Associate Brand Manager Pest Control International Consumer Brands

SC Johnson; Racine (WI); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

Bonuses & incentives

Flexible work arrangements

401(k) matching

Job summary

SC Johnson in Racine, Wisconsin is seeking an Associate Brand Manager, Insecticides - Equity & Innovation, to shape global brands such as Raid and Baygon. You will lead brand strategy, equity workstreams, and innovative product development across regions, partnering with insights, finance, and regulatory teams to translate consumer needs into winning marketplace plans.

In this role, you’ll collaborate with regional marketing teams, manage agency partners, and ensure alignment of claims,

Qualifications

• Bachelor's degree in marketing or related subject with 5+ years of related work experience.
• Authorized to work in the United States without current or future sponsorship.

Responsibilities

• Lead brand strategy, equity, and innovation initiatives across global insecticide brands.
• Collaborate with regional teams to translate insights into compelling brand plans.
• Develop integrated marketing communications and oversee visual brand language.
• Guide new product development from concept through commercialization.
• Manage agency relationships, briefs, and production budgets.

Skills

Global experience

Brand management

Innovation

Cross-functional leadership

Education

Bachelor's degree in marketing or related subject

Job description

SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide - including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer's Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more.

The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations.

ABOUT THE ROLE

Build Iconic Brands. Shape Global Innovation. Create Consumer Impact.

Are you a marketer who loves the challenge of building powerful brands while bringing new ideas to life? As Associate Brand Manager, Insecticides - Equity & Innovation, you'll help shape the future of iconic global brands including Raid® and Baygon®, influencing how they connect with consumers, innovate against evolving needs, and win in markets around the world.

This is a dynamic brand management opportunity designed to give you experience across both brand equity and innovation. You'll lead high-impact projects spanning brand strategy, integrated marketing communications, visual brand identity, consumer claims, portfolio strategy, and new product development and commercialization-connecting the long-term vision for the brand with the products and experiences that bring it to life.

Working in a highly collaborative, global environment, you'll partner with regional and country marketing teams, consumer insights, innovation and product development, finance, legal and regulatory teams, and agency partners to uncover opportunities and translate consumer and business insights into compelling brand strategies and successful marketplace execution.

At the heart of this role is the opportunity to connect brand building with innovation-ensuring new products strengthen the brand's positioning while powerful marketing communications turn product benefits into meaningful reasons for consumers to choose our brands. If you're a consumer-obsessed marketer who combines strategic thinking, creativity, commercial instincts, and a passion for building brands across markets and cultures, this is an opportunity to make an impact on brands trusted by consumers around the world.

THERE ARE TWO M4 ASSOCIATE BRAND MANAGER ROLES OPEN ON THIS TEAM

KEY RESPONSIBILITIES

• Flex across equity and innovation priorities as business needs dictate, taking ownership of high priority workstreams and ensuring a strong connection between brand strategy, product development, and commercialization.
• Shape holistic brand and portfolio strategies and create winning plans for Strategy 2030 by leveraging consumer insights, market and competitive analysis, and regional and local business opportunities.
• Work closely with regional and country marketing teams to understand business context, identify clear problems to solve, assess commercial viability, and unlock growth across insecticide brands.
• Lead assigned equity workstreams, including writing and assessing creative briefs, evaluating creative work, and partnering with agencies to develop integrated communications and Visual Brand Language aligned with brand architecture.
• Adapt global brand assets for local relevance while protecting distinctive brand voice, strategic consistency, and executional excellence; manage assigned agency scope and production budgets, including planning and in-season adherence.
• Lead assigned innovation and new product development projects from opportunity definition through commercialization, partnering with Research, Development and Engineering, Product Commercialization Management, Insights, Finance, and regional teams to establish the consumer proposition, technical feasibility, financial viability, and project plan.
• Ensure innovation and equity are tightly connected by partnering across teams to develop compelling positioning, packaging and Visual Brand Language, claims, and communication that bring product benefits to life.
• Lead or partner on claims strategy by coordinating Research, Development and Engineering, Legal, and Regulatory resources to articulate the product experience, create differentiated and supportable claims, and address competitive opportunities and disadvantages.
• Lead cross-functional project governance and update meetings, including support of Integrated Growth Planning and other brand and innovation operating processes; drive clear decisions, owners, and next steps.
• Share accountability for the brands' Profit and Loss performance and market share globally.

REQUIRED EXPERIENCE YOU'LL BRING

• Bachelor's degree in marketing or related subject with 5+ years of related work experience or 3+ years with an advanced degree
• Qualified candidates must be legally authorized to work in the United States without current or future sponsorship

PREFERRED EXPERIENCES AND SKILLS

• Global experience/exposure
• 3-5 years of marketing experience in consumer products, ideally spanning brand management and/or innovation
• Experience developing integrated marketing communications and partnering effectively with creative agencies
• Experience supporting or leading new product development and commercialization
• Strong cross-functional leadership and demonstrated ability to influence without direct authority
• Strong project management skills and ability to manage multiple priorities while shifting between strategic and executional work
• MBA preferred or equivalent relevant experience
• Passion for creativity, consumer-led innovation and brand building
• Comfortable working in ambiguity with a high sense of urgency and the ability to turn ambiguity into action

JOB REQUIREMENTS

• Position is Full-Time in Racine, Wisconsin
• Regular business hours, Monday-Friday
• Travel <10%
• This role is eligible for international relocation assistance
• Remote work is available once per week for eligible employees after 90-day onboarding period

BENEFITS AND PERKS

SC Johnson's total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we're committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.

Inclusion & Diversity

We're a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.

We're committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion .

Better Together

At SC Johnson, we believe people achieve their best when they collaborate and work together in person. We value connection to strengthen teamwork, accelerate problem solving, and drive innovation.

Equal Opportunity Employer

The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.

Accommodation Requests

If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to [e-mail] . Download the EEO Know Your Rights poster for more information.