Assistant Media Planner

Interpublic; United States; On-site; USD 36,000 - 44,000; Full time

Job summary

Omnicom Group’s OMG23 team is seeking an Assistant Media Planner to support Disney Entertainment campaigns across digital and traditional media. You’ll help shape media plans, perform audience research, and keep calendars, trackers, and budgets on track.

Collaborate with creative, activation and analytics teams to turn data into insights and action. The role emphasizes learning how data, creativity, and strategy connect audiences to Disney’s iconic stories.

Qualifications

• Bachelor’s degree or relevant experience.
• Passion for media, marketing or entertainment.
• Comfortable in Excel and PowerPoint; bonus points for research or analytics tools.
• Strong communicator (written and verbal).
• Flexible and adaptable in fast-moving environments.
• Proactive problem-solver with sharp critical thinking.

Responsibilities

• Support the development and execution of media plans across digital and traditional channels.
• Assist in audience research and data gathering to inform smart, insight-driven strategies.
• Maintain planning documents, campaign trackers, and budget reports.
• Collaborate with internal teams on creative, activation and analytics.
• Pull campaign data and help identify key learnings and optimization opportunities.
• Monitor budgets, billing and vendor deliverables to keep everything running smoothly.
• Stay up-to-date on media trends, platform updates, and emerging tools.

Skills

Media planning

Communication

Problem solving

Education

Bachelor’s degree or relevant experience

Tools

Excel

PowerPoint

Keynote

Job description

Agency: Omd Job Function: Media Job Subfunction: Media Planning and Buying Job Description: The Agency: OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

The Job: OMG23 | Disney Entertainment Account | Strategy OMG23 is looking for an Assistant Media Planner to help shape the future of entertainment marketing. You’ll work on campaigns that blend storytelling and strategy—supporting integrated initiatives with exposure to both digital and offline channels. This is your chance to learn how data, creativity, and innovation connect audiences to the magic of Disney.

What You’ll Do:

• Support the development and execution of media plans across digital and traditional channels
• Assist in audience research and data gathering to inform smart, insight-driven strategies
• Maintain planning documents, campaign trackers, and budget reports
• Collaborate with internal teams on creative, activation and analytics
• Pull campaign data and help identify key learnings and optimization opportunities
• Monitor budgets, billing and vendor deliverables to keep everything running smoothly
• Stay up-to-date on media trends, platform updates, and emerging tools

You Bring:

• Bachelor’s degree or relevant experience
• Passion for media, marketing or entertainment
• Comfortable in Excel and PowerPoint or Keynote; bonus points for research or analytics tools
• Strong communicator (written and verbal)
• Flexible and adaptable in fast-moving environments
• Proactive problem-solver with sharp critical thinking

You’ll be a part of a collaborative, future-focused team shaping how media connects audiences to the world’s biggest stories. Bring your curiosity—we’ll help you grow into a media leader.

$40,000-$40,000

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