Associate Brand Media Manager

Priceline; Norwalk (CT); Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Health & wellness coverage

Generous time off

Work/life support

Financial security programs

Signature travel perks

Additional perks & discounts

A people-first culture

Inclusion initiatives

Job summary

Priceline is seeking an Associate Brand Media Manager to lead cross-channel brand campaigns across TV, CTV, OLV, social and audio. Reporting to the Director of Brand Media, you will drive campaign execution, optimization, and reporting while collaborating with the Brand Marketing team to bring strategy to life.

This role combines analytical rigor with creative delivery in a hybrid environment with two in-office days.

Qualifications

• 4–6 years in brand or performance media planning/buying.
• Experience with campaign management, trafficking and billing.
• Bachelor’s degree in advertising, marketing, communications, business, or related field.

Responsibilities

• Manage day-to-day execution and optimization of brand marketing campaigns across TV, CTV, OLV, Social, Audio and other emerging platforms
• Partner closely with external media agency team on media workflows and prioritization, from planning through execution and optimization
• Manage agency briefing cycles, campaign plan development and channel-level budget allocation to maximize effectiveness and impact
• Assist with the development and maintenance of campaign deliverables such as decks, flowcharts and other materials
• Prepare strategic presentations and campaign recaps for internal stakeholders
• Summarize performance insights, key learnings, and opportunities for improvement in media reports
• Lead activation workflows with agency, creative, and investment teams, including asset delivery, tagging, trafficking and monitoring
• Track brand media budget , including campaign authorizations and invoices
• Stay informed on new partners, product offerings and innovation opportunities that may impact campaign strategy

Skills

Brand media planning

Media buying

Campaign management

Collaboration

Detail oriented

Data driven

Travel affinity

Education

Bachelor's degree

Tools

Media platforms

Job description

This role is eligible for our hybrid work model: 2 days in-office

Associate Brand Media Manager

From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the Priceline message far and wide — capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more.

At Priceline, we pride ourselves on being the best travel deal makers in the world, all in support of our purpose to help consumers experience the moments that matter most. As a pioneer in online travel, we are on an exciting journey to reignite our brand superiority and weave Priceline into the cultural conversation.

This role, reporting to the Director of Brand Media, will be critical in executing our cross-channel media campaigns across linear TV, CTV, OLV, audio and social. You will collaborate closely with the Brand Marketing team to bring our campaign strategy to life.

Why This Job’s a Big Deal

We’re looking for an Associate Brand Media Media Manager to lead campaign management, creative delivery, in-flight reporting and optimizations across Priceline’s brand media campaigns. The ideal candidate is detail oriented, data driven, operationally strong, and passionate about travel.

In This Role You Will Get To

• Manage the day-to-day execution and optimization of brand marketing campaign activities across the media ecosystem (TV, CTV, OLV, Social, Audio and other emerging platforms)
• Partner closely with external media agency team on media workflows and prioritization, from planning through execution and optimization
• Manage agency briefing cycles, campaign plan development and channel-level budget allocation to maximize effectiveness and impact
• Assist with the development and maintenance of campaign deliverables such as decks, flowcharts and other materials
• Prepare strategic presentations and campaign recaps for internal stakeholders
• Summarize performance insights, key learnings, and opportunities for improvement in media reports
• Lead activation workflows with agency, creative, and investment teams, including asset delivery, tagging, trafficking and monitoring
• Track brand media budget , including campaign authorizations and invoices
• Stay informed on new partners, product offerings and innovation opportunities that may impact campaign strategy

Who You Are

• 4-6 years of experience in either brand or performance media planning / buying, preferably at an agency
• An understanding of digital platforms as well as traditional media
• Experience with campaign management including, trafficking and billing
• Strong collaboration skills and ability to work cross-functionally with multiple internal and external teams
• Proactive, detail-oriented, accountable, and enthusiastic approach to work
• Passion for travel coupled with strong belief in the power of brands and the role they play in changing the trajectory of a business and organization
• Demonstrated history of living the values important to Priceline: Customer, Innovation, Team, Accountability and Trust.
• The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. It’s therefore essential that you also meet our high standard of ethics, honesty, transparency and compliance
• Bachelor’s degree required, preferably in advertising, marketing, communications, business, or a related field.

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant.

The salary range for this position is $90,000- $110,000K USD.

Who We Are

WE ARE PRICELINE. Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it’s a dream vacation, your cousin’s graduation, or your best friend’s wedding – we make travel affordable and accessible to our customers.

Our culture is unique and inspiring (that’s what our employees tell us). We’re a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn’t stabilized.

We’re on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.

Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.

If you want to be part of something truly special, check us out!

Flexible work at Priceline

Priceline is following a hybrid working model, which includes two days onsite as determined by you and your manager (ideally selecting among Tuesday, Wednesday, or Thursday). On the remaining days, you can choose to be remote or in the office.

Perks & Benefits At Priceline

Our benefits are designed to support your health, wellbeing, and life inside and outside of work. Eligible Priceliners have access to:

Health & wellness coverage

including medical, dental, vision, and mental health resources

Generous time off

including PTO, holidays, a company-wide Priceline Pause reset week, and paid volunteer days

Work/life support

including the ability to work up to 4 weeks per year from anywhere, parental leave, dependent care and family support resources, Summer Fridays, and office perks like stocked kitchens and catered meals (varies by location)

Financial security programs

such as retirement plans with company contributions, life and disability coverage, and tax-advantaged accounts

Signature travel perks

including employee-only discounts on hotels and flights, VIP deals, and Big Deal Bucks credits

Additional perks & discounts

like travel and partner discounts, tuition support, legal support, and pet benefits

A people-first culture

with Employee Resource Groups (ERGs), social events, recognition programs, and service awards that help you connect, grow, and celebrate together

Specific benefits and programs vary by location.

Inclusion is a Big Deal!

To be the best travel dealmakers in the world, we believe our team should reflect the broad range of customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.

Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We’d love for you to join us and help shape what makes our team extraordinary.