Assistant Marketing Manager

Sonny's Enterprises Inc. - Conveyorized Car Wash Equipment Leader; Town of Florida (NY); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Employer-paid medical plan

Short-Term Disability

Voluntary benefits

401(k) with match

Job summary

Sonny's Enterprises in the USA seeks an Assistant Marketing Manager to drive campaigns across digital, social, email and traditional channels. You will partner with sales, design and product teams to ensure aligned marketing plans and timely execution.

The role emphasizes data-driven decisions, strong written and verbal communication, and hands-on experience with CMS, social platforms, and marketing automation to grow brand impact.

Qualifications

• Bachelor's degree in Marketing, Business or related discipline.
• 2+ years in brand marketing or related roles.
• Experience in campaign management and digital marketing.
• Strong analytical, written and verbal communication skills.
• Experience with CMS, social media and marketing automation is a plus.

Responsibilities

• Develop and execute marketing campaigns across digital, social, email and traditional channels.
• Coordinate campaign timelines, budgets and deliverables for successful launches.
• Collaborate with content design to produce engaging content for social and events.
• Maintain brand identity and messaging across product lines.
• Analyze campaign performance and provide data-driven recommendations.
• Support cross-functional teams to align marketing with company goals.
• Prepare regular reports on KPI performance for senior management.
• Adjust strategies to meet and exceed targets.

Skills

Brand marketing

Campaign management

Digital marketing

Analytics

Communication

Organization

Collaboration

Education

Bachelor's degree in Marketing/Business or related

Tools

Website CMS

Social media management

Marketing automation

Job description

Sonny's Enterprises is the world's largest manufacturer of conveyorized car wash equipment, parts, and supplies. We are the industry leader, recognized and awarded by the International Car Wash Association for innovating new technologies to advance the industry with products proudly designed and built in the USA. Our culture thrives on finding new and better ways to accelerate what’s next. We embrace change and the opportunity it produces to maximize the potential of our most valuable resource — our PEOPLE! We invite you to explore our opportunities and grow your career with us.

The Assistant Marketing Manager supports and assists with the development and implementation of overall marketing programs, internal communications and serves as a general marketing operations support role. This position plays a key individual contributor role to ensure the ongoing effectiveness in marketing projects, campaigns, and initiatives.

Responsibilities

• Assist in the development and execution of comprehensive marketing campaigns across various channels, including digital, social media, email, and traditional marketing.
• Coordinate and monitor campaign and event timelines, budgets, and deliverables to ensure successful execution of marketing campaigns.
• Collaborate with content design team to create compelling and engaging marketing content, including social media updates, email campaigns, and trade show / customer event content.
• Maintain and enhance brand identity and reputation by ensuring all content aligns with the brand voice, style, and messaging for product line.
• Use data analytics tools to analyze campaign performance and make data-driven recommendation for improvements.
• Work closely with cross-functional teams, including sales, design, and product development, to ensure marketing efforts are aligned with company objectives.
• Prepare regular reports on marketing campaign performance and present findings to senior management.
• Monitor key performance indicators (KPIs) and adjust strategies to meet and exceed goals.
• Other duties as assigned.

Qualifications

• Bachelor's degree Marketing, Business or related discipline.
• 2+ years of experience in brand marketing or related roles.
• Experience in campaign management and digital marketing.
• Strong analytical and problem-solving skills.
• Excellent written, verbal, and organizational skills.
• Expertise with website CMS, social media, and marketing automation a plus.
• Strong organizational skills with the ability to manage multiple tasks simultaneously.
• Ability to work collaboratively in a team and adapt to changing priorities.

We offer a 100% employer-paid medical plan for eligible employees. In addition, the Company provides employer-paid Short-Term Disability (STD) coverage.

Employees and their eligible family members may also elect from a variety of voluntary, employee-paid benefit options, including additional medical plan choices, dental, vision, flexible spending accounts (FSAs), Long-Term Disability (LTD), life insurance, and a 401(k) plan with a Company matching contribution.

EEO Statement

Equal Opportunity Employer

Sonny’s is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws.