Associate Director, Digital Product Management – AI Products & Platform Engineering

Publicis Groupe Holdings B.V; New York (NY); On-site; USD 112,290 - 179,712; Full time

Benefits offered by this job

Medical coverage

Dental and vision

401k

Paid time off

Job summary

Publicis Groupe Holdings B.V is looking for an Associate Director, Digital Product Management - AI Customer Solutions to drive innovation in digital marketing. You will partner with internal stakeholders to achieve AI transformation through technical expertise in generative AI and agile project management.

The ideal candidate has 7+ years in product management and a strong background in AI. Your role will include collaborating with teams to create tailored solutions and maintaining client relationships for a Fortune 500 clientele. Competitive compensation and benefits are offered.

Qualifications

• 7+ years in a Product Manager, Product Owner, or Business Analyst role with significant digital/technology project experience.
• 4+ years consulting or working in a digital agency environment.
• Robust expertise in AI and Generative AI, with hands-on experience in designing, deploying, and optimizing solutions.

Responsibilities

• Drive the end-to-end discovery, strategy, and delivery of AI-powered projects using our bespoke generative AI platform.
• Collaborate with cross-disciplinary teams to ideate, develop, and launch new products and experiences.
• Present complex technical concepts to both technical and non-technical audiences with clarity and confidence.

Skills

Product Management

Prompt Engineering

Artificial Intelligence

Digital Marketing

Leadership

Communication Skills

Cross-Disciplinary Collaboration

Education

Bachelor's degree in Business or Technology related field

Tools

Modern AI platforms

Software Development Lifecycle

Job description

Associate Director, Digital Product Management - AI Customer Solutions

Digitas is seeking an Associate Director, Digital Product Management - AI Customer Solutions to drive technical innovation at the intersection of generative AI, data, and digital marketing. In this pivotal role, you will partner closely with internal stakeholders, sister agencies, and client teams to analyze their processes, uncover pain points, and map out opportunities for AI transformation. You’ll explore and evaluate diverse sources of information - including structured data and unstructured content - to design and create bespoke agentic solutions tailored to each unique challenge. While generative AI will be a core focus, your toolbox will also include automation technologies, process/workflow optimization, and the development of new products or platform features.

As an expert in Prompt Engineering, you will bring a deep understanding of how to harness and fine-tune generative models for optimal results. Your relentless curiosity and boundary-pushing mindset will drive you to experiment boldly and identify unconventional approaches that deliver measurable business impact. You will act as a thought leader and hands‑on innovator, leveraging the latest advancements in technology to create practical, scalable solutions for our clients and internal teams.

You will serve as a key client partner—managing ongoing Digitas AI product development, addressing customer inquiries, and ensuring clients receive exceptional value and support. Your people skills will be equally important as your technical knowledge. Your top‑notch communication skills and client‑centric mindset will foster strong relationships, solve real client problems leading to client satisfaction, and encourage long‑term engagement with our AI solutions.

Why Join Us?

You’ll play a pivotal role in shaping the future of digital experiences and AI‑powered solutions for Fortune 500 clients, leveraging cutting‑edge technology in a collaborative, agency environment.

Key Responsibilities

• Drive the end‑to‑end discovery, strategy, and delivery of AI‑powered projects using our bespoke generative AI platform.
• Architect, prototype, and implement innovative solutions across diverse business use cases.
• Collaborate with cross‑disciplinary teams—including designers, developers, and strategists—to ideate, develop, and launch new products and experiences.
• Partner with clients to understand their evolving generative AI needs, and proactively identify opportunities where generative AI or technology can support their business goals.
• Lead requirements gathering, use case documentation, and define acceptance criteria in partnership with clients, stakeholders and development teams.
• Guide teams, including Product Managers, Engineers, and QA Analysts, across the full software development lifecycle (SDLC), ensuring high‑quality, timely delivery.
• Conduct technology audits, vendor analyses, and help define product roadmaps and technical strategies.
• Be a subject matter expert in prompt engineering and generative AI best practices, offering hands‑on guidance and training to clients to maximize the value of the platform.
• Present complex technical concepts to both technical and non‑technical audiences with clarity and confidence.
• Develop and lead hands‑on training for clients and internal users, empowering adoption of the platform.
• Stay current with the latest advancements in AI and emergent technologies, identifying opportunities for new functionality and improvement.
• Maintain strong organizational, time‑management, and risk‑mitigation practices in a dynamic, fast‑paced environment.
• Flexibility working with international timezones.

Qualifications

• 7+ years in a Product Manager, Product Owner, or Business Analyst role, with significant digital/technology project experience.
• 4+ years consulting or working in a digital agency environment.
• Bachelor’s degree (or equivalent) in Business or Technology related field preferred.
• Robust expertise in Artificial Intelligence and Generative AI, with hands‑on experience in designing, deploying, and optimizing solutions.
• Proven capability in system/business analysis and driving product development from ideation to launch.
• Proficient in modern AI platforms, tools, and the digital/software development lifecycle.
• Excellent analytical, creative problem‑solving, and critical thinking skills.
• Exceptional communication, presentation, and interpersonal abilities.
• Demonstrated leadership in managing multidisciplinary teams and fostering innovation.
• Adaptability to handle risk, change, and feedback while maintaining composure under pressure.

Compensation

Compensation Range: $112,290 - $179,712 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

Equal Opportunity Statement

Digitas is an equal opportunity employer. All your information will be kept confidential according to EEO guidelines. If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].