Associate Director, Commerce

Connect at Publicis Media; New York (NY); On-site; USD 105,165 - 165,485; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

401K

Parental and family care leave

Tuition reimbursement

Flexible time off

Job summary

A leading advertising services company in New York is seeking an Associate Director to develop and implement innovative Commerce strategies. The ideal candidate will have over 5 years of Paid Search experience, particularly with platforms like Amazon and Criteo, and will lead execution and optimization of paid Commerce marketing activities. The role includes managing direct reports and ensuring campaign profitability.

Qualifications

• 5+ years of Paid Search experience focusing on Commerce.
• In-depth activation and optimization experience with Amazon and Criteo.
• Technically strong quantitative skills, including analytical abilities and math proficiency.

Responsibilities

• Develop and implement Commerce campaigns across multiple touchpoints.
• Analyze campaign performance against client KPIs.
• Manage direct reports and their career development.

Skills

Paid Search experience

Amazon (AMS) platform experience

Analytical abilities

Technical quantitative skills

Verbal and written communication skills

Presentation skills

Critical thinking

Problem-solving abilities

Experience with third-party ad serving technologies

Tools

Criteo platform

Syndicated research tools

Commerce platforms

Job description

Overview

The Associate Director requires the ability to apply search and Commerce knowledge and expertise into actionable insights and recommendations. The Associate Director will partner with the Commerce Manager to drive strategic Commerce initiatives within the team, helping to develop innovative strategies to meet and exceed client business objectives, and lead tactical execution and optimization of programs. They will be responsible for optimizing, implementing, and analyzing paid Commerce marketing activities.

Responsibilities

• Help develop and implement Commerce campaigns across multiple Commerce touchpoints
• Leverage Commerce best-practices across all tactics
• Ensure campaign billings are up to date and all finance queries are followed up in a timely manner
• Analyze campaign performance against client KPIs and report on trends and insights to key stakeholders
• Continuously grow and develop skills by participating in ongoing training, workshops, etc.
• Provide support for any new business pitches as required
• Manage direct report(s), including day-to-day workflow and career development

Qualifications

• 5+ years of Paid Search experience with strong focus on Commerce
• In-depth activation and optimization experience with Amazon (AMS) and Criteo platforms
• Experience in both organic and paid media
• Experience with executing campaigns focused on driving online sales, optimizing to a ROAS
• Experience in applying search marketing to brand-building and direct response initiatives
• Experience with Amazon AAP/Display a plus
• Strong command of Commerce platforms and tools such as AMS interface
• Knowledge of syndicated research tools
• Familiarity with third-party ad serving technologies
• Technically strong quantitative skills, including analytical abilities and math proficiency
• Demonstrated critical thinking and problem solving abilities
• Solid verbal and written communication skills
• Polished presentations skills a must
• Ability to work successfully with teams on multiple projects under tight deadlines
• Desire to work in a constantly evolving industry, which constantly presents new and unique challenges
• Ability to sell ideas clearly and deliver value
• Self-driven to meet and exceed revenue and goals for our clients

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

Compensation Range: $105,165 - $165,485 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/05/2025.

All your information will be kept confidential according to EEO guidelines.

Seniority level

Not Applicable

Employment type

Full-time

Job function

Sales and Business Development

Industries

Advertising Services