Associate Director, CRM Development

TripleLift; New York (NY); On-site; USD 130,000 - 170,000; Full time

Benefits offered by this job

Medical, Dental & Vision Plans

Flexible PTO

401k with employer match

Job summary

Dormont Manufacturing Co is seeking an Associate Director, CRM Development to lead the Salesforce development and manage our GTM technology stack. You will work closely with Revenue Operations and Sales leadership to translate business requirements into technical solutions.

The successful candidate will have over 5 years of Salesforce development experience and a Bachelor's degree in a related field. This role offers a base salary range of $130,000—$170,000 USD along with comprehensive benefits including medical, dental, and a 401k plan.

Qualifications

• 5+ years of hands-on Salesforce development experience.
• Salesforce Administration Required.
• Experience in custom objects, flows, and API integrations.

Responsibilities

• Own end-to-end Salesforce development including custom objects and automation.
• Design and maintain integrations across the GTM tech stack.
• Evaluate and implement new GTM technologies.

Skills

Salesforce Development

Apex

Lightning Web Components (LWC)

REST/SOAP API Integrations

Data Integrity

Education

Bachelor's degree in Computer Science, Information Systems, Business, or related field

Tools

Salesforce

Outreach

Gong

MediaRadar

Job description

Overview

The Associate Director, CRM Development plays a critical role in architecting and scaling the technology foundation that powers TripleLift’s go-to-market engine. In this position, you will serve as the primary owner and developer of our Salesforce org - driving everything from custom object builds and workflow automation to data integrity, integrations, and platform governance. Beyond SFDC, you will own and manage our full GTM tech stack, including Outreach, Gong, MediaRadar, and other tools that enable our Sales, Revenue Operations, and Account Management teams to operate at peak efficiency.

You will partner closely with Revenue Operations, Sales leadership, and cross-functional stakeholders to translate business requirements into scalable technical solutions - ensuring our systems evolve in lockstep with how we go to market. This is an exciting opportunity for a technically deep, business‑minded developer who wants to own a high‑impact stack end‑to‑end, build meaningful infrastructure from the ground up, and play a central role in accelerating revenue growth at a leading programmatic advertising company.

Responsibilities

• Own end-to-end Salesforce development, including custom objects, flows, validation rules, permission sets, and platform configuration across Sales Cloud and any integrated products
• Design, build, and maintain integrations between Salesforce and the broader GTM tech stack — including Outreach, Gong, MediaRadar, and other revenue‑facing tools — ensuring clean, reliable data flow across systems
• Partner with Revenue Operations and Sales leadership to translate business requirements into scalable technical solutions, managing the full development lifecycle from scoping through deployment
• Govern data quality and integrity across the GTM stack, establishing standards for hygiene, deduplication, and taxonomy that support accurate reporting and forecasting
• Evaluate, implement, and optimize new GTM technologies, serving as the internal subject matter expert on tool selection, vendor management, and platform roadmap

Education & Requirements

• Bachelor’s degree in Computer Science, Information Systems, Business, or a related field required
• 5+ years of hands‑on Salesforce development experience, including custom objects, Apex, Lightning Web Components (LWC), flows, and REST/SOAP API integrations
• Salesforce Administration Required

US Jobs: The base salary range represents the low and high end of the TripleLift US salary range for this position. Actual salaries will vary depending on factors including but not limited to experience and performance. The range listed is just one component of TripleLift’s total compensation package for employees. Other rewards may include bonuses, an open Paid Time Off policy, and many region‑specific benefits.

Pay is based on various non‑discriminatory factors including but not limited to experience, education, and skills.

Benefits Available to Eligible Employees Include the following*:

• Medical, Dental & Vision Plans
• Flexible PTO
• 401k w/ employer match

*Full‑time employees are eligible for comprehensive benefits (subject to the terms of applicable plans/policies/agreements, which will be made available to you after commencing employment).

Salary range transparency

$130,000—$170,000 USD