Associate Director, Content Capabilities Lead

Merck; North Wales (Montgomery County); Hybrid; USD 142,000 - 224,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) matching

Paid holidays & vacation

Hybrid work

Job summary

Merck in North Wales, PA is seeking an Associate Director, Content Capabilities Lead to drive adoption, governance, and business value of content capabilities. You will partner with operations, technology, and transformation teams to shape roadmaps and ensure delivery across the content ecosystem.

The role emphasizes stakeholder engagement, change management, and cross-functional alignment to meet future-state operating model requirements while balancing current needs and long-term capability

Qualifications

• Bachelor's degree in a related field.
• 8+ years of experience in digital, marketing, content operations or related fields.
• Experience leading large-scale capability implementation or transformation initiatives.

Responsibilities

• Evaluate business opportunities and inform capability investments.
• Translate business requirements into scalable solutions with technology teams.
• Lead adoption, training, and change management for new capabilities.
• Prioritize requirements and backlogs with stakeholders across the enterprise.
• Monitor adoption and drive continuous improvement of content capabilities.
• Align with governance and implementation planning.

Skills

Digital Marketing

Content Operations

Agile Methodology

Change Management

Stakeholder Engagement

Cross-functional Collaboration

Education

Bachelor's degree

Tools

Marketing Technology

Digital Analytics

Job description

Job Description

Position Overview

The Associate Director, Content Capabilities Lead serves as the business lead for content capabilities, driving their adoption, evolution, governance, and business value realization across the organization. The individual partners closely with operations, technology, and transformation stakeholders to define and prioritize business requirements, shape capability roadmaps, and ensure content capabilities evolve to meet business objectives, stakeholder needs, and future-state operating model requirements. As a key connector across CEI, US Content Op Model, OMM, Content Accelerator, and DHH, this individual drives alignment across the content capabilities ecosystem. They balance current business needs with long-term capability advancement while championing a culture of continuous improvement through stakeholder feedback, performance insights, and evolving business priorities. The role drives adoption, enhances user experience, and maximizes the business value delivered by content capabilities.

Key Responsibilities

• Evaluate business opportunities, challenges, and emerging needs to inform capability investments and enhancement priorities.
• Partner with technology teams to translate business requirements into scalable solutions and capability enhancements.
• Champion a vision for an integrated ecosystem that meets current business needs while enabling the future-state content operating model
• Partner with key stakeholders to prioritize business requirements, capability backlog, dependencies, and future-state enhancements in alignment with enterprise transformation objectives and the HH Transformation Management Office
• Lead business readiness activities, including stakeholder engagement, change management, training, user communications, and adoption support for internal teams and agency partners
• Build strong working relationships with capability leads, monitor issue resolution, and collaborate on business-facing documentation, governance, and implementation planning
• Monitor user feedback and implementation outcomes, and align with stakeholders on enhancement opportunities to drive continuous improvement and inform the forward roadmap
• Identify opportunities for standardization, simplification, transparency, traceability, and improved speed to market

Position Qualifications

Minimum Requirements

• Bachelor’s degree in Marketing, Business, Information Systems, Digital, Communications, or a related field
• 8+ years of experience in digital, marketing, content operations, marketing governance, marketing technology, or related fields, including experience leading large-scale capability implementation or transformation initiatives
• Experience working in Agile or sprint-based marketing environments
• Demonstrated experience leading or supporting platform implementation, business process design, implementation planning, and adoption of technology-enabled workflows in a complex organizational environment
• Strong understanding of marketing technology ecosystems, agile ways of working, content development workflows, and cross-functional operating models
• Experience partnering effectively with technology teams, vendors, agencies, and cross-functional business stakeholders to deliver integrated solutions
• Experience leading change management, capability training, stakeholder engagement, and user adoption strategies for new capabilities or platforms
• Ability to communicate technical concepts, tradeoffs, and value propositions clearly to senior leaders and non-technical stakeholders
• Strong problem-solving, prioritization, and execution skills, with the ability to manage multiple workstreams and influence stakeholders in a matrixed environment
• Ability to work hybrid at least 3 days per week at our North Wales (Upper Gwynedd), Pennsylvania office

Required Skills

Adaptability, Adaptability, Advertising Campaign Development, Agile Methodology, Building Capability, Business Alignment, Business Decisions, Business Informatics, Business Needs, Business Process Improvements, Business Requirements Analysis, Business Transformation, Business Workflow Analysis, Capability Mapping, Change Management, Creative Campaign Development, Decision Making, Digital Analytics, Marketing Budget Management, Marketing Strategy Implementation, Market Research, Operating Models, Pharmaceutical Industry, Pricing Strategies, Principles of Marketing {+ 9 more}

US And Puerto Rico Residents Only

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

Requirements

As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:

EEOC Know Your Rights

EEOC GINA Supplement

We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.

Learn more about your rights, including under California, Colorado and other US State Acts

The salary range for this role is

$142,400.00 - $224,100.00

This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits.

San Francisco Residents Only

We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only

We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance

Search Firm Representatives Please Read Carefully

Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status

Regular

Relocation

Domestic

VISA Sponsorship

No

Travel Requirements

10%

Flexible Work Arrangements

Hybrid

Shift

Not Indicated

Valid Driving License

No

Hazardous Material(s)

N/A

Job Posting End Date

10/9/2026

• A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID

R418875