Associate Director, Customer Insights & Engagement, Lung Cancer

Bristol-Myers Squibb Co; Princeton (NJ); On-site; USD 168,000 - 203,000; Full time

Benefits offered by this job

Flexible Time Off

11 paid holidays

Paid vacation

Global Shutdown

Job summary

Bristol-Myers Squibb Co in Princeton, NJ is seeking an Associate Director of Customer Insights and Engagement for the Lung Cancer portfolio. The role drives actionable insights, shapes targeting and messaging, and partners with marketing, sales, and market access to influence commercial strategy.

Responsibilities include leading market research, data synthesis, and adoption of advanced analytics to enhance customer experience and brand performance.

Qualifications

• Minimum 5 years of experience in pharmaceutical analytics or market research.
• Proven ability to synthesize complex data into actionable insights for senior leadership.
• Strong stakeholder management and cross-functional collaboration skills.
• Excellent communication and presentation abilities for executives.

Responsibilities

• Develop and execute comprehensive market research plans focused on actionable insights.
• Synthesize data from multiple sources to inform marketing strategies and brand performance.
• Support omnichannel engagement and optimize customer journeys and touchpoints.
• Lead advanced analytics initiatives including AI/ML to support decisions.
• Represent insights in BU-level forums and collaborate with cross-functional partners.

Skills

Market research

Advanced analytics

Stakeholder management

Presentation skills

Cross-functional collaboration

AI/ML familiarity

Education

Bachelor's degree

Master’s or PhD preferred

Tools

IQVIA

SHS

Advanced analytics platforms

Job description

At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work. Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases. We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits. This is work that transforms the lives of patients, and the careers of those who do it.

Summary

The Associate Director, Customer Insights and Engagement, Lung Cancer — Contributes to the generation of actionable customer insights and translates them into strategic recommendations that drive brand performance, customer experience, and commercial impact across the Thoracic Oncology portfolio. Acts as a key partner to marketing, sales, and market access teams, supporting and helping to shape the broader customer engagement strategy under the guidance of senior leadership.

Responsibilities

Market Research & Analytics Leadership

Develop and execute comprehensive primary and secondary market research plans focused on actionable insights and identification of potential brand opportunities. Oversee synthesis of data from multiple sources (APLD, IQVIA, SHS, Claims, Patient chart data, Brand Impact) to extract meaningful business insights that inform marketing strategies. Deliver clear, concise presentations that synthesize disparate data and demonstrate a deep understanding of market dynamics, competition, and brand performance. Support omnichannel engagement strategy (personal and non-personal promotion). Contribute to optimizing customer journeys and touchpoints. Translate insights into targeting, segmentation, and messaging recommendations.

Cross-Functional Partnership

Collaborate extensively with the AI Forecasting organization as well as the Centers of Excellence to ensure a unified and comprehensive approach to insights generation. Partner with Brand Leads to proactively answer business questions, provide data-based solutions to strategic choices, and support senior leader presentations.

Innovation & Advanced Analytics

Identify opportunities and lead the development and deployment of innovative approaches and techniques in insight generation that reflect best practice. Lead adoption and application of advanced analytics capabilities, including AI, machine learning, and other innovative methodologies to enhance insights generation and support strategic decision-making.

Strategic Leadership

Serve as a thought leader for market research and advanced analytics, proactively identifying emerging trends, innovative methodologies, and best practices to continuously elevate the organization’s insights capabilities. Represent Customer Insights & Engagement in BU-level forums, collaborating with cross-functional partners to shape and influence long-term commercial strategies. Champion the integration of advanced analytics (including AI and machine learning) into business processes, fostering a culture of innovation and data-driven decision-making.

Leadership & Governance

Ensure adherence to all BMS operating policies and governance standards.

Qualifications

Minimum 5 years of experience in pharmaceutical analytics or market research Bachelor's degree required; advanced degree (Master’s or PhD) preferred. Proven ability to synthesize complex data sources—primary research, secondary data, and competitive intelligence—into actionable insights for senior leadership. Strong stakeholder management and consultative partnership skills, with experience influencing cross-functional teams and governance forums. Excellent communication and presentation skills, capable of delivering clear, concise recommendations to senior executives. Proficiency with industry-standard data sources and tools (e.g., IQVIA, SHS, advanced analytics platforms) and comfort operating in ambiguous environments. Strong grasp of analytical disciplines such as market research, secondary data analytics, or marketing science, as well as a good general knowledge of how other functions relate and inform one another. Ability to connect analytics with overarching business questions and understand the link between brand strategy and analytic insights. Demonstrate a continuous commitment to the QC process to ensure quality of deliverables meets or exceeds team standards.

Leadership Attributes

• Strategic Collaborator: Trusted advisor to senior executives, bridging insights, strategy, and execution.
• Customer-First Mindset: Champions understanding and serving customers across all engagement touchpoints.
• Enterprise Leader: Balances BU-specific needs with broader enterprise priorities and capabilities.
• Innovative Thinker: Anticipates future trends and applies new tools and technologies to strengthen engagement.
• Empowering Collaborator: Collaborates and contributes to the development of organizational colleagues.

We hire for skills and capabilities, not just credentials – if this role excites you, but doesn’t perfectly match your resume, we encourage you to apply anyway.

Compensation Overview

Princeton - NJ - US: $167,540 - $203,013 The starting pay range(s) listed above is for full-time employees (FTE). You may also be eligible for additional discretionary incentive cash and stock opportunities. We determine starting pay thoughtfully – carefully considering the nature of the role, required skills, work location, schedule and the knowledge and experience you bring. Final compensation is guided by pay equity principles and applicable employment laws. Compensation programs are reviewed on an ongoing basis and may be adjusted over time to reflect evolving market factors, and individual, team or Company performance.

Benefits

Subject to the terms and conditions of the applicable plans then in effect, you may be eligible to participate in our comprehensive benefit plans – including wellbeing support, retirement and financial protection benefits, and insurance offerings (medical, dental, vision, life and disability). U.S.-based exempt employees are eligible for Flexible Time Off (FTO), which provides paid time off without a set accrual limit, subject to manager approval, along with 11 paid company holidays each year. Non-exempt employees, RayzeBio employees, and employees located in Puerto Rico receive 160 hours of paid vacation annually for new hires (subject to manager approval), 11 paid company holidays, and 3 optional holidays. Depending on eligibility, employees may also have access to additional time-off benefits, including paid sick leave, up to two paid volunteer days per year, summer hours flexibility, and leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs. Eligible employees also enjoy an annual Global Shutdown between Christmas Day and New Year's Day. U.S.-based job seekers can explore full benefit offerings at https://careers.bms.com/benefits

How We Work

Where you work matters – because collaboration, innovation and patient impact happen in many settings. Our roles are structured across four work models: site-essential, site-by-design, field-based and remote-by-design. The model assigned to this role is based on its core responsibilities. Learn more at https://careers.bms.com/ways-of-working.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to [e-mail]. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider qualified applicants with arrest and conviction records, pursuant to applicable laws in your area. For roles based in Los Angeles County only: If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection. Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations. If this posting is missing required information required by local law or incorrect, contact BMS at [e-mail] the Job Title and Requisition number. Do not send application-related inquiries to this email. To check your application status, please login to your Candidate Home Account.

We’re creating innovative medicines for patients fighting serious diseases. We’re also nurturing our own diverse team with inspiring work and challenging career options. No matter the role, each one of us makes a contribution. And that makes all the difference.