARTNERS?

Acceleration Partners is the world’s largest and first-to-market Partnership Marketing Agency creating and nurturing partnerships that drive exceptional measurable outcomes for their clients. Managing clients in 40+ countries, AP’s global team of 300+ focuses on data-driven strategies that connect brands to the right consumers through affiliate and influencer All of our work is supported by APVision, our proprietary technology suite which leverages the largest dataset of any agency in the Partnership Marketing agency ecosystem. Serving over 200 brands—including household names like Amazon, Apple, Target, Google, Marriott, Coinbase, and Burberry—AP’s diversified team is creating what’s next in the industry by building high-performing partnership marketing programs. As the only truly integrated global partnerships agency, AP pride itself at the cutting edge of industry developments and leveraging proven expertise to deliver unique solutions for brands seeking sustainable growth.

AP PERKS & BENEFITS – WHAT WE OFFER

• 100% remote work for everyone
• Group medical, dental, and vision coverage insurance (with opt-out benefits)
• 401K with matching
• Open Paid Time Off
• Summer & Holiday Wellness Breaks in July and December
• Volunteer and Birthday Time Off
• Focus Fridays
• Paid Parental Leave Benefits
• Paid sabbatical leaves, donation matching, and more!!
• Target base salary is $125-150K depending on location and experience.

Benefits may vary based on employment status or country location.

Acceleration Partners is committed to a diverse workforce and we are an equal opportunity employer. We evaluate applicants regardless of an individual's age, race, color, gender, religion, national origin, sexual orientation, disability, or veteran status.