Assistant General Manager

Fitness Ventures (Crunch Fitness); Lynchburg (VA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Opportunity for advancement

Paid time off

Training & development

Bonus based on performance

Competitive salary

Employee discounts

Paid holidays

Job summary

Fitness Ventures LLC is seeking an Assistant General Manager (AGM) to support daily club operations, drive membership growth, and develop a high-performing team. You will lead with a focus on inclusive service, operational excellence, and member satisfaction across all departments.

As a key extension of the General Manager, you will supervise, coach, and recruit staff, oversee scheduling and payroll, and ensure compliance with policies while promoting a safe, welcoming environment for members

Qualifications

• High school diploma or GED required.
• Minimum age 18 years.
• Eligibility to work in the United States.
• Experience in fitness, hospitality, retail or customer service preferred.
• Strong leadership, communication, organizational, and problem-solving skills.

Responsibilities

• Support the General Manager in creating and maintaining a culture of diversity, inclusion, acceptance, and member satisfaction.
• Lead by example in delivering exceptional customer service and operational excellence.
• Supervise, coach, motivate, and develop team members to achieve individual and club performance goals.
• Foster a positive, collaborative work environment where team members can thrive.
• Assist with recruiting, interviewing, hiring, onboarding, and training qualified team members.
• Demonstrate sound judgment and the ability to make effective decisions in a fast-paced environment.
• Assume leadership responsibilities and oversee all club operations in the absence of the General Manager.
• Lead and inspire the membership team to achieve sales goals and KPIs.
• Monitor sales performance and provide coaching to improve conversion rates and overall effectiveness.
• Ensure accurate lead management, follow-up, and tracking processes are consistently executed.
• Support local marketing efforts, community outreach initiatives, and business partnership programs to drive membership growth.
• Promote club services, programs, and amenities to maximize member engagement and revenue opportunities.
• Ensure the club consistently delivers a welcoming, professional, and exceptional member experience.
• Resolve member concerns and complaints promptly, professionally, and in accordance with company policies.
• Maintain high standards of cleanliness, safety, maintenance, and overall facility appearance.
• Ensure all equipment issues are reported and addressed in a timely manner.
• Assist with payroll processing, scheduling, and administrative functions as needed.
• Support compliance with company policies, procedures, and operational standards.
• Maintain accurate documentation and follow established protocols when addressing employee or member-related issues.

Skills

Leadership

Communication

Organizational skills

Problem solving

Team motivation

Flexible schedule

Education

High school diploma or GED

Job description

Assistant General Manager (AGM)

Position Summary

The Assistant General Manager (AGM) plays a vital leadership role in supporting the overall success of the club by fostering an inclusive, welcoming, and high-performing environment for both members and team members. As a key extension of the General Manager, the AGM helps oversee daily operations, drives membership growth, supports team development, and ensures exceptional member experiences that align with the standards and values of the organization.

Benefits

• Health insurance
• Opportunity for advancement
• Paid time off
• Training & development
• Bonus based on performance
• Competitive salary
• Employee discounts
• Paid holidays

Key Responsibilities

Leadership & Team Development

• Support the General Manager in creating and maintaining a culture of diversity, inclusion, acceptance, and member satisfaction.
• Lead by example in delivering exceptional customer service and operational excellence.
• Supervise, coach, motivate, and develop team members to achieve individual and club performance goals.
• Foster a positive, collaborative work environment where team members can thrive and grow professionally.
• Assist with recruiting, interviewing, hiring, onboarding, and training qualified team members.
• Demonstrate sound judgment and the ability to make effective decisions in a fast-paced environment.
• Assume leadership responsibilities and oversee all club operations in the absence of the General Manager.

Sales & Revenue Growth

• Lead and inspire the membership team to achieve sales goals and key performance indicators (KPIs).
• Monitor sales performance and provide coaching to improve conversion rates and overall effectiveness.
• Ensure accurate lead management, follow-up, and tracking processes are consistently executed.
• Support local marketing efforts, community outreach initiatives, and business partnership programs to drive membership growth.
• Promote club services, programs, and amenities to maximize member engagement and revenue opportunities.

Operations & Member Experience

• Ensure the club consistently delivers a welcoming, professional, and exceptional member experience.
• Resolve member concerns and complaints promptly, professionally, and in accordance with company policies.
• Maintain high standards of cleanliness, safety, maintenance, and overall facility appearance.
• Ensure all equipment issues are reported and addressed in a timely manner.
• Assist with payroll processing, scheduling, and administrative functions as needed.
• Support compliance with company policies, procedures, and operational standards.
• Maintain accurate documentation and follow established protocols when addressing employee or member-related issues.

Administrative Responsibilities

• Demonstrate comprehensive knowledge of company policies, procedures, and standard operating practices.
• Assist in communicating and implementing company initiatives and operational directives.
• Monitor daily club performance and identify opportunities for operational improvement.
• Support reporting, documentation, and other administrative tasks necessary for efficient club operations.

Qualifications

Required Qualifications

• High school diploma or equivalent (GED).
• Minimum age of 18 years.
• Eligibility to work in the United States and ability to provide required employment verification documentation.
• Previous leadership, supervisory, or management experience in fitness, hospitality, retail, or a customer service-focused environment preferred.
• Strong leadership, communication, organizational, and problem-solving skills.
• Proven ability to motivate teams and drive results.
• Ability to work flexible schedules, including evenings, weekends, and holidays as business needs require.

Physical Requirements

• Ability to stand, walk, and move throughout the facility for extended periods.
• Ability to occasionally lift, carry, push, or pull up to 25 pounds.
• Ability to respond quickly to operational and member needs within an active fitness environment.

Equal Employment Opportunity

Fitness Ventures LLC is committed to fostering a diverse, inclusive, and equitable workplace where all individuals are treated with dignity and respect. We are proud to be an Equal Opportunity Employer and consider all qualified applicants without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity, veteran status, or any other characteristic protected by applicable federal, state, or local laws.

Why Join Us?

Join a team dedicated to helping people live healthier lives while building a rewarding career in the fitness industry. We offer opportunities for professional growth, leadership development, and the ability to make a meaningful impact on the lives of our members and communities every day.