Associate Client Investment Lead

Mindshare; New York (NY); Hybrid; USD 75,000 - 180,000; Full time

Job summary

WPP Media in New York is seeking an experienced Associate Director, Client Investment - Digital Partnerships Lead to orchestrate high-impact digital media partnerships for marquee beauty and lifestyle brands. You will serve as day-to-day client contact, manage vendor negotiations, and mentor junior teammates, while collaborating with the Client Investment Lead and analytics teams to optimize performance.

This role focuses on digital media partnerships, streaming, social, and custom content, with

Qualifications

• Bachelor's degree or equivalent professional work experience.
• Minimum 5+ years of progressive media agency experience in digital media investment or partnerships.
• Deep expertise across digital video, OTT/CTV, social, podcasts, and custom integrations.
• Proficiency with Prisma for media plan execution and investment management.

Responsibilities

• Turn client objectives into insight-driven partnership concepts across digital channels.
• Lead day-to-day client communications and manage vendor negotiations.
• Guide junior teammates through campaign execution and day-to-day tasks.
• Own end-to-end campaign investment and RFP management.
• Oversee data quality, analytics, and post-campaign performance evaluation.
• Lead client presentations and articulate POVs to senior stakeholders.

Skills

Digital media investment

Partnership management

Cross-platform campaigns

Client communications

Education

Bachelor's degree in advertising, marketing, business administration, and communications

Tools

Prisma for media plan execution

Job description

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by ourpioneeringagentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

AboutWPP Unite: A Leading WPP Media Brand

WPP Unite is a specialized unit within the WPP network, designed to deliver integrated, transformative marketing solutions for some of our most strategic clients. We bring together talent and capabilities across disciplines-media, creative, strategy, commerce, and analytics-to operate as one unified team.

Our focus is not only on delivering exceptional work, but on continuously evolving how we work. We build and scale modern operating models, workflows, and tools that drive efficiency, transparency, and measurable impact across the business.

Role Summary

We are seeking an experienced Associate Director, Client Investment - Digital Partnerships Leadto join our fast-paced Foods and Homecaremedia practice. In this role, you will be the day-to-day lead orchestrating innovative, high-impact digital media partnerships and custom cross-platform campaigns for marquee beauty and lifestyle brands.

As the primary client-facing lead for digital partnerships, you will manage day-to-day client communications, direct vendor negotiations, and guide junior teammates (1.5 junior associates) through campaign execution-allowing senior leadership to focus on long-term strategy and top-tier tentpole initiatives.

This position is focused strictly on Digital Media Partnerships(streaming, video, audio, social, and custom content).

Responsibilities

Partner with Client Investment Lead

• Turn client marketing objectives into compelling, insight-driven partnership concepts across digital, social, experiential, video, audio, and live events. As primary client contact for all Partner Investment issues.
• Bring fresh, trend-forward ideas in fashion, lifestyle, beauty, and pop culture directly to clients rather than waiting for formal RFPs. Ownership of partner relations for given clients.
• Apply a distinct creative lens to vendor proposals, refining concepts to ensure alignment with brand identity and high standards before client presentation.
• End-to-End Campaign Investment & RFP Management.
• Measurement, Analytics & Data Quality. Oversee campaign data quality and evaluate post-campaign performance in collaboration with analytics teams.
• Act as the primary, confident voice on day-to-day client calls, leading presentations, sharing written POVs, and managing vendor discussions.
• Direct and mentor a junior team (1.5 junior associates), setting clear priorities, delegating tasks, running daily standups, and balancing workload distribution.

Requirements

• Bachelor's degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
• Minimum 5+ years of progressive media agency experience, specifically within digital media investment, custom partnerships, or cross-platform marketing.
• Deep expertise across digital video, OTT/CTV streaming, social platforms, podcasts, and custom digital integrations.
• Hands-on proficiency with Prisma for media plan execution and investment management.
• Exceptional written and verbal communication skills; comfortable presenting to senior client stakeholders and authoring clear client POVs.
• Passion for beauty, lifestyle trends, pop culture, and sports entertainment, with an intuitive feel for what resonates with target audiences.
• Strong comfort with post-campaign data synthesis, performance reporting, and data quality assurance.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising. WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range

$75,000 — $180,000 USD

Please read our Privacy Notice for more information on how we process the information you provide.