Assistant Director, Marketing & Business Development

Simon Property Group; Arlington (VA); On-site; USD 70,000 - 110,000; Full time

Job summary

Simon Property Group's Fashion Centre at Pentagon City is seeking a marketing professional to help develop and implement revenue generation strategies for the center, aligning with corporate property objectives and the center's branding and advertising goals.

You will identify revenue opportunities, sell sponsorships, manage budgets, build sponsor relationships, and oversee program execution, reporting results, and supporting communications with tenants and media contacts.

Qualifications

• BA or BS degree with emphasis in marketing or business.
• 3 years of experience in sales, sponsorship, strategic marketing, event management, and budgeting.
• Knowledge of retail management, marketing, and the media industry.
• Exceptional negotiating skills.
• Event planning experience.
• Well-developed oral and written skills.
• Sound fiscal management and budgeting skills.
• Excellent Word, Excel, and PowerPoint skills.
• Flexibility to work varied schedules including weekends and evenings; some overnight travel.

Responsibilities

• Identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming.
• Generate prospective clients in local markets through cold calling, networking, reviewing applicable publications and targeted outreach plans.
• Review and understand Marketing budget, Marketing financials and related reports.
• Support administrative elements and approvals of sponsorship/event deals including contracting, deal entry, proof of performance, payment collection, contract renewal, revenue forecasting and reporting.
• Assist in the development of solid ongoing relationships with partners and sponsors to address performance, execution, and future growth potential.
• Assist in the completion of all associated sales reporting including weekly inventory verification and updating as well as management of individual inventory requests.
• Frequent review and understanding of center sales and traffic trends and reports.
• Assist with the promotion and implementation of platform programs in a professional and timely manner and measuring of results.
• Responsible for managing the local production and use of on‑mall collateral and materials.
• Participate in Manager on Duty rotation as needed, attend staff meetings and uphold other relevant management responsibilities.
• Assist in writing and creating retailer correspondence and communications.
• Work with DMBD to keep an up‑to‑date media contact list and build a network of media contacts.
• Along with the DMBD, convey sales and market related information to the center’s leasing representative.
• Provide necessary marketing information and assistance as necessary.
• Assist DMBD with coordinating tenant and partner meetings.

Skills

Strategic marketing

Sponsorship sales

Negotiation

Event planning

Budgeting

Retail/advertising knowledge

Communication

Microsoft Office

Flexibility/scheduling

Travel readiness

Relationship building

Education

BA/BS in marketing or business

Tools

Microsoft Office (Word, Excel, PowerPoint)

Job description

Overview

Job Location: Fashion Centre at Pentagon City

PRIMARY PURPOSE: This position is responsible to assist in the creation, development, and implementation of the overall revenue generation strategies and strategic marketing direction of the shopping center and in order to meet corporate property business and marketing objectives.

Responsibilities

• Under the direction of the DMBD, identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the sales goals of the property
• Generate prospective clients in local markets through cold calling, networking, reviewing applicable publications and targeted outreach plans
• Review and understand Marketing budget, Marketing financials and various related reports
• Support administrative elements and approvals of sponsorship/event deals including contracting, deal entry, proof of performance, payment collection, contract renewal, revenue forecasting and reporting
• Assist in the development of solid on‑going relationships with partners and sponsors to address performance, execution, and future growth potential
• Assist in the completion of all associated sales reporting including weekly inventory verification and updating as well as management of individual inventory requests
• Frequent review and understanding of center sales and traffic trends and reports
• Assist with the promotion and implementation of platform programs in a professional and timely manner and measuring of results
• Responsible for managing the local production and use of on‑mall collateral and materials
• Participate in Manager on Duty rotation as needed, attend staff meetings and uphold other relevant management responsibilities
• Assist in writing and creating retailer correspondence and communications
• Work with DMBD to keep an up‑to‑date media contact list and build a network of media contacts
• Along with the DMBD, convey sales and market related information to the center’s leasing representative
• Provide necessary marketing information and assistance as necessary
• Assist DMBD with coordinating tenant and partner meetings

Qualifications

• BA or BS degree with emphasis in marketing or business
• 3 years of experience in sales, sponsorship, strategic marketing, event management, and budgeting
• Knowledge of retail management, marketing and advertising and working knowledge of the media industry
• Exceptional negotiating skills
• Event planning experience
• Well‑developed oral and written skills
• Sound fiscal management and budgeting skills
• Excellent word processing, Excel, and Power Point skills
• Flexibility to work varied schedules including weekends and evenings
• Some overnight travel required

Equal Employment Opportunity Statement

Simon is a proud Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. If you require assistance or need to request an accommodation due to a disability, please email [e-mail]. Please note this email is intended only for accommodation requests related to the application and interview process. Any other correspondence will not receive a response.